Numbers Need a Narrative: How to Present Complex Information in Compelling, Accessible Ways with Olivia Bullock, Ph.D.

When Science Speaks

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2 years ago 26:03

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In this week's episode featuring Olivia Bullock, Ph.D., Assistant Professor at George Washington University, we discuss a range of issues related to crafting effective communicaitons, including:

- Olivia's communication research on the importance of narrative in messaging

- Her work on COVID messaging as a consultant for the U.S. Department of Health and Human Services

- Olivia's career journey from public relations work to a Ph.D. in communication and how her practical experience informs her research and vice versa

- Her perspective on whether scientists should be leaders or "just follow the data

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