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56 | Confused to Confident Accounting with Kristian Latta, Owner of GLOW CFO
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Ever feel like you're doing everything "right" in your business—but your bank account and burnout say otherwise? You’re not alone— there’s a better way.
In this episode of Woman-Owned Wallet: The Podcast, Amanda Dare sits down with Kristian Latta—CFO of WOW, founder of Glow CFO. Once a burnt-out corporate accountant, Kristian now helps creative entrepreneurs find financial freedom without sacrificing well-being.
A self-proclaimed money mindset magician, Kristian shares how childhood beliefs shaped her fear of financial success: “I have this negative feeling towards making money... that I have to sacrifice my well-being, my time with family and friends.”
With her blend of accounting smarts and bestie energy—“A good bestie tells you when you’re being a little ratchet”—Kristian reminds us: financial clarity can feel good.
💸 Hit play and explore Kristian’s Creative Cashflow Studio at glowcfo.com.
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Support the show
Gusto - All Your HR and Payroll Needs
Shop The Woman-Owned Wallet Website
Woman-Owned Brands all on WOW Directory!
Find Grants Fast with SKIP
Faire - List Your Business for Wholesale
Creative Cash Flow Studio
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Chapters
1. Introduction to Kristian Latta, WOW's CFO (00:00:00)
2. Kristian's Journey from Corporate to Entrepreneurship (00:04:16)
3. Childhood Money Lessons and Burnout Culture (00:08:25)
4. Self-Worth Beyond Bank Account Numbers (00:14:01)
5. Breaking Money Mindset Blocks (00:19:30)
6. Common QuickBooks Mistakes and Solutions (00:30:00)
7. Creative Cashflow Studio and CFO Services (00:39:57)
8. Closing Thoughts and Community Support (00:47:54)
64 episodes
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