Beyond the Book: AI Solutions for Author Marketing

Words to Write by

In the current publishing industry, authors are expected to handle their own social media. If we wanted to be out there interacting with people, we probably wouldn't have picked artforms that have us sitting alone for hours everyday. What writer hasn't wished for an assistant to handle their social media? How about assistants we don't have to pay?

In this episode, Kim and Renee explore how AI can lighten authors' marketing burden. They demonstrate AI tools that create marketing checklists, research Amazon keywords, build reader personas, and develop social media strategies that won't leave authors exhausted or creatively drained. Also, Renee, without any AI assistance, goes on a great rant.

Remember, we have a Writers Process meetup every Wednesday. Check us out.

Chapters

1. Beyond the Book: AI Solutions for Author Marketing (00:00:00)

2. Introducing Writers' Craft Books (00:00:14)

3. The Business of Creative Writing (00:01:12)

4. Using Goblin Tools for Marketing (00:03:44)

5. Researching Amazon Keywords (00:06:02)

6. Building Reader Personas (00:17:32)

7. Social Media Strategy Planning (00:30:23)

8. The Human Element in Marketing (00:40:56)