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Ep 270: Make Your Meta Ads PROFITABLE (with Kwadwo Sampany-Kessie of The Art of Online Business)
Manage episode 473278623 series 2609566
Content provided by Gillian Perkins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gillian Perkins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, I’m diving into the world of Meta ads including Facebook and Instagram ads with Meta ads strategist Kwadwo Sampany-Kessie. Kwadwo has a unique approach to running ads focusing not just on individual campaigns but on optimizing entire funnels and business strategies for long-term success.
We’ll talk about how he got into this field, the biggest mistakes advertisers make, and his Olympic Gold Framework for maximizing ad performance. Plus we’ll cover current trends, the key metrics you need to understand, and how to know when it’s time to hire an ads manager versus running ads yourself.
If you want to make your ads more profitable and scalable this episode is packed with insights you won’t want to miss!
Listen to the full episode to hear:
- The biggest mistakes people make when running Meta ads
- Kwadwo’s Olympic Gold Framework for optimizing ad performance
- Key metrics to track for more profitable and scalable ads
- How to decide whether to hire an ads manager or run ads yourself
FREE Resources to Grow Your Online Business:
- The 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
- Learn more about Kwadwo: https://theartofonlinebusiness.com/
Work with Gillian Perkins:
- Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
- Get your online biz started with Startup Society: https://startupsociety.com
- Learn more about Gillian: https://gillianperkins.com
- Instagram: @GillianZPerkins
287 episodes
Share
Manage episode 473278623 series 2609566
Content provided by Gillian Perkins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gillian Perkins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, I’m diving into the world of Meta ads including Facebook and Instagram ads with Meta ads strategist Kwadwo Sampany-Kessie. Kwadwo has a unique approach to running ads focusing not just on individual campaigns but on optimizing entire funnels and business strategies for long-term success.
We’ll talk about how he got into this field, the biggest mistakes advertisers make, and his Olympic Gold Framework for maximizing ad performance. Plus we’ll cover current trends, the key metrics you need to understand, and how to know when it’s time to hire an ads manager versus running ads yourself.
If you want to make your ads more profitable and scalable this episode is packed with insights you won’t want to miss!
Listen to the full episode to hear:
- The biggest mistakes people make when running Meta ads
- Kwadwo’s Olympic Gold Framework for optimizing ad performance
- Key metrics to track for more profitable and scalable ads
- How to decide whether to hire an ads manager or run ads yourself
FREE Resources to Grow Your Online Business:
- The 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
- Learn more about Kwadwo: https://theartofonlinebusiness.com/
Work with Gillian Perkins:
- Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
- Get your online biz started with Startup Society: https://startupsociety.com
- Learn more about Gillian: https://gillianperkins.com
- Instagram: @GillianZPerkins
287 episodes
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Similar to Work Less, Earn More
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
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continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
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