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The Woman Who Reinvented the Bra ft. Bree McKeen

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Manage episode 489043534 series 2645056
Content provided by Lemonada Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lemonada Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of WORK, Erika talks to Bree McKeen, founder of Evelyn & Bobbie, about what it really takes to rebuild a product from scratch—and why the bra industry was overdue for a total reset. They get into the science behind better support, the lies women have been told about comfort, and what happens when you stop following the playbook and build your own. It’s a conversation about innovation, scale, and why real R&D is anything but soft.

See omnystudio.com/listener for privacy information.

  continue reading

343 episodes

Artwork
iconShare
 
Manage episode 489043534 series 2645056
Content provided by Lemonada Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lemonada Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of WORK, Erika talks to Bree McKeen, founder of Evelyn & Bobbie, about what it really takes to rebuild a product from scratch—and why the bra industry was overdue for a total reset. They get into the science behind better support, the lies women have been told about comfort, and what happens when you stop following the playbook and build your own. It’s a conversation about innovation, scale, and why real R&D is anything but soft.

See omnystudio.com/listener for privacy information.

  continue reading

343 episodes

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