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How Fabletics is Reinventing Activewear

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Manage episode 473095627 series 2998648
Content provided by Fairchild Fashion Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fairchild Fashion Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Launched in 2013, Fabletics is the largest digitally native activewear brand, with over $850 million in sales, compounded annual growth of 30 percent and plans to double its fleet of 100+ stores by 2029. And In a crowded activewear space, Fabletics operates with a unique membership model that sets it apart from the competition.

In this episode for Retail Rx, Lauren Parker, director of Fairchild Studio, chats with Adam Goldenberg, co-founder and CEO of Fabletics, who explains how the brand's highly data-driven strategy is driving category expansions and growth.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

104 episodes

Artwork
iconShare
 
Manage episode 473095627 series 2998648
Content provided by Fairchild Fashion Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fairchild Fashion Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Launched in 2013, Fabletics is the largest digitally native activewear brand, with over $850 million in sales, compounded annual growth of 30 percent and plans to double its fleet of 100+ stores by 2029. And In a crowded activewear space, Fabletics operates with a unique membership model that sets it apart from the competition.

In this episode for Retail Rx, Lauren Parker, director of Fairchild Studio, chats with Adam Goldenberg, co-founder and CEO of Fabletics, who explains how the brand's highly data-driven strategy is driving category expansions and growth.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

104 episodes

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