The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.
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Content provided by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Donald Miller: The Storytelling Framework Top Brands Use to Crush Marketing Goals | Marketing | E358
Manage episode 493051352 series 2374135
Content provided by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Donald Miller didn’t set out to build a $100 million marketing empire; he just wanted to master the art of storytelling. While writing memoirs, he uncovered a powerful truth: every great story relies on a hero and a guide. That insight led to the creation of the StoryBrand framework, now used by thousands of businesses to clarify their message and scale. In this episode, Donald returns to unveil StoryBrand 2.0, an AI-powered upgrade of his classic framework. He shares how to position your business in a way customers can’t ignore, using seven messaging soundbites to cut through the noise and transform your marketing, sales, and advertising goals.
In this episode, Hala and Donald will discuss:
(00:00) Introduction
(02:26) The Captivating Power of Storytelling
(04:37) The Birth of StoryBrand and StoryBrand AI
(07:05) How Storytelling Helped Him Build a $100M Business
(12:51) His Daily Routine and Productivity Tips
(14:27) How the StoryBrand Framework Transforms Marketing
(19:12) The 7 Soundbites Entrepreneurs Need to Drive Sales
(31:43) Controlling Ideas vs. Taglines in Marketing
(36:08) Leveraging Stakes for Greater Marketing Impact
(39:49) Crafting Irresistible Story Gaps in Your Communication
(45:38) Analyzing Brand Taglines and Messaging Strategies
Donald Miller is the CEO of StoryBrand, Business Made Simple, and Coach Builder. He is the bestselling author of Building a StoryBrand, How to Grow Your Small Business, and his latest, Building a StoryBrand 2.0. Donald has helped over a million businesses, from scrappy startups to top brands like Chick-fil-A, scale through clear and compelling storytelling. He recently launched StoryBrand AI, a platform that combines his proven framework with artificial intelligence to generate sales marketing assets in minutes.
Sponsored By:
Shopify - Start your $1/month trial at Shopify.com/profiting.
Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING
OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting.
Airbnb - Find a co-host at airbnb.com/host
Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo
Resources Mentioned:
Donald’s Book, Building a StoryBrand 2.0: bit.ly/StoryBrand2_0
Donald’s Book, Blue Like Jazz: bit.ly/Blue_LikeJazz
Donald’s Book, Building a StoryBrand: bit.ly/Building_aStoryBrand
Donald’s Website, StoryBrand AI: storybrand.ai
Donald Miller: Storytelling for Business | E120: bit.ly/Storytelling_Business
Donald Miller: Be Your Own Hero | E153: bit.ly/BYOH-apple
Donald Miller: How To Make Your First Million | 214: bit.ly/MakeFirstMillion-apple
Active Deals - youngandprofiting.com/deals
Key YAP Links
Reviews - ratethispodcast.com/yap
YouTube - youtube.com/c/YoungandProfiting
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
Social + Podcast Services: yapmedia.com
Transcripts - youngandprofiting.com/episodes-new
Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Social Media Marketing, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast.
628 episodes
Donald Miller: The Storytelling Framework Top Brands Use to Crush Marketing Goals | Marketing | E358
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
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Manage episode 493051352 series 2374135
Content provided by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by YAP Media Network, Hala Taha | Entrepreneurship, and Marketing | YAP Media Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Donald Miller didn’t set out to build a $100 million marketing empire; he just wanted to master the art of storytelling. While writing memoirs, he uncovered a powerful truth: every great story relies on a hero and a guide. That insight led to the creation of the StoryBrand framework, now used by thousands of businesses to clarify their message and scale. In this episode, Donald returns to unveil StoryBrand 2.0, an AI-powered upgrade of his classic framework. He shares how to position your business in a way customers can’t ignore, using seven messaging soundbites to cut through the noise and transform your marketing, sales, and advertising goals.
In this episode, Hala and Donald will discuss:
(00:00) Introduction
(02:26) The Captivating Power of Storytelling
(04:37) The Birth of StoryBrand and StoryBrand AI
(07:05) How Storytelling Helped Him Build a $100M Business
(12:51) His Daily Routine and Productivity Tips
(14:27) How the StoryBrand Framework Transforms Marketing
(19:12) The 7 Soundbites Entrepreneurs Need to Drive Sales
(31:43) Controlling Ideas vs. Taglines in Marketing
(36:08) Leveraging Stakes for Greater Marketing Impact
(39:49) Crafting Irresistible Story Gaps in Your Communication
(45:38) Analyzing Brand Taglines and Messaging Strategies
Donald Miller is the CEO of StoryBrand, Business Made Simple, and Coach Builder. He is the bestselling author of Building a StoryBrand, How to Grow Your Small Business, and his latest, Building a StoryBrand 2.0. Donald has helped over a million businesses, from scrappy startups to top brands like Chick-fil-A, scale through clear and compelling storytelling. He recently launched StoryBrand AI, a platform that combines his proven framework with artificial intelligence to generate sales marketing assets in minutes.
Sponsored By:
Shopify - Start your $1/month trial at Shopify.com/profiting.
Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING
OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting.
Airbnb - Find a co-host at airbnb.com/host
Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo
Resources Mentioned:
Donald’s Book, Building a StoryBrand 2.0: bit.ly/StoryBrand2_0
Donald’s Book, Blue Like Jazz: bit.ly/Blue_LikeJazz
Donald’s Book, Building a StoryBrand: bit.ly/Building_aStoryBrand
Donald’s Website, StoryBrand AI: storybrand.ai
Donald Miller: Storytelling for Business | E120: bit.ly/Storytelling_Business
Donald Miller: Be Your Own Hero | E153: bit.ly/BYOH-apple
Donald Miller: How To Make Your First Million | 214: bit.ly/MakeFirstMillion-apple
Active Deals - youngandprofiting.com/deals
Key YAP Links
Reviews - ratethispodcast.com/yap
YouTube - youtube.com/c/YoungandProfiting
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
Social + Podcast Services: yapmedia.com
Transcripts - youngandprofiting.com/episodes-new
Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Social Media Marketing, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing Podcast.
628 episodes
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Similar to Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)
The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.
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continue reading
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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
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Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel custom ...
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Ready to replace your 6-figure salary with real freedom? This is the podcast for high earners who feel stuck in jobs they’ve outgrown. If you’re asking, “How do I actually replace $10K–$20K/month so I can quit and never look back?” — welcome home. At Action Academy, we teach you how to buy small businesses and commercial real estate to create cash flow that actually replaces your job. Monday through Friday, you’ll learn from 7–9 figure entrepreneurs, real estate moguls, and acquisition pros ...
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The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
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You can't save your way to your dream life anymore. The truth is, you’re gonna need to learn to make more money. The Travis Makes Money Podcast is not your typical personal finance show. Rather than shaming you for buying a Starbucks coffee or pressuring you to become a billionaire, we focus on empowering you to make more money so you can enjoy life today while preparing for your future. You don’t have to cut back so much that you miss out on the present, and you don’t need to become the nex ...
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Together, we're redefining what it means, looks and feels like, to be doing "woman's work" in the world today. With confidence and the occasional rant. From boardrooms to studios, kitchens to coding dens, we explore the multifaceted experiences of today's woman, confirming that the new definition of "woman's work" is whatever feels authentic, true, and right for you. We're shedding expectations, setting aside the "shoulds", giving our finger to the "supposed tos". We're torching the old play ...
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continue reading
Join How to Be a Better Human as we take a look within and beyond ourselves. How to Be a Better Human isn’t your average self improvement podcast. Each week join comedian Chris Duffy in conversation with guests and past speakers as they uncover sharp insights and give clear takeaways on how YOU can be a better human. From your work to your home and your head to your heart, How to Be a Better Human looks in unexpected places for new ways to improve and show up for one another. Inspired by the ...
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