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Why Does Authenticity Matter So Much?
Manage episode 319273512 series 3311218
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In today’s episode of the Content Hacking Show, things get a bit personal. I share some of my stories and explain why brands that have their own stories are the ones absolutely smashing it out there. I also go over some of the most valuable content secrets that every marketer should use.
Here are some of the most useful things that you’ll learn in this episode:
- What is an authentic desire and why it matters
- Why a personal backstory is essential to drawing people in
- How to step up your content game by speaking to yourself
If all of this sounds appealing, go ahead and listen to the podcast.
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