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The Hustler’s Handbook: Scaling, Sales, and Street-Smart Tactics with John Kelly | Lazy Leverage #26
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Get ready to dive into the real-talk playbook of entrepreneurship and scaling your business with Lazy Leverage! In this episode, we kick it with Jon Matzner and John Kelly to talk about nailing customer acquisition and converting leads in the power washing game. We’ll spill the secrets on remote sales hires, building a killer team from scratch, and sidestepping the common traps in hiring. Learn to streamline your operations, sharpen your sales structures, and deliver pricing presentations like a pro. Plus, get raw wisdom from Mike Costigan on showing up on time, reading body language, and mastering the door-to-door hustle. This episode packs honest insights and practical advice to help you grind, grow, and crush it in the business world.
(00:00) Introduction and Background
(01:17) Challenges in Sales and Conversion
(01:40) Remote Sales and Hiring Strategies
(04:26) Cost Analysis and Break-Even Points
(07:17) Labor Specialization and Global Talent
(11:15) Developing a Scalable Business Model
(20:45) Managing and Measuring Performance
(25:18) Sales Techniques and Customer Engagement
(29:07) Pricing Presentation Techniques
(32:42) Learning from Sales Experts
(35:10) Old School Sales Tricks
(39:54) The Journey of Entrepreneurship
(50:05) Staying in the Game
Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com.
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