In an age obsessed with scale, speed, and leverage, it’s easy to forget that the best long-term advantage might come from doing the exact opposite. Call it the "Low Leverage Advantage." When you're early in your career—or launching something new—there’s a strong case for diving into the work yourself. Not delegating. Not automating. Just doing. Nee…

Most small business owners think leadership is instinctual—something you figure out once you’re “in charge”. But if your managers act like friends, choke on tough conversations, or drown their teams in bureaucracy—you've got a leadership gap that’s preventing you from taking your company to the next level.. Today, Jon and Peter break down why leade…

Most business owners don’t think they have a “culture problem.” But if your team misses deadlines, seems afraid to speak up, or quits without notice—you’ve got one. This isn’t a vibes issue. It’s a systemic one. Today Jon sits down with Sagan’s Head of Product, Binsi Das, to break down the hidden culture traps that derail global teams. Here’s what’…

Google quietly dropped an AI tool that could replace half your tech stack. Its name? NotebookLM. Think ChatGPT, but with deep integration into your documents and a smarter memory. You can feed it PDFs, YouTube transcripts, Google Docs, or even random web pages. From there, it becomes like a supercharged research assistant that not only remembers wh…

AI isn’t here to replace your team—it’s here to give them time back. Join Jon and Peter as they explore how the right interfaces and integrations can supercharge productivity across your org! Jon kicks things off by sharing his vision: every new client should get a completely customized front end tailored to their needs—think “cars, not faster hors…

Imagine having a fully-functional website or landing page created in seconds, simply by transcribing your thoughts, turning it into a prompt, then hitting Enter. Oh, and you don’t have to spend a cent to make it happen. Now stop imagining. Enter Lovable, your “superhuman AI full stack engineer”. Today, Jon gives us a brief, yet life-changing overvi…

Ever wonder what happens when an entrepreneur stops trying to do everything and finds the right vehicle? Brandon Parker was juggling multiple businesses when he met Jon two years ago. Now he's running a team of 40+ and crushing it with Landy Leads. In this conversation, they break down exactly HOW that transformation happened. You'll learn why cons…

From Northern Ireland to navigating a PE buyback, Cathryn Lavery brings her raw, unfiltered take on building businesses in 2025. Join Jon as they geek out over AI tools, debate the death of the traditional EA role, and reveal why 'smart, hungry, coachable' beats experience every time. Plus, learn why your $85k/year US marketer might be in trouble (…

What happens when you tell your entire executive team that all their projects are cancelled? Jon Matzner did exactly that, and the results were shocking. In this episode, Jon and Peter Lohmann dive deep into the art of extreme focus, why most businesses are working on the wrong things, and how to identify what actually moves the needle. Plus: fasci…

Want to know what's really happening in the world of B2B communities? Jon and Peter pull back the curtain on how they're building multi-million dollar business communities that are making traditional trade associations obsolete. They reveal their strategy for using AI to circumvent legacy software, share insider tips on community building, and disc…

In this candid conversation, Patrick (formerly known as Franchise Wolf) opens up about his evolution from anonymous content creator to co-founder of Frandawgs. Learn why he initially hid his identity, how he grew his audience through strategic storytelling, and the unexpected lessons he learned about monetization in the B2B space. A masterclass in …

Ever hired someone with 'perfect experience' only to watch them fail? Justin Brown, Director of Operations at Zen Windows, shares how they transformed their hiring process by focusing on three key attributes instead of industry experience. Learn how they turned a guy with zero window knowledge into their Installation Manager superstar in just 7 day…

Ever wonder how the President stays on top of everything? Jon and Peter break down how to adapt presidential-style daily briefs for your business, plus share raw insights from their recent entrepreneur retreat. From brand building to managing global teams, they reveal what actually works (and what doesn't) in running a growing company. Timestamps (…

This is a follow-up conversation from episodes #38 and #39. Stop drowning in your inbox and start taking control of your workflow. Jon and Neel tear down the myths around GTD and show you exactly how they implement it in their multi-million dollar businesses. They reveal their personal systems for managing everything from quick tasks to complex pro…

Think disrupting real estate is impossible? Amanda Orson, founder of Galleon, explains how being an outsider gives her the edge to challenge a 112-year-old industry. From military school lessons to ancient philosophy, discover how unconventional thinking drives innovation. Jon and Amanda dive deep into operational efficiency, the future of AI, and …

Ever wonder why some businesses seem to run like clockwork while others are constantly putting out fires? Jon and Peter break down the real reason - it's not what you think. From customer avatars to remote team management, they share battle-tested strategies that actually work in the real world. Plus, they reveal a game-changing approach to buildin…

Discover how a Buffalo-based youth soccer program is revolutionizing their operations with global talent. Jon breaks down the journey from local to global teams, sharing practical strategies for elevating your senior staff while maintaining quality. Learn the 'Gordon Ramsay method' of letting your best people focus on high-value work. Timestamps (0…

"We can't find enough dentists" is the cry echoing across the industry - but Dr. Dave Ensley's group is crushing it with a revolutionary approach to talent. In this episode, discover how his DSO grew to $70M by reimagining traditional roles, leveraging global talent, and embracing automation. Dave breaks down exactly how they built successful teams…

Think remote teams can't be as effective as in-office ones? Think again. Jon and Peter break down the counterintuitive strategies that have helped them build world-class remote teams, including the game-changing '10/80/10 framework' and why context matters more than control. Plus, they reveal the innovative ways they're using AI and rotational assi…

What happens when you strip everything away except your top two priorities? Jon opens up about his year of extreme focus, sharing both the wins and uncomfortable sacrifices. Then, he and Peter geek out about the digital power tools revolutionizing business operations, including their secret weapons for automation and productivity. Whether you're st…

This is part 2 of a 2 part episode. Check out part 1 first! Ever wonder how top entrepreneurs manage dozens of projects without losing their minds? In this deep-dive episode, Jon Matzner reveals his secret weapon: the Getting Things Done (GTD) methodology. Watch as he transforms a chaotic email inbox into a streamlined system that actually works. W…

From email overwhelm to project mastery - this episode is your roadmap to stress-free productivity. Join Jon Matzner as he breaks down the exact system he uses to manage multiple businesses while maintaining his sanity. You'll discover why your mind isn't for storing ideas, how to build a system you can trust, and the shocking truth about why your …

Meet Brandon Beachy, former Atlanta Braves pitcher turned successful business owner, who transformed his Koala Insulation franchise using global talent. Learn how he went from struggling with basic business operations to running a streamlined company by leveraging remote teams in Argentina and Colombia. Brandon shares practical insights on transiti…

Sagan's Head of Operations Hugo shares how manufacturing principles can revolutionize remote work, why trust trumps experience in global teams, and how to empower (not just delegate to) your international workforce. Learn how he transitioned from traditional manufacturing to leading a 50-person global team in just 50 days. Timestamps (00:22) Introd…

When a key team member leaves, should you take it personally? Jon and Peter explore opposing views on employee loyalty, deadline management, and what it really means to build a sustainable business in today's environment. Timestamps (00:34) Welcome and Show Introduction (01:05) Key Team Member Departure Discussion (04:06) Small Business Backup Syst…

This is the raw, unfiltered conversation about what actually works in property management. Jon and Peter share their biggest revelations about leadership, systems, and why being 'fair' to all clients might be your biggest mistake. Plus: The uncomfortable truth about why your top clients keep leaving (and what to do about it). Timestamps (00:00) Int…

Sick of trading hours for dollars in your consulting business? You're not alone. Join Jon Matzner and Dan Kirner as they rip apart the traditional consulting model and show you exactly how to build real leverage. Through real-world examples and zero-fluff strategies, they reveal how to spot golden opportunities in your market, transform your servic…

Ever wonder why your inbox feels like a never-ending game of whack-a-mole? Join Peter Lohmann and Jon Matzner as they expose why email overload is actually a symptom of deeper business issues. Through candid conversation and real-world examples, they demolish common productivity myths and reveal their battle-tested system for taking control of your…

Jon Matzner and Peter Lohmann break down the art and science of 'architecting the way work gets done' - a crucial skill for any business owner looking to scale. From handling employee resistance to identifying bottlenecks, learn how to design work systems that unlock growth while keeping your best people happy. Plus: sneaky tips for spotting AI res…

Ever wonder what happens when you mix Moscow State economics, Oklahoma middle school, and global talent acquisition? Meet Anna, Sagan's secret weapon in member success. In this no-BS conversation, she breaks down why some businesses crush it with global talent while others barely scratch the surface. From navigating cultural bridges to building tru…

Ever wonder how top performers actually work less while achieving more? In this episode, Jon Matzner and Peter Lohmann dive deep into the counterintuitive world of 'lazy leverage,' where working at 80% effort yields better results than grinding at 100%. From project management approaches using Slack to the power of seasonal thinking in business, th…

In this episode of Lazy Leverage, Jon and Binsi tackle the universal challenge of scaling team communication beyond the 30-person mark. They break down their revolutionary "four data types" framework - database, reference, ad-hoc, and project-based communication - while exploring how to effectively leverage tools like Slack, Airtable, and Notion. T…

In this insightful and candid episode, Jon Matzner teams up with Sofia Bravo, Sagan's Head of Recruitment, to dissect and debunk common hiring pitfalls. They explore why traditional job titles and strict budgets might be holding companies back, emphasizing the power of clear role descriptions and the right attitude over rigid experience. Expect rea…

Get ready to dive into the real-talk playbook of entrepreneurship and scaling your business with Lazy Leverage! In this episode, we kick it with Jon Matzner and John Kelly to talk about nailing customer acquisition and converting leads in the power washing game. We’ll spill the secrets on remote sales hires, building a killer team from scratch, and…

Welcome back to Lazy Leverage! In this episode, Peter and Jon break down how to maximize your personal and professional life with killer strategies and AI tools. They dive into leveraging teams and systems to handle life's hiccups, boost productivity with Whisper Flow and Audio Diary, and even how limited-time offers can skyrocket your sales. Get t…

Want to learn about cold calling and prospecting?Johnny Costigan has been a sales trainer for 20 years, and has worked with sales teams at Google, Amazon, Dropbox, SAP, Dropbox, and many others. Example - how he describes sales:- Got a problem?- Got money?- Want to solve it?If you are at all interested in professionalizing sales and filling your fu…

Wes owns the number 1 and number 3 largest Fast Signs locations in the 750 unit network.150 local employees.0 global talent when I met him - now has 17+.He's become a friend, and we've hired a ton of global talent together. Smart, crazy person - @wes_kauffman -- Starting with our collaborative efforts in systemizing business processes, we explore W…

Peter and I talk about:1) How he planned, structured, and implemented his mini "think week" 2) What we are both afraid of when creating more content --- In this episode of Lazy Leverage, Peter and I dive into the enriching practice of the annual solo retreat, a concept inspired by Bill Gates' Think Week. It's a time dedicated to relaxation, reflect…

Ben has like 700 people working for him across 10+ locations. He is sharp as . We talk about the evolving role of leaders, building leverage, and life as an entrepreneur. Through our conversation, you'll discover: 00:00 Meet Ben: The Multi-Unit Franchisee Juggling Big Brands 01:26 Exploring the Challenges of Scaling and Efficiency in Franchising 03…

Mike has taught me more about REAL entrepreneurship than anyone other than my Dad. Mike and I have worked together for almost 7 years, and talk pretty much every day. He's "never had a real job since he was 18", has had multiple exits, has tried to retire twice but got bored, and is a great friend and mentor.He has created a new retargeting service…

In this episode, Christian and I dive into the nuanced world of military-style debriefing and its transformative application in business leadership and operations. Christian truly stands out in the digital landscape for his insights and experience. Our discussion extends beyond the mere act of debriefing, touching upon stress management, the essenc…

Join Peter and me in a thought-provoking conversation where we delve into the intricacies of designing a fulfilling life, building unwavering confidence, and embarking on the entrepreneurial journey. As career entrepreneurs who cherish significant time off, we explore the concept of "micro audiences" and the impact they have on our ventures. We sha…

In this episode, we tackle the complex dynamics of global team management, addressing the pivotal question many leaders face: "Is your global team failing you, or are you failing them?" With extensive experience in hiring, we dive into identifying the top red flags for both American and global talent, aiming to discern the root causes behind a team…

Join me in a compelling dialogue with Peter Lohmann (@pslohmann) as we explore the intricacies and hurdles involved in crafting and sustaining robust business partnerships. Our discussion is rooted in the belief that the foundation of a successful partnership lies in clear communication, mutual respect, and shared goals. We delve into the necessity…

In this episode, I connect with Peter Lohmann (@pslohmann), a significant figure in the SMB space known for his deep insights and influential presence. Our discussions on small and medium business (SMB) issues have always been enriching, prompting us to record our latest conversation for a broader audience. We dive into the concept of building busi…

Join me in a fascinating conversation with Michael Greenberg (@gentoftech), a brilliant mind and frequent collaborator who often experiences the spontaneous "Jon treatment" — impromptu Zoom calls to dissect various business concepts. This time, we hit the record button on one of our dynamic discussions, covering the expansive terrain of digital ope…

In this episode, I sit down with Shawn Gorham (@shawngorham) to navigate the complexities of using Upwork for the first time, specifically aimed at enriching a probate attorney contact list. Shawn sought advice on leveraging Upwork to access a global talent pool for compiling and enhancing a significant dataset. Our conversation unveils the strateg…

In the second installment of our "Staying Organized" series, I continue the conversation with my colleague Binsi (@BinsiDevadasan) on the complex topic of managing the chaos of digital communication. After capturing everything down, the next big question we tackle is: what do we do with all that information? This episode dives into our strategies (…

In this episode, I team up with my Chief of Staff, Binsi (@BinsiDevadasan), who has been an integral part of my journey for the past 7 years. As our team expands globally, we've begun to document our "best practices" to onboard and share with new talents. Our first discussion centers on mastering organization through the effective management of inb…

Dive into an insightful conversation with Kiwi Rene (@thekiwicowboy), whose sales achievements are nothing short of legendary, having converted over 50% of his appointments into sales. In this episode, we explore the art and science behind identifying exceptional sales talent and cultivating a dynamic sales culture that not only aims for targets bu…