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How to Bury a $55M Lawsuit with SEO

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Manage episode 487263585 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

E702: In this episode, I share how SEO can be used to make negative news harder to find. Using parasite SEO and strategic social media publishing, individuals and companies can control what appears at the top of Google.

I explain how this works, why it matters, and what it reveals about the current state of search and online reputation.

Topics covered include: - How targeted content can suppress search visibility of legal issues - The role of user-generated platforms in search rankings - How video and social posts often outrank traditional websites - The fine line between smart strategy and manipulation

⭐️ The source content from Cyrus Shepard - https://zyppy.com/list/ftx-sues-neil-patel/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to SEO Reputation Management 00:30 Neil’s Controversial Lawsuit 01:21 Details of the FTX Lawsuit 05:19 Neil's Response 07:56 Understanding Parasite SEO 12:07 Using Social Media for SEO 13:36 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#reputationmanagement #parasiteseo #publicrelations #searchengineoptimization

  continue reading

713 episodes

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Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on June 19, 2025 18:05 (1d ago)

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Manage episode 487263585 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

E702: In this episode, I share how SEO can be used to make negative news harder to find. Using parasite SEO and strategic social media publishing, individuals and companies can control what appears at the top of Google.

I explain how this works, why it matters, and what it reveals about the current state of search and online reputation.

Topics covered include: - How targeted content can suppress search visibility of legal issues - The role of user-generated platforms in search rankings - How video and social posts often outrank traditional websites - The fine line between smart strategy and manipulation

⭐️ The source content from Cyrus Shepard - https://zyppy.com/list/ftx-sues-neil-patel/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to SEO Reputation Management 00:30 Neil’s Controversial Lawsuit 01:21 Details of the FTX Lawsuit 05:19 Neil's Response 07:56 Understanding Parasite SEO 12:07 Using Social Media for SEO 13:36 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#reputationmanagement #parasiteseo #publicrelations #searchengineoptimization

  continue reading

713 episodes

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