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Appealing to children and families with delicious plant-based products
Manage episode 491819953 series 3620584
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Welcome back to ProVeg Talks: Food Industry, where we go beyond innovation to examine the real-world challenges keeping plant-based food from reaching its full potential.
In this month’s episode, host Gemma Tadman is turning the conversation to a dynamic but challenging demographic – children.
Plant-based eating has made significant strides among adults, but family and children’s markets are still up-and-coming. In this episode, we’ll explore how brands, retailers, and food service providers can better reach, appeal to, and nourish the next generation of plant-based eaters.
Our guest, Tammy Fry, Co-Founder of The Fry Family Food Co. and General Manager of the ANZ Region for the LIVEKINDLY Collective, brings deep expertise as a business leader, parent, and advocate for healthy, accessible plant-based eating.
We’ll learn more about the top priorities for parents when it comes to feeding their families and practical strategies for brands and operators when it comes to developing plant-based foods for kids.
Listeners can find out more about Tammy’s work on her LinkedIn, along with the Fry’s and LiveKindly websites.
For more support on your alternative protein strategy, head to the New Food Hub, get in touch with our team, and don’t forget to subscribe to the podcast.
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