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Lynn Coleman hosts essential conversations about power for coaches and healers: inner, outer, and how it affects our businesses and lives. These conversations are lovingly created to help you help more clients. Lynn's guests all have something intriguing, useful, and personal to share with you. If you're a watcher, catch us on YouTube too: https://www.youtube.com/@ConversationsAboutPower
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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Conversations about getting fired. Heads up, there’s swearing -- after all, we’ve been fired.
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AdLeaks is the #1 Online Digital Marketing community built for members to get answers to any questions related to digital marketing and growing your business online. The latest tactics and strategies that are working for the worlds biggest & baddest marketers.
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Learn LinkedIn Ads strategies and best practices battle-tested from over $100M in online advertising across 300+ companies. Get a masterclass on the best practices. Stay up to date on the LinkedIn Ads platform. LI Ads is constantly releasing new features. Marketing is constantly evolving. Keep your finger on the pulse so that you can get the best results from your marketing campaigns. Hear from experts who will provide insights into all things advertising. Learn ad creative best practices, c ...
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Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
1
69
Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity ...
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The Traffic & Conversions show is all about organic and paid online marketing strategies so you can get more exposure, more leads and more sales with your online business. Join Michelle Fernandez and discover how you can create simple systems and strategies in your business that work for you so you can have the time and freedom to do what you love. You’ll learn about brand awareness, how to drive more traffic to your offer, facebook ads, instagram ads, funnel building, marketing tips, social ...
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All things marketing and AI to help you get more conversions with less chaos. We cover what’s working right now in the ever-evolving world of marketing, automation, AI, and tech-driven growth. Tune in weekly for insights, fun conversations, and a whole lot of marketing mischief.
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How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion
Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
499
Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight? I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to co ...
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Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away. Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty bus ...
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Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his pr ...
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Interested in copywriting, marketing and media related subjects? Join Eleanor Goold and Mat Hiscox of Kreativ Copywriting as they explore the world of advertising, marketing and copywriting and reveal the secrets, stories and successes that happen behind the scenes. The Kreativ Conversations podblast is a series of fun bitesize podcasts (averaging 5 minutes in length). They are raw, unscripted and totally unedited. No time-consuming outros and intros guaranteed. :-) Website: https://kreativc ...
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Hey there, welcome to "The Kara Report"! Each week, we’re sharing what we see real businesses doing to grow their business and expand their reach to help you grow your business and become a marketing pro. In each episode, we get granular and talk about real-world marketing strategies, what DOESN’T work when scaling your business, and host candid conversations on the latest business and marketing trends. We'll even share the juicy data we collect and behind-the-scenes bloopers as they come. N ...
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Give your audience a brain hickey. Crafting brand messages, copywriting, and video scripts that leave a mark. Learn the most effective techniques to communicate with your audience and increase conversion.
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Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation
Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer
3229
Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing. Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on you ...
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The High Conversion Health Marketer is your go-to resource for writing copy that connects and converts. Hosted by Linda Melone, a former personal trainer turned email strategist with over 15 years of experience in the health, wellness, and fitness industries, this podcast is tailored for marketers and entrepreneurs looking to craft messaging that resonates with their audience. With a proven track record that includes a $70K email sequence, a 44% lift in homepage conversions, and content feat ...
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Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.
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Ken 'Spanky' Moskowitz is the Founder and CEO or Ad Zombies. The world's best flat fee ad copywriting service.
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This is Customer Show—the podcast that explores what makes people tick, click, and buy. Every week host Katelyn Bourgoin talks to global experts in topics like buyer psychology, conversion copywriting, and advertising. Each episode will make you smarter and make you laugh. So if you want to figure out how to get (and keep) more happy customers, listen up because we’ve got the answers.
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The Brassy Broadcast is an exploration of ways we create, engage, and communicate more effectively using the technology, social media, and platforms available to us. We're living through a revolution in how content is created. AI tools can now help with every aspect of content creation - from ideation to research, copywriting, editing, creating graphics, and beyond. These tools can save you hours of work and help you produce more polished content than ever before, but there's a darkside to t ...
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Are you an ambitious, value-driven female entrepreneur ready to scale your business to seven figures with copy that actually converts? Welcome to 7-Figure Copy with Gina Whitehouse, the podcast for value-driven women who want to attract high-ticket clients, build authority, and grow their business through the strategic use of high-converting copywriting. Hosted by Gina Whitehouse, your expert go-to conversion copywriter who understands the challenges of scaling without sacrificing your time, ...
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Funny that we have to say this, but in almost 8 years, going to multiple PPC conferences, workshops and marketing summits, there is almost no talk about the art of advertising. There is discussion about settings, algorithms and optimisation – but virtually nothing about copywriting, persuasion and human psychology.
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This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn how to generate more traffic, more sales, more profit, and customer lifetime value for your online store. Coming to you from the online marketing experts at Voy Media, here is your host Kevin Urrutia. We bring a rotating lineup of experts to analyze the week in content marketing, copywriting, em ...
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Welcome to Be Seen Blogging with your host Jen Miller, Professional Blogger, Author and Founder of Need Someone To Blog. The Be Seen Blogging Podcast delivers pro content marketing tips and empowers small businesses, entrepreneurs, and bloggers to master the essentials of successful copywriting conversion and reader engagement. Listeners gain real-world insight through tips, tools, story and expert instruction, delivered in under ten minutes. Learn more at NeedSomeoneToBlog.com.
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B2B marketers and sellers, welcome to the Revenue Era — where conversations are the new B2B currency. Through the power of conversations with Drifters, customers, and special guests, Sammi Reinstein (one of Drift’s own conversation experts), explores how a focus on things like copywriting, web experience, and team alignment can accelerate revenue for your business. Leave each episode feeling empowered with the knowledge you need to start your next conversation.
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Unlock the Secrets of Marketing Analytics! Dive deep with industry pros as they share cutting-edge stories, strategies, insider interviews, and the roadmap to supercharge your career!
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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources. Every Wednesday, hear experts in the digital marketing field talk about Conversion Rate ...
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The FWD: Thinking Show is a podcast dedicated to sharing innovative email marketing strategies from the most successful, forward thinking marketing minds in the world (see what we did there?). From copywriting to email design, conversion optimization, and everything in between, we uncover the game changing tactics and strategies that enable small businesses and entrepreneurs to accomplish more with email marketing. The FWD: Thinking Show is brought to you by the team at AWeber, the powerfull ...
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The podcast for marketers who want to learn how to optimize their B2B website. Each episode we’ll discuss the hottest subjects surrounding conversion rate optimization and give you tips to transform your website into a revenue-generating machine.Join me for easy-to-action tips that can help you change the game.
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Welcome to the EcomXFactor Podcast! Wondering how you can build and scale your Ecommerce store? Want to learn updated Digital Marketing practices and hacks that Gurus don't share in their groups and Youtube Videos? Do you want to learn how to boost your productivity and efficiently run an online business? Then this is the show for you. We will share best practices and what is working these days for us and for our clients. We will explore different topics, such as: conversion rates optimizati ...
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The Business of Writing Podcast is where the best creative minds of our time share how they’ve built thriving businesses around their writing skills. It’s time to kill the myth that writing doesn’t pay—on this show you’ll learn how to make words work for you. We’ll be going deep into the art and science of great writing, the business acumen you need to make your business thrive, and writers of all kinds will share hard-earned insights you won’t get anywhere else. So if you want to master the ...
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Interviews with high profile guests who are leaders in every field.
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The Marketing Counts Digital and Social Media Marketing Podcast
Shreya Banerjee and Paul Counts
014
Shreya Banerjee and Paul Counts from Marketing Counts team up to empower entrepreneurs to generate more traffic, sales and leads with cutting-edge digital marketing and social media marketing tips and tricks. Pulling from their combined 30+ years of marketing online, they will help you unleash the power of the web for your business! You will discover search engine optimization best practices, email marketing tips, copywriting and conversion boosting hacks, and marketing on Facebook, Twitter, ...
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Welcome to Ten Years Years In The Making - a podcast for operating founders who want to learn how to successfully build and scale a direct-to-consumer e-commerce business. I’m your host, Adam Robinson, Founder and CEO of Retention.com. Over the past 2.5 years, my company has gone from $0-$14M ARR with 6 people and zero funding. Prior to that, I bootstrapped Robly Email Marketing to an 8 figure exit. For over 10 years, I’ve been starting, scaling, and selling companies, and through this podca ...
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Marketing ideas for B2B marketing professionals and for sales people that want to reach and engage with prospects in a different way.
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This podcast is a place for great conversations, topics and stories from people just like you and me. Scott, Aliya & Gareth, along with special guests explore raw, honest, vulnerable and fun subjects all in an effort to Start Talking. If you crave truth, compassion, understanding and real life stories...and want to be entertained, you've come to the right place!
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Are you a personal brand struggling to build and grow your website? The Make Your Mark Online Podcast tells you how to create an online presence you can be proud of. We’ll be going through all sorts of juicy topics like conversion rate optimisation (CRO), copywriting for the web, search engine optimisation (SEO) and content marketing. We’ll be breaking these topics down, making it easy-peasy for non-techies like you to understand and implement in your business straight away. Pretty cool, eh? ...
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Funnel Vision - For Performance-Driven Agencies & Marketers
Mikael Dia - Performance Marketing Expert
263
Welcome to Funnel Vision, Hosted by Mikael Dia, Founder & CEO of Funnelytics - a revolutionary marketing analytics software that allows marketers and business owners to map and track their sales and marketing campaigns visually. We feature Marketing Agency Owners and Performance Marketers to highlight the tactics, tools and strategies they use to grow their own business and their clients. Funnel Vision brings you 3 episodes every single week that aim to highlight the strategies used by succe ...
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I'm finally back with my 4th season! After a long break to take time for my mental health and healing, I'm back because, now more than ever, how important the connection we have is. Our network of artists, makers, creatives, visionaries and guides that spans across the globe is exactly what we need at this moment of time. As always, I'm showing up as myself, raw, authentic, a bit sassy and with a whole lot of love. Now, even less polished as I'm running the show without a producer. This shou ...
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Shedding a light on the hustle, rigor and talent of the black and LGBTQ community one seat at a time. Looking to increase the visibility of our communities all while having a good time. We getting into current events, lifestyle, and pop culture. Brought to you by your host Brando. So pull up a seat and let's get into it! Follow me @saved_you_a_seat_podcast or @brando_ice
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Ethical Marketing
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SaaS Marketing Insights is a show about SaaS founders, CEOs, marketers and investors, and the lessons they have learned in their quest to grow their companies.
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In this podcast, you will learn some secret social media marketing Tips. We will try to explain how you can ethically steal all customers in your industry
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EP 99 | 5 Simple Ways to Add More Personality to Your Emails
9:25
9:25
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Are your emails feeling a little ‘blah’? What if there was a way to take your emails from 'meh' to memorable? In a world full of AI-written content and crowded inboxes, what makes someone actually want to read your emails? The answer: personality. In this episode, we’re talking about how to bring more of the secret sauce behind your online business…
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How AI has changed B2B copywriting - Chris Silvestri, Founder of Conversion Alchemy
21:31
21:31
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Chris Silvestri (Founder of Conversion Alchemy) helps series A - C B2B SaaS companies increase their conversions by improving their messaging. By applying his copywriting and positioning skills, his clients have seen their conversions improve anywhere from 30 - 200%. Chris started out as a software engineer, but later on pivoted to solopreneurship.…
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Optimizing B2B SaaS with Conversion Copywriting, with Chris Silvestri
32:01
32:01
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Watch this episode on YouTube! Join host Alex Sofronas on the Marketing x Analytics podcast as he sits down with Chris Silvestri, the “Conversion Alchemist.” Chris shares his journey from software engineer and punk rock drummer to expert in conversion copywriting and messaging strategy for B2B SaaS companies. Discover actionable insights on researc…
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Why most agencies fail at onboarding (and how to fix it) - Taylor McMaster, Founder of DOT & Company
24:46
24:46
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Taylor McMaster (Founder of DOT & Company) joins Mikael to discuss client onboarding and account management strategies that help agency owners scale beyond the day-to-day operational bottlenecks. Over the past 6 years, Taylor has helped over 12,000 agency owners optimize their onboarding processes through her fractional account management services.…
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LinkedIn Ads Paid + Organic Strategies That Actually Work | Dave & Anthony on the Exit Five Podcast
40:38
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Any additions you would like to add to the show notes for this episode?: In this episode, I join Dave G. on the Exit Five Podcast to go deep on what’s working right now in LinkedIn Ads—both paid and organic. We cover everything from the overlooked power of creative consistency to making Thought Leader Ads a growth engine, especially for niche B2B a…
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Land Big Media - No PR Team Required with Susie Moore
50:01
50:01
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The New Visibility Strategy That Doesn’t Require Hustling, Performing, Or Pretending Let’s be honest—social media can feel like a never-ending hamster wheel, and trying to “beat the algorithm” is exhausting. That’s why I wanted to have a real conversation about an entirely different visibility strategy—one that actually works and doesn’t rely on so…
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Episode 074: The Hidden Power of ADHD: Justice, Creativity, and Change with Sue Day
33:08
33:08
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ADHD can take 13 years off your life — and still be your greatest gift. That fact rocked me when I heard it. How come I’ve never heard that before? And truth be told, this interview is full of things I’d never heard before. Sue Day, an ADHD coach and author, really knows her stuff. It takes creativity and energy to grow your business. Maybe that’s …
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50th Episode Bonus: global voices, big email takeaways, + ChatGPT in the kitchen?
4:46
4:46
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What do eight email pros across five countries, a DIY team of one, and a ChatGPT pie recipe have in common? In this season wrap-up, we’re talking global email insights, smart teamwork strategies, and why AI still needs your brain to get email right. Ideas you don’t want to miss (0:53) The unintentionally internationality of this season — and why cu…
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Creative Burnout: What to Create When You Don't Feel Like Creating
30:53
30:53
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Creative burnout isn't a personal failure—it's a signal that your current content creation approach isn't sustainable. Whether you're in a creative rut right now or want to prepare for inevitable dry spells, this episode is about creating sustainably rather than constantly. I'm getting honest about why I took time off from podcasting and what I lea…
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#373: Three Rules For Turning Obstacles into Opportunities
4:27
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Episode Summary Looking back on the past 30 years of my career, I’ve faced challenges, doubts, and moments of pure grit. Through all of it, I’ve realized there are three core rules that have guided me — rules that I didn’t define at the time but, in hindsight, have made all the difference. These aren’t just feel-good ideas. They’re battle-tested pr…
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What if your biggest marketing win is the one you’re ignoring? You post every day. You write clever captions. You run ads, make videos, speak at events… and still wonder, “Where are the buyers?” Here’s the truth: most businesses waste time and money on stuff that looks good, but doesn’t sell. The hard part? Figuring out what’s working and what’s no…
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Ep 229 // You're Using Your Keyword Research Tool WRONG and It's Biting You in the Butt
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Having a tool and knowing how to USE a tool effectively... well they are absolutely 2 totally different things. For example- I HAVE a pair of "nippers" used to trim horse hooves... but do I know HOW to use them EFFECTIVELY? Absolutely not. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Get the Keyword Research…
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Ep 068 - Growing Your List with Virtual Summits
20:44
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Are summits worth it? And when should you participate in one? In this episode, Melanie and Branda talk about how you can use virtual summits as a strategy for growing visibility, authority, and audience engagement. They explore various aspects of summits, including the benefits of participation, creating engaging presentations, and post-summit enga…
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76 | 6 Ways to Turn Your Website Into Your Hardest-Working Team Member with Carolyn Leasure
39:05
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In this episode, I’m joined by Carolyn Leisure—founder of Maypop Creative Studio and website evolution expert—for a conversation about turning your site from a digital business card into your hardest-working team member. We talk about strategy, automation, trust, and how to make sure your website is pulling its weight (so you can get out of your in…
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The Bridge Offer Strategy: Your Missing Link to Move Sales
36:01
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The Simple Shift That Turned My Low-Converting Offer Into Scalable Success Let me say something that might feel like a relief: you don’t need more offers. What you actually need is a clear path for your audience to say yes. In this episode, I’m sharing a massive mindset and strategy shift I made in my own business—one that took me from trying to pu…
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AI & Media Buying In 2025 With Maxwell Finn - Part 2
57:15
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By AdLeaks
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AI & Media Buying In 2025 With Maxwell Finn
1:12:33
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By AdLeaks
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199: How to Use AI in Your Podcast and Speaking Workflow with Carol Cox
32:11
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Where can you use AI to streamline your podcast and content creation, without losing the secret sauce that makes you and your message stand out? If you’re anything like me, you want deeper connections with clients, not just more “content.” But as AI shakes up our creative world, how can we work smarter with AI, while staying true to ourselves and k…
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Episode 073: 3 Simple Ways to Start Using AI Today as a Coach or Healer with Lynn Coleman
13:47
13:47
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Worried AI will make you sound like a robot? Here’s how to make it sound like you. In today’s episode, I’m taking you through a simple 3-step process to create texts using ChatGPT, without ever sounding robotic. I’m explaining how to do this even if you’ve never used AI before. AI can save you so much time that you could use for other things, like …
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Creative vs. Conversion Copy: Email Takeaways from Crafting Conversions
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Let’s dive into the strategies and methods used in the Four Sigmatic Black Friday email, featured in Episode 48. Ideas you don’t want to miss (2:04) Takeaway #1: Vet your projects using the Four F’s (3:02) Takeaway #2: The best copy marries creativity AND data (4:06) Takeaway #3: Pretty emails can (and should!) be persuasive (4:43) Takeaway #4: Let…
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EP 98 | 4 Lies Online Business Owners Believe About Storytelling in Marketing
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Think your business doesn’t need to use storytelling in your marketing? Think again. In today’s episode, we’re breaking down four of the biggest lies online business owners believe about using storytelling in their marketing—and why avoiding stories might be the very thing holding you back from more clicks, more connection, and more conversions. Fr…
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23 Ways to Build Your List in Just 12 Minutes
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Stop everything. Because what you’re about to read might just be the fastest, most practical guide to growing your email list that you’ve ever seen. This isn’t another fluffy theory piece or recycled advice with zero real-world grit. This is a rapid-fire, high-impact list of 23 real, tested ways to get new people onto your email list. And here’s th…
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Ep 067 - When to Revamp vs. Rewrite Your Copy
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In this episode, Branda discusses the decision-making process between revamping and rewriting copy for websites, sales pages, email sequences, and more. She provides guidelines on when to choose each option based on factors like time, money, and the impact on conversions. Ultimately, it’s about understanding the current state of your offer, audienc…
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75 | 5 (Kind of) Bold Decisions I Made With My New Website
26:17
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We talk a lot about optimizing for SEO, launching new services, and doing all the things in our businesses. But what happens when you decide to do less, simplify your offers, and lean into what feels truly aligned—even if it means walking away from things that technically work? In this solo episode, I’m pulling back the curtain on my brand-new webs…
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This One Strategy Helps You Sell Without Feeling Salesy with Colin Boyd
58:04
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How To Own the Room, Build Trust, and Convert—With Just One Signature Story Whether you're hosting a webinar, guesting on a podcast, or stepping onto a live stage, your ability to sell starts with mastering the art of connection. In this episode, I sit down with Colin Boyd, international speaker and business mentor, for a high-impact conversation a…
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Beyond an Educator Business: A Soulful Conversation with the Remarkable League 2025 (#138)
1:21:53
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In this episode of the Made Remarkable podcast, host Kellee Wynne, introduces the 2025 Remarkable League, a group of inspiring women who have deeply impacted her. Members Tish, Tanya, Susan, Margie, and Amy share their personal stories, artistic journeys, and the transformative impact their art businesses have had on their lives. The conversation c…
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Mastering Amazon Marketing Analytics for Brand Growth, with Carolyn Lowe
36:05
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Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, Alex Sofronas talks with Carolyn Lowe, founder and CEO of ROI Swift. They discuss the advantages of focusing on Amazon for e-commerce growth due to its comprehensive data and extensive customer reach. Carolyn shares insights into the strategies for successful Amazo…
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Episode 072: Real Estate, Inflation, and Power: What You're Not Hearing in the News with Alex Doubet
47:13
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In this episode, Lynn Coleman and Alex Doubet, a historian and real estate executive, discuss the concept of power and its impact on the economy and housing market. He explains the economic principle of "cost disease," where goods resistant to technological efficiency, like housing, become more expensive. Doubet highlights the challenges of housing…
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#372: The AI Opportunity — Reinventing Your Writing Business for 10X Impact
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Episode Summary What if AI isn't a threat but the biggest business opportunity we've seen in decades? In this game-changing episode, we reframe the fear of artificial intelligence into one of the biggest business opportunities freelance writers and solo marketers have ever seen. If you've been worried about how AI will affect your work, this conver…
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EP 97 | Ditch Boring PDFs! Try These 2 High-Value Lead Magnets Instead
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If you’re tired of creating lead magnets that just sit unopened in inboxes, this episode is for you. We’re ditching the dusty PDF and diving into two opt-in ideas that actually get consumed. These high-value lead magnets are designed to help you grow your email list and rapidly improve trust with ideal clients—without adding more to your plate. You…
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Crafting Conversions: How we brewed Four Sigmatic’s Black Friday emails using customer reviews and a heaping spoonful of creativity
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When your client has specific email requirements that don’t fit your data-first approach, how do you earn conversions, while still maintaining that creative voice they’re looking for? If you’re me, you mine the customer reviews for punchy copy that speaks directly to the customer’s hesitations. Ideas you don’t want to miss (1:14) Why this dizzying …
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As a coach, your voice is your brand. Whether you're helping clients through transformation, strategy, or mindset work, your communication needs to sound like you, not like a templated AI assistant. But what if you could train A.I. to write your emails faster, better, and still sound authentically you? That’s exactly what we’re diving into. In this…
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Ep 228 // #1 Mistake Biz owners are making when it comes to keyword research
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I may have said “this is the biggest mistake” before… and that was true then… but as biz evolves and tech changes, so do the problems, so I’m NOT a liar McLiar pant, OKKKK. Learn what the BIGGEST mistake is when it comes to doing keyword research AND how to overcome it! Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Uber…
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Ep 066: Challenge Launch - The Hot Girl Summer of Launching Series
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22:39
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Ready to supercharge your next launch with community, momentum, and real-time results? In this episode of the Hot Girl Summer of Launching series, Melanie's breaking down the Challenge Launch—a high-energy, high-impact strategy that can warm up cold leads and turn them into buyers fast. We’ll walk you through how it works, what makes it effective, …
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74 | Positivity Is Powerful (With Data To Back This Up!) + 5 Ways to Shift Your Messaging
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Positivity isn’t just nice—it’s powerful. In this episode, I’m sharing why positivity in marketing isn’t just a feel-good tactic—it’s a data-backed, results-driven strategy. If you’ve ever felt grossed out by fear-based sales tactics or guilty about trying to "agitate pain points," my hope is that this episode will feel like a breath of fresh air. …
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How to Stop Losing Customers As They Grow (and How to Keep Them for Life)
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What If Your Biggest Growth Opportunity Was Rethinking How Your Customer Actually Moves Through Your Business? If your business growth feels stalled, the issue might not be your funnel, ads, or webinar strategy — it could be that your ideal customer has outgrown you. In this episode, I introduce a powerful reframe around how to think about your cus…
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Marketing x Analytics: Revolutionizing Creative Content with AI, with Satej Sirur
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Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Satej Sirur, Founder and CEO of Rocketium. Satej discusses Rocketium's mission to streamline content creation and analytics for large enterprises and agencies using specialized design and AI tools. The conversation covers the evolution…
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What's Working Now: Memberships That Scale Without Burnout with Stu McLaren
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How to Build a Membership That Fuels Freedom, Stability, and Long-Term Growth If you've ever wondered whether a membership could work in your business model — or if you're still sitting on the sidelines debating when to make the leap — this episode is your permission slip to stop waiting and start validating. Stu McLaren is here for an unfiltered, …
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Just as two bookends hold together a row of books, the covenant of works and the covenant of grace hold together the storyline of Scripture. Join a host of twenty-six scholars, including O. Palmer Robertson, Michael J. Kruger, and Scott R. Swain, as they explore how the concept of covenant is clearly taught in Scripture and how it lays the foundati…
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Episode 071: Why Self-Love is a Radical Act of Power with Theresa Paganini
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What if putting yourself first is the most generous thing you could do? In this episode, Lynn Coleman and Theresa Paganini, founder of Love Yourself, Lean and Elevate, discuss her journey of self-love and empowerment. She shares how her mother's struggles with self-worth influenced her feelings about her own life, leading to a cycle of self-rejecti…
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EP 96 | Frustrated with Email Marketing? 8 Signs That Something Is Off
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Ever feel like you’re trying your best but not seeing the results you’d like with your email marketing? In this episode, I’m breaking down eight signs that your email marketing isn’t working the way it should—and what you can do about it. You’ll learn: Why low open rates could mean more than just a boring subject line The messaging mistake behind d…
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DIY meets ROI: Takeaways from Hyping Honey
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11:35
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Shownotes: Let’s dive into the strategies and methods used in the South Mountain Bees holiday tease email, featured in Episode 46. Ideas you don’t want to miss (02:35) Takeaway #1: Outsource to systems, not just people (03:41) Takeaway #2: Don't hate on pop-ups, but time them right so they aren’t hateful (04:11) Takeaway #3: Know your audience's un…
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The Best Time of Day to Email Your Subscribers
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Want more people opening your emails? Clicking your links? Buying your stuff? It’s not just what you write, it’s when you send it. If you send your email at the wrong time, even the best message can get buried. But hit the right time? And boom, your email’s the first thing they see. The one they actually open. There’s one golden hour that changes e…
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Ep 065: Should You Offer Discounts? Let's Debate
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Discounts can boost sales, but they can also backfire if you're not strategic. Should you offer them? Avoid them? Save them for special occasions? The answer isn't black and white. In this episode, Melanie and Branda dig into the pros and cons of offering discounts in your business, when a discount can be a smart move, and when it might actually hu…
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73 | 3 Things I've Heard Lately About Scaling (That I KNOW Are True)
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We talk a lot about growth, but what if scaling your business isn’t about adding more—but actually doing less? In this short solo episode, I’m sharing three quotes about scaling that have deeply resonated with me lately, and why I know they’re true based on my own experience. If you’ve felt overwhelmed by too many ideas, too many offers, or too muc…
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The $500K Blueprint: What to Audit, Fix, and Focus On Now
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Clarity Over Guesswork: The CEO-Level Questions You Should Be Asking What if the only thing standing between you and your next big leap in business is how you see your business? I’m joined by powerhouse business strategist and five-time Forbes business coach Jessica Marx. Together, we unpack what it really takes to scale with clarity, confidence, a…
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Episode 295: Are You Ghosting Your Own Leads? The Engagement Mistakes Costing You Clients
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16:36
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Have you ever been ghosted? That awful feeling when someone completely disappears after you *thought* things were going well? Well, plot twist… Despite all your hard work, YOU might be "ghosting" the very people ready to invest in your business—and it's silently killing your profits. Whether it's leads that hit your funnel then get radio silence, o…
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