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The Amazon Strategist Show

The Amazon Strategist Show

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The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon. Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests. Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon. Whether you're just start ...
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What if your entire Amazon business could be protected before disaster strikes? In this episode, John sits down with Rohit Nair, e-commerce veteran and founder of Seller Defender, an insurance-backed solution built to protect Amazon sellers from the nightmare of account and ASIN suspensions. Rohit gets real about the emotional and financial toll of…
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Can You Really Remove Amazon Reviews? What Sellers Need to Know in 2025 Bad reviews can tank your listing. But what if you could actually do something about it? In this episode of The Amazon Strategist Show, John sits down with Danan Coleman, Co-Founder of eCom Triage to uncover the truth about Amazon review removal. From legit (but complex) method…
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Selling exclusively on Amazon? It might be time to rethink that strategy. In this episode of The Amazon Strategist Show, John chats with Andrew Maffettone, Founder and CEO of BlueTuskr, about what Amazon sellers need to watch out for in 2025. From rising fees to tighter competition and shifting consumer behavior, Andrew breaks down the real risks o…
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Think you can just Google your way to a reliable supplier? Think again. In this episode of The Amazon Strategist Show, John sits down with Omar Sassoon, sourcing expert and e-commerce strategist, to unpack what really goes into finding and scaling with the right suppliers in 2025. From navigating cultural differences to the power of factory visits,…
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Thinking about cashing in on your Amazon business? 🚀 In this episode of The Amazon Strategist Show, John sits down with Andy Allaway, CEO of Empire Flippers, to talk exit strategies, deal structures, and what buyers actually care about in 2025. With over 2,400 deals closed and $520M+ in transactions, Empire Flippers knows a thing or two about getti…
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What’s really putting your Amazon business at risk? In this episode of The Amazon Strategist Show, John Cavendish sits down with Debi Slaver, Sales & Marketing Director at SPCTEK, to break down the hidden pitfalls that lead to seller suspensions—and what you can do to avoid them. From account health metrics to the realities of order defect rates, D…
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What’s really behind underperforming Amazon ads? (Hint: It’s not your budget.) In this episode of The Amazon Strategist Show, John sits down with Noemi Bolojan, Co-Founder of Scale Wave, to unpack what truly drives—or kills—Amazon ad success in 2025 and beyond. From the rise of AI and FOMO to the art of nailing your product’s life stage, Noemi shar…
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On this episode of The Amazon Strategist Show, John sits down with Daniel Budai, CEO & Founder of Budai Media, to unpack what really drives growth in e-commerce today (spoiler: it’s not just AI and flashy tools). Daniel shares tried-and-tested growth strategies, from conversion rate optimization to bold offer crafting, and dives into the underrated…
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In this episode of The Amazon Strategist Show, host John Cavendish sits down with Burak Yolga, Co-Founder and VP of Sales at Forceget Digital Freight Forwarder, to break down the logistics challenges that every Amazon seller needs to master. From hidden landed costs to cash flow struggles and customs compliance, Burak shares insider tips on how to …
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In this episode, John Cavendish talks with Paul Rafelson, Founder of @SellerBasics and Rafelson Law Firm, about how Amazon sellers can beat competitors legally while safeguarding their businesses. As an expert in e-commerce law, Paul shares invaluable insights on leveraging intellectual property (IP) to protect your brand, avoiding costly mistakes,…
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Amazon sellers, are your reviews at risk? With Amazon’s ever-evolving policies, what worked yesterday might get you flagged today. In this episode, John Cavendish sits down with Greg Reynolds, CEO of ZonSupport, to break down the latest in Amazon review management, customer service strategies, and how to future-proof your business. 💡 Key Takeaways:…
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In this episode of The Amazon Strategist Show, host John Cavendish sits down with Tyler Jefcoat, founder of Seller Accountant and The Seller Roundtable mastermind. Tyler shares his expert insights on maximizing profitability, financial management, and preparing for a successful business exit—crucial knowledge for every Amazon seller. 💡 Key Takeaway…
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In this episode, John interviews David Milestein, co-founder of Sellcord, a leading agency in Walmart marketing. They discuss the growth of Walmart as a competitor to Amazon, the differences in seller treatment between the two platforms, and the importance of conversion rates in Walmart's ranking algorithm. David shares insights on optimizing listi…
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Join John and special guest Norm Farrar in this game-changing episode of The Amazon Strategist Show. They dive into the future of e-commerce and how building a strong community can take your brand to the next level. Norm shares his insights on using AI tools to engage audiences, why trust and loyalty are the foundation of any successful online busi…
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John speaks with Amazon expert Alex Karagiannis, Founder & CEO of Lezzat, about his journey from being an Amazon seller to founding his agency. They discuss the differences between the US and EU markets, compliance challenges for US sellers looking to expand into Europe, and strategies for launching products in these new marketplaces. Alex emphasiz…
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Unlock the secrets to Amazon success with Neil Twa, co-founder and CEO of Voltage Holdings, in this insightful episode of the Amazon Strategist Show! Join them as they delve into the art of operationalizing your e-commerce business, mastering risk management, and optimizing sales channels. Discover how to prioritize organic sales, manage inventory …
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Meet Will Haire, the Co-Founder of BellaVix, a true pioneer in the e-commerce world. With a wealth of experience under his belt, including driving over half a billion dollars in marketplace sales, Will knows the ins and outs of selling on platforms like Amazon and Walmart. Today, he’s here to introduce you to a revolutionary tool: Amazon Rufus AI. …
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Join John Cavendish and Adrian Rich from Seller Snap as they dive into advanced strategies for Amazon sellers. Discover how dynamic repricing can optimize your Amazon business, ensuring profitability without sacrificing the buy box. Learn about the importance of Amazon Business and how to tap into this lucrative market segment. Whether you're a res…
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In this episode of the Amazon Strategist Show, host John Cavendish welcomes Noemi Bolojan, co-founder of Scale Wave, who shares her journey from music production to Amazon PPC mastery. Noemi breaks down her strategic framework for Amazon advertising, emphasizing the importance of holistic thinking over quick fixes. She reveals crucial insights abou…
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Join Marcel Marculescu, CEO of IntelliRank, as he shares his journey from early challenges to launching over 4,000 successful products on Amazon. In this episode, Marcel dives into strategies for transforming stagnant listings into thriving businesses. Discover how product variations in color, packaging, and multi-packs can boost reviews through Am…
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Embark on a journey into the forefront of e-commerce with Chad Rubin, a visionary entrepreneur who has successfully transitioned from the financial world of Wall Street to revolutionizing dynamic pricing strategies on Amazon. Through his remarkable journey, from selling household appliances to co-founding groundbreaking companies such as Skubana an…
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Discover the transformative journey of Andrew Morgans, founder of Marknology, as he shares his insights on thriving in the Amazon business ecosystem. From an unfulfilling corporate role to establishing a successful e-commerce company, Andrew's story is one of resilience, passion, and making an impact. In this episode, John and Andrew discuss how pl…
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Unlock the secrets to thriving in the evolving e-commerce landscape with insights from Greg Elfrink of Empire Flippers. Greg shares his seasoned perspective on why waiting for another asset bubble could be a mistake and explains how market conditions still offer better opportunities than pre-pandemic times. In a bold take, Greg challenges the over-…
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Unlock the secrets to transforming your Amazon product listings with the expert insights of Rafael Velas from ShareIt Studio. With his unique background in filmmaking and marketing, Rafael dives into the powerful role of visual content in boosting sales and preventing stagnation. Discover why major brands like Coca-Cola continually refresh their ma…
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Ever wondered how to get your products from Amazon into actual stores? Join us as John Cavendish sits down with Talor Ofer, the retail guru behind Retail Empire, for a no-nonsense chat about breaking into brick-and-mortar retail. With 25 years of helping brands land on store shelves across America, Talor's sharing everything you need to know: -How …
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In this episode, John and Chris dive into the power of Amazon PPC, exploring how it’s more than just an advertising tool—it's a game-changer for business growth. As Amazon becomes increasingly competitive, they discuss whether it’s now evolving into a pay-to-play platform. They break down the key strategies for Amazon PPC success, focusing on deep …
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Discover the power of Amazon advertising optimization with Nadine Schoepper, co-founder of BidX, in our new episode of the Amazon Strategist Show. Learn about the evolution of Amazon ad campaigns, the importance of day parting, and how to leverage tools like BidX to automate and optimize your advertising efforts. Nadine shares her journey from help…
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In this episode of the Amazon Strategist Show, John talks with SEO expert Steven Schneider, co-founder & CEO of TrioSEO, about the importance of SEO for e-commerce businesses. Steven shares insights on bottom-of-funnel content, on-page SEO best practices, and the long-term benefits of investing in SEO. Learn why SEO isn't dead, how it works for e-c…
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Join host John Cavendish and Brent Zahradnik, the founder of AMZ Pathfinder, as they dive deep into the evolving world of Amazon advertising. In this episode, Brent, who manages a team of 22 experts and oversees millions in ad spend, shares his insights on: Revamping Product Listings: Learn why updating your listings is crucial before expanding you…
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Join host John Cavendish on the Amazon Strategy Show for an insightful episode with Kamaljit Singh, CEO and founder of AMZ One Step. In this episode, Kamaljit shares his journey from learning about Amazon FBA through forex trading to becoming a leader in Amazon creative services, providing over 100,000 images under his guidance. Dive deep into the …
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Join host John Cavendish and guest Matt Remuzzi of CapForge as they delve into crucial finance and bookkeeping strategies for Amazon sellers on the new episode of the Amazon Strategist Show. With over two decades of experience, Matt shares insights from the evolution of his career from consulting to specializing in e-commerce accounting. This episo…
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Join John Cavendish for a new episode of The Amazon Strategist Show as he welcomes Andy Craig, founder of AdHabit, a PPC and Amazon account management agency. Andy shares his journey from being an army veteran and electrician to becoming an Amazon seller and PPC expert. The discussion delves deep into the nuances of Amazon PPC strategies, the impor…
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Join host John Cavendish and guest Mike Danford, Chief Strategy Officer at Adverio, on the new episode of The Amazon Strategist Show for an in-depth discussion on optimizing large SKU catalogs on Amazon. Discover actionable strategies for dynamic pricing, ad optimization, and catalog management that can significantly enhance profitability and effic…
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Join us on the Amazon Strategist Show as we explore the keys to scaling an Amazon business with Nadav Gorlicki, founder of CapEc. From tech entrepreneur to Amazon expert, Nadav shares invaluable strategies for leveraging finance and logistics to drive growth. In this episode, you'll learn about: -Nadav’s transition to Amazon success: Insights on ho…
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Join us on the Amazon Strategist Show as we dive deep into the practical strategies for growing an Amazon business with guest Elizabeth Greene, founder of Junglr. With a remarkable journey from a home-based Amazon seller to guiding sellers toward achieving eight-figure revenue goals, Elizabeth shares invaluable insights and experiences. In this epi…
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Join us for the premiere of Season 3 of The Amazon Strategy Show as we dive deep into the world of corporate finance and strategic mergers and acquisitions in e-commerce. Host John Cavendish welcomes Emmett Kilduff from The Fortia Group, a seasoned expert with over $20 billion in corporate transactions. In this episode, Emmett shares invaluable ins…
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Tune into the new episode of The Amazon Structure Show with host John Cavendish and guest Marco Santesso. Delve into Marco's extensive experience from the London School of Economics to his ventures in digital marketplaces, uncovering critical strategies for dominating Amazon sales. Learn actionable tips for effective product distribution, leveragin…
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Looking for a new way to boost your Amazon business? Join John and Ian Smith from Evolve Media in the latest episode of the Amazon Agency Insights Podcast. Dive into the world of YouTube monetization as Ian reveals how he transformed 11,000 YouTube subscribers into a thriving half-million-dollar business. What will you learn? Think subscriber count…
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Unlock the secrets to cultivating a bounty of Amazon customer reviews without ever crossing the line of Amazon guidelines. In this insightful episode, we welcome Tom Piamenta from Lonesome Labs, the mastermind behind HighFive, as we explore his pioneering journey in revolutionizing the review process for Amazon sellers. Episode Highlights: The Sign…
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In this episode, we are joined by Mina Elias of the Trivium Group as we delve deep into the intricacies of inventory planning and mastering the art of Amazon advertising. The lifeblood of any successful business, these topics are dissected to provide actionable insights for businesses striving to maintain a crucial safety stock and gain a competiti…
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Dive deep into the dynamic world of Amazon selling with precision in our latest episode! Join me, Ben, alongside Burak Yolga, the logistics and supply chain management maestro from Forceget, as we untangle the intricacies of Amazon's forthcoming fee changes in 2024. Discover how maintaining a lean inventory strategy can shield you from the impact o…
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Join us for an exclusive insider's journey into the world of e-commerce expansion and diversification with our special guest, Andrew Maff, founder, and CEO of Blue Tusker. With a rich history of over 15 years in the e-commerce realm, Andrew shares candid insights and practical strategies that go beyond the Amazon horizon. Episode Highlights: 1. Lev…
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Join us in this episode of the Amazon Strategy Show with host Ben and special guest Tyler Jefcoat, founder and CEO of Seller Accountant. We delve into the critical aspects of return on investment for Amazon sellers and explore effective strategies for managing cash flow and maximizing profitability. Discover the key steps needed to grow your busine…
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evamp your Amazon marketing strategy with insights from Eddie Wheeler, the mind behind Guavalistings and Geo Rank. Explore Amazon's inventory distribution's impact on product rankings in various locations, learn to use geo-ranking data for targeted advertising, and weigh the pros and cons of Search Find By (SFB) strategies. Eddie introduces GeoRank…
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Have you ever been so curious about how crowdfunding works? Hold tight as we unlock the possibilities of this strategy with our guest, Dylan Lam, CEO of various Amazon brands and the mastermind behind OmiRank, a digital marketing agency for Amazon sellers. In this episode, we discuss the wonders of using crowdfunding platforms like Kickstarter and …
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Let's talk about everything cash flow as Giulia Burrascano, Sales Account Executive at Storfund, lets us in on the daily challenges of e-commerce sellers and how Storfund's innovative solutions can revolutionize their cash flow management. In this episode, Giulia guides us through the labyrinth of e-commerce financing, and gets down to the nitty-gr…
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Feeling stuck in your journey to e-commerce success? Be prepared to be inspired as we immerse ourselves in the riveting world of Anatoliy Labinskiy, an entrepreneur, e-commerce expert, and four-time Two Comma Club award holder. With the grit and determination that saw his rise from financial loss to being the founder of GSM Growth, Anatoliy's story…
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Have you ever wondered about tapping into the European market with its millions of consumers? We dive into this opportunity, shedding light on the potential of expanding businesses to Amazon Europe and the UK with Stef van Boekel from Operator One, an expert with over 17 years of e-commerce and Amazon experience. In this episode, we talked about th…
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🚚 Ready to streamline your Amazon logistics for success? In this episode, our host Ben dives deep into the world of logistic solutions with Cindy Flores from Tactical Logistic Solutions. With no prior experience, Cindy gained a profound understanding of the e-commerce industry by communicating with sellers and attending trade shows. And with that, …
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Join us as we dive deep into the world of Amazon listing optimization with our distinguished guest, Rafael Veloz, a three-time Telly award-winning entrepreneur, and co-founder of ShareIt Studio. With over 15 years of experience, Rafael has cracked the code to stand out in the competitive Amazon landscape and he's ready to share his secrets. Ever wo…
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