In this episode, Marcus is joined by Alan Versteeg, a coach and sales performance specialist with years of experience helping companies unlock what's really holding their teams back. Together, they explore 9 critical truths most sales leaders overlook, and the hidden leverage points that can transform your results without overhauling your tech stac…

Lean Selling: How to Make Buying Effortless & Ethical 🔍 What if selling wasn’t about ‘closing’ but about making it effortless for customers to buy? This episode dismantles outdated, wasteful, and buyer-hostile sales tactics, replacing them with Lean principles, built on respect, trust, and ruthless efficiency. Matt Gaskin joins Marcus Cauchi to cha…

What if influence wasn’t about tactics and persuasion but about truth, trust, and genuine human connection? In this episode, Brian Ahearn, Chief Influence Officer at Influence People and faculty member at the Cialdini Institute, unpacks the fine line between influence and manipulation, a crucial distinction for sales leaders and C-suite executives …

Sales Mastery & The Infinite Game with David Weiss Episode Summary: David Weiss explores the mindset, habits, and strategies that set top sales professionals apart. From intentional career development to enterprise sales best practices, David shares invaluable insights for sales leaders and professionals looking to elevate their game. Recorded: Aug…

What if everything you thought you knew about transformation was wrong? In this episode, Marcus Cauchi and Matt Gaskin cut through the nonsense and dive into the brutal truths about why most change programs flop—and what Lean really looks like when it’s done right. 💡 Key Takeaways: 🔹 Lean isn’t a methodology, it’s a mindset. It’s about learning, ad…

Selling your business is the biggest deal you’ll ever close, but are you set up to get the best possible outcome? In this episode, Rob Goddard, business acquisitions and sales expert, shares how to maximise valuation, avoid costly mistakes, and negotiate like a pro. But that’s not all. The principles of selling a business apply to every high-stakes…

Leaderboard to Leadership with Rebecca Gebhardt & Marcus Cauchi Summary: This episode offers more than a sales leadership lesson—it’s a blueprint for transformation. Rebecca and Marcus challenge outdated thinking about leadership, relationships, and what it means to truly succeed in sales. Packed with insight and wisdom, it’s a wake-up call for any…

Episode Overview: In this episode, Marcus Cauchi hosts Mike Lander, a seasoned procurement director turned sales trainer, who shares insights from both sides of the procurement and sales processes. The conversation centers around improving sales strategies by understanding buyer psychology and removing uncertainties that often hinder successful sal…

In this episode, Jeff Standridge and Marcus Cauchi discuss the importance of a client-centred approach in business relationships. They emphasise prioritising relationship-building over immediate sales, focusing on finding lifetime customers, and avoiding high-pressure tactics that can lead to buyer's remorse. The conversation highlights the value o…

Roee Hartuv, a former combat helicopter pilot and current expert at Winning by Design, shares insights from his unique journey from the military to revenue architect. His profound understanding of the importance of process design helps identify what works, what doesn't, and what needs to happen to meet business goals. This episode delves into the n…

Key Takeaways: Ditch Cold Outreach: Creates distrust; focus on building relationships early. Value First: Understand buyers deeply and empower their vision. Measure Right: Prioritize value per hour, not dials or meetings. Cultural Fit: Hire right, create great work environments, avoid micromanaging. Rethinking Sales: Buyers engage salespeople to ma…

Mary Gentile discusses her book "Giving Voice to Values" and insights on navigating ethical dilemmas in business. Key Takeaways Mary's approach focuses on rehearsing and pre-scripting effective ways to voice one's values when facing ethical conflicts, rather than just philosophical debates. Anticipating objections and finding ways to address concer…

This is the 2nd Webinar in our Hot! Revenue Series Book 30 minutes with Marcus: https://calendly.com/marcuscauchi/revenue-audit-debrief Take the selling aptitude test https://bit.ly/NewSellingAptitudeTestBy Marcus Cauchi, Laughs Last Ltd

The 1st of 3 Webinars in our hot revenue series.By Marcus Cauchi, Laughs Last Ltd

Marcus Cauchi and Teddy Peck dive deep into the art of effective sales management. This episode is packed with insights for sales leaders and managers who value empathy, integrity, and continuous improvement. Core Takeaways: - Empathy and Integrity: Building lasting client relationships through honest and transparent communication. - Coaching and D…

Why Top Performers Struggle to Transfer Skills: Many top performers have honed their skills over time without fully understanding how they do what they do. When they move into management, they often tell, direct, and assume their team understands their instructions. This can lead to mismatched expectations, high turnover, and failure to deliver as …

The smarter and more experienced you get, the more important it is for you to hear this. You're facing dangerous pitfalls. Listen and discover how to avoid them. Make sure you have a pen and paper ready. Kyle Gray uses the life changing impact of the work he does to reinforce the power of story telling. He explains how we can create credibility fas…

Lloyd Stokes (Sauced) works with CEOs, Founders and Leaders of fast growth SaaS and Tech Companies & VC firms recruiting GTM teams. Lloyd shares some valuable insights about Sales & Leadership from a Hiring perspective, sharing stories from his 20+ years in the industry. Key TakeawaysHiring & Management Sauced Connect with Lloyd on LinkedIn Marcus …

Kent Bredahl drives company growth by enhancing customer loyalty and optimizing customer lifetime value. He challenges conventional customer engagement methods and provides a diverse toolbox, including tools for measuring customer satisfaction, loyalty, retention, and overall experience. Kent emphasizes the importance of capturing the voice of the …

TheInquisitor Podcast, brings you Susanne Schuler, world class international mediator, coach, and facilitator, to delve into the nuances of communication, conflict resolution, and leadership in challenging times. We dive deep into strategies for fostering meaningful dialogue and understanding in both personal and professional spheres. Key Highlight…

Get ready for a mind-bending episode that will challenge your definition of success! Jamie Reeves and Marcus Cauchi team up to tackle the illusion of achievement and the quest for true fulfilment. Jamie, the mastermind behind a seven-figure business, shares his personal journey from near failure to finding balance and prioritizing what truly matter…

In this episode of the Inquisitor podcast, host Marcus Cauchi sits down with Frank Byskov, a financial advisor and wealth manager at 44 Financial, to delve into the world of sustainable investment—a subject that has not been extensively covered on the show before. Byskov, with a rich background in financial economics and a personal journey from Den…

In this dynamic episode of the Inquisitor podcast, Marcus Cauchi delves into the philosophical and transformative with Disco Dave Wynn. Wynn, an advocate for using music as a medium for profound personal development, shares his unique approach to coaching, encapsulated in his creation called "music mapping." This method intertwines music and coachi…

Do what you love and you will never work a day in your life! In this episode, Marcus Cauchi is joined by Julie Barlow, a prolific writer, for an engaging conversation that delves deep into the nuances of the writing business, the intricacies of negotiating with clients, and the art of principled selling. Barlow, alongside her partner Jean-Benoit Na…

Are your buyers tired of the same old sales tactics that leave them feeling manipulated and disengaged? Join Marcus Cauchi and John Bissett as they expose the toxic underbelly of conventional selling wisdom. In this no-holds-barred discussion, these two grizzled sales veterans don't hold back. John rips into the self-serving nature of common qualif…