Best Floral Professionals Podcasts (2025)

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#039 Building a Successful Wedding Business: Interview with Maria of Dereves Floral + Wedding Design 57:46

6M ago57:46

57:46

Building a Successful Wedding Planning Business with Maria from Dereves In this podcast episode, host Melissa interviews Maria, the founder of Dereves, a full-service wedding planning and floral design company based in Toronto, Canada. They discuss Maria's journey from studying landscape architecture to founding her business, the importance of SEO …

1
#038 Six Actionable Steps to Grow Your Creative Business 8:10

6M ago8:10

8:10

Six Actionable Steps to Grow Your Creative Business In this episode of Bright, the podcast for wedding creatives, host and money mentor Melissa shares six actionable steps to help you grow your creative business. From establishing a strong foundation and leveraging social media, to building genuine relationships and staying resilient, Melissa provi…

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#037 How to Stand out in a Crowded Market - Crafting a Marketing Strategy that Works! 7:25

6M ago7:25

7:25

Leveraging the Cocktail Party Effect for Creative Business Marketing Success In this episode, discover how the 'Cocktail Party Effect' can transform your marketing strategy and help your creative business stand out in a saturated market. By understanding how to connect deeply with potential clients and filter through the noise, you can attract idea…

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#036 The Secret to Making Goals Easier to Achieve 10:16

7M ago10:16

10:16

What is the secret to making goals easier to achieve? Turn your goals into Daily Habits! In this episode, we explore how to make achieving goals a habit by drawing inspiration from James Clear’s 'Atomic Habits' and a recent Mel Robbins' podcast where she mentioned that when you write down your goals, you are halfway to achieving them. When you writ…

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#035 6 Tips for Building a Successful Wedding Business, Interview with Desert House Productions, Dave + Drea 52:17

7M ago52:17

52:17

Building a Creative Wedding DJ Business with Desert House Productions In this episode of 'Bright', host Melissa welcomes Dave and Drea Strickler, the owners of Desert House Productions and renowned wedding and event DJs. They share insights from their 20+ years in the industry, discuss how they built their successful business, and talk about the im…

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#034 The Importance of Social Proof in the Wedding Industry: Meghan Ely's Guide to Public Relations 42:40

7M ago42:40

42:40

Unlocking Wedding Industry Secrets with PR Expert Megan Ely In this special episode of the Bright Growth Podcast, host Melissa welcomes Meghan Ely, a wedding industry PR veteran with over 15 years of experience. They discuss the significance of social proof, the importance of continually improving one's craft, and the various ways wedding professio…

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#033 Top 10 Pricing Tips for Wedding Professionals 4:15

7M ago4:15

4:15

10 Pricing Commandments: Empower Your Creative Business with Effective Pricing Strategies In this bonus episode of Bright, host and money mentor Melissa shares her '10 Pricing Commandments' designed to help wedding professionals create a profitable and audacious price list. The commandments cover understanding costs, market research, value proposit…

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#032 Creating Audacious Pricing 3 of 3 16:26

8M ago16:26

16:26

Creating Your Big Audacious Price List: A Guide to Value and Profitability In this episode of Bright, Melissa, the host and money mentor, guides wedding creatives on establishing a big audacious price list for their businesses. She emphasizes the synergy between creativity and profitability and addresses common concerns about raising prices. Meliss…

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#031 How to Determine Pricing Ep 2 of 3 17:20

8M ago17:20

17:20

The Essentials of Effective Pricing for Wedding Creatives In the second installment of our three-part pricing series, host Melissa dives into the critical aspects of determining your pricing for long-term business sustainability. Covering topics from understanding fixed and variable costs to setting your desired profit margin, this episode guides w…

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#030 Where do you Limit Your Self? Pricing Ep 1 of 3 10:21

8M ago10:21

10:21

Breaking Pricing Ceilings: Overcome Limiting Beliefs and Value Your Work In this first episode of the pricing series, host and money mentor Melissa dissects the complexities of pricing for wedding entrepreneurs. She discusses how self-imposed limitations and money stories can impact how creatives price their services. Melissa emphasizes the importa…

1
Guests: Beth O'Reilly's Journey from Full Bloom and Laura Walsh with Smithers Oasis 56:14

8M ago56:14

56:14

Join us as our guest Beth O'Reilly shares her exhilarating experience as a contestant on "Full Bloom" and the global impact of her artistry. Her story highlights the emotional highs and lows of the competition, including heartfelt moments of missing her family. Beth opens up about how floristry has fostered meaningful connections and inspired many …

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#029 9 Ways to Stay Productive Even When you Don't Want to 15:07

8M ago15:07

15:07

Staying Productive: 9 Ways to Enhance Your Wedding Business In this episode of Bright, host and money mentor Melissa shares nine strategies for wedding entrepreneurs to stay productive even when motivation is low. She discusses the importance of offloading tasks, investing in personal growth, maintaining a clear vision, staying motivated, and manag…

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#028 How to Make Money Easier in your Business 12:24

8M ago12:24

12:24

Breaking Money Myths for Wedding Creatives Link to FREE Resources for your Business In this episode of Bright, the podcast for wedding creatives, host and money mentor Melissa encourages listeners to challenge their limiting beliefs about business and finance. Sharing personal anecdotes and addressing common fears, Melissa emphasizes self-awareness…

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#027 Achieving Big Audacious Goals for 2025 10:29

9M ago10:29

10:29

Achieving Your Big Audacious Goals for 2025 In this episode of the Bright podcast, host and money mentor Melissa guides wedding creatives through setting and reaching big audacious goals for 2025. The discussion focuses on essential principles such as paying yourself first, investing in personal growth, and improving your relationship with money. M…

1
#026 Big Audacious Business Goals for 2025 15:54

9M ago15:54

15:54

Achieving Big Audacious Goals for Your Business in 2025 and Beyond This podcast focuses on guiding individuals in setting and achieving significant, ambitious goals for their businesses over the coming year and beyond. Melissa emphasizes the importance of full participation in the goal-setting process and discusses overcoming mental barriers, think…

1
#025 How to Keep More Money in Your Business by Doing this One Thing 7:47

9M ago7:47

7:47

Mastering Cashflow: The Key to a Thriving Business In this episode, Melissa, seasoned photography business owner, discusses the critical importance of understanding cashflow for small business success. Highlighting that many boutique business owners overlook their financials, she explain that knowing what money comes in and goes out is essential. W…

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#024 Interview with Boudoir Photographer Pamela Nicole 59:41

9M ago59:41

59:41

The Journey of a Boudoir Photographer: Pamela's Story of Resilience and Creativity In this podcast episode, Pamela, an experienced boudoir photographer, shares her 15-plus-year journey in the niche of boudoir photography. She discusses the evolution of her career, from shooting family photos to discovering her passion for boudoir. Pamela highlights…

1
#023 17 Effective Marketing Tips for Wedding Pros 16:55

9M ago16:55

16:55

17 Essential Marketing Tips for Wedding Industry Professionals In this episode, Keith and Melissa, seasoned photography business owners with over 25 years of experience in the wedding industry, share 17 invaluable marketing tips that significantly influenced their business's success. They emphasize the importance of maintaining an audacious goal an…

1
#022 5 Key Steps for Success in your Wedding Business 10:18

9M ago10:18

10:18

Building a Strong Business Foundation: Essential Steps for Success In this episode, Keith and Melissa, seasoned photography business owners, provide crucial tips on creating a solid foundation for your business. They cover defining your target clients, crafting a basic business plan, legitimizing your business structure, setting up a bookkeeping sy…

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#021 Wedding Industry Creatives - How to Gain Momentum in your Business 4:44

10M ago4:44

4:44

This is a 5 min highlight reel from our FREE 3 Module Video Series called Bright Momentum. This training is for wedding industry pros that need a little momentum in their business to start making more money and attracting more of the right clients! Grab the FREE Bright Momentum Series here! Are You Ready to turn your creative business into the one …

1
#020 We are Rebranding! Welcome Bright! 1:39

10M ago1:39

1:39

Exciting Rebrand Announcement and Expanding Our Reach In this short episode, the hosts explain that they're undergoing an exciting rebranding from 'The Prosperous Photographer' to 'Bright' to better serve a wider community of creatives, including florists, hair and makeup artists, illustrators, and more. They discuss how their new mission aims to h…

1
#019 Here are my 12 Must Dos to Build a Successful Creative Business 14:14

10M ago14:14

14:14

Building a Successful and Sustainable Creative Business In this episode, Keith and Melissa, experienced photography business owners, offer invaluable insights on establishing a prosperous business by creating a solid foundation and maintaining consistent client relationships. They discuss the necessity of professionalizing your enterprise through c…

1
#018 Steal My 6 Essentials to Create a Solid Business Foundation 24:03

10M ago24:03

24:03

Mastering Your Creative Business: Essential Tips for Success Join Keith and Melissa, seasoned photography business owners, as they explore the essential components of building and managing a successful creative business. This episode covers critical topics, including setting up the right business structure, effective management and bookkeeping with…

1
#017 Interview with Photographer and Creative: Raina Virginia 1:03:10

10M ago1:03:10

1:03:10

Navigating the World of Photography: Inspiration, Authenticity, and Career Growth with Raina Virginia In this episode, we delve into the inspiring journey of Raina Virginia, a talented wedding photographer who has transformed her passion into a thriving career. Starting from her roots in a creatively inclined family and a background in film studies…

1
#016 Break free from Having a Reactionary Business! 21:50

10M ago21:50

21:50

Shifting from Reactive to Proactive: Building a Creative Business That Thrives In this podcast episode, Keith and Melissa, seasoned photography business owners, discuss the pitfalls of running a reactionary business and emphasize the importance of being proactive, with systems in place, to prevent burnout and achieve success. They explain how not h…

1
#015 The Power of Consistency in your Creative Business 13:26

10M ago13:26

13:26

Building Momentum in Business: The Power of Consistency Grab our FREE 3 Part Video Series on Building Momentum in your Creative Business In this episode, Keith and Melissa, seasoned photography business owners, discuss the importance of perseverance, showing up consistently, and the role of mindset in achieving business success. They emphasize that…

1
#014 A Photographer's Journey: Claudia Johnstone 1:23:31

11M ago1:23:31

1:23:31

In this engaging conversation, Melissa interviews Claudia Johnstone, a talented photographer who shares her inspiring journey from a diverse career path to becoming a successful photographer. Claudia discusses her early influences, the challenges she faced in pursuing her passion, and the pivotal moments that shaped her career. She emphasizes the i…

1
#013 Get out of Your Comfort Zone and Create the Business you Want 7:32

11M ago7:32

7:32

Embracing Change: Stepping Out of Your Comfort Zone In today's episode, Melissa highlights the importance of readiness in achieving business success. They discuss how stepping out of your comfort zone is essential for growth, tackling issues like attracting more clients, reducing stress, and overcoming imposter syndrome. The conversation delves int…

1
#012 Make a $1M in 12 Months: Our Audacious Goal for our Photography Business 20:46

11M ago20:46

20:46

Make a $1M in 12 Months: Our Audacious Goal for our Photography Business Breaking Mindset Barriers: Achieving Financial Success in Photography In this episode, we discuss our *new* audacious goal of making a million dollars in 12 months. We emphasize the importance of shifting mindsets and beliefs around money to achieve financial success. The epis…

1
#011 How to Grow your Photography Business? Personal Integrity 19:55

11M ago19:55

19:55

Building Self-Integrity in Your Photography Business We delve into the importance of self-integrity in achieving business success. In this episode, we emphasize the significance of consistently doing what you commit to, outlining how personal integrity directly impacts business reliability and growth. Through discussing concepts like the motivation…

1
#010 The Brain and Business Success 6:53

11M ago6:53

6:53

Harnessing the Power of Your Brain for Business Success In this episode, Melissa discusses the importance of building trust in yourself to achieve a business and life you love. She explains how understanding and retraining the brain, particularly the conflict between the prefrontal cortex and the primitive brain, is crucial for overcoming self-sabo…

1
#009 Unlocking Success in Your Photography Business 18:47

11M ago18:47

18:47

Transform Your Narrative: Unlocking Success in Your Photography Business In this episode, we discuss the transformative power of changing your narrative toward achieving success in your photography business. We emphasize the impact of mindset on business outcomes, using personal anecdotes to illustrate the shift from negative to positive thinking. …

1
#008 3 Secrets to Having a Photography Business for 25 years + 16:52

11M ago16:52

16:52

Secrets to Sustaining a Photography Business for Over 25 Years In this episode, we share 3 tips (that really are more common sense than 'secret') that have helped us tremendously in our 25-year journey in our photography business. Despite the statistic that only 15 percent of photography businesses survive past three years, we've managed to thrive …

1
#007 How Self Sabotage affects your Photography Business 30:51

11M ago30:51

30:51

Overcoming Self-Sabotage in Your Photography Business In this episode we focus on the concept of self-sabotage, drawing from 'The Mountain is You' by Brianna Wiest, explaining that it stems from conflicting conscious and unconscious desires. We share personal experiences and examples of how self-sabotage can impede progress in a photography busines…

1
#006 Achieving Goals from Future Focus not Past Focus 11:51

12M ago11:51

11:51

Transform Your Photography Business: The Power of Goal-Setting and Mindset In this episode, we emphasize the importance of setting deliberate and well-thought-out goals to transform your photography business. We explain how shifting your mindset from past failures to future possibilities can create a fresh start and new beginnings. We also discuss …

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#005 Story vs. Fact: Transforming Your Photography Business 14:59

12M ago14:59

14:59

Story vs. Fact: Transforming Your Business Mindset In this episode, Keith and Melissa, photography business owners, discuss the critical difference between 'story' and 'fact' in shaping business success. They emphasize how personal beliefs and subconscious programming from life experiences influence perceptions and actions in business. Through shar…

1
#004 How your Thoughts Affect your Business 19:07

12M ago19:07

19:07

The Power of Mindset in Transforming Your Photography Business In this episode, Keith and Melissa, experienced photography business owners, discuss the crucial role of mindset in achieving business success. They explain how focusing on negative thoughts can hinder progress and emphasize the importance of self-awareness in changing thought patterns.…

1
#003 Photographers, Believe in Yourself! 14:39

12M ago14:39

14:39

Prosperous Photography Mindset: The Key to Business Success In this episode, hosts Keith and Melissa, seasoned photography business owners with over 25 years of experience, emphasize the importance of mindset in achieving business success. They reveal that a strong belief in oneself, beyond just technical skills and business tactics, is crucial. Th…

1
#002 Travel Photographer Matt Dutile: A Journey Off the Beaten Path 1:02:34

12M ago1:02:34

1:02:34

Our interview with Matt Dutile, travel photographer, is our first interview in the Road Less Traveled Series. We want to have discussions with people that have a fork in the road and choose a different path than the one they were currently on. What drives someone to abandon the stability of a PR firm in Arizona and brave the unforgiving landscape o…

1
#001 Overcoming Fear and Following Your Passion 26:21

1y ago26:21

26:21

Embracing the Road Less Traveled: Overcoming Fear and Following Your Passion In this episode, Keith and Melissa, discuss the significance of taking the road less traveled, inspired by Robert Frost's iconic poem. They share their personal stories of making unconventional life and career choices—Keith's switch from pre-med to photography, and Melissa…

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Guests: Valerie Christosimo, Black Girl Florist, Teresa Colucci, AIFD President and Amy Marella, The Hidden Garden- Women Flourishing in Floristry 47:03

1+ y ago47:03

47:03

We invite you to a celebration of the women who've established deep roots in the floral industry. Today, we're joined by the trailblazing Valerie Christosimo of Black Girl Florist, Teresa Colucci, AIFD president and owner of Meadowscent, and Amy Marella, owner of The Hidden Garden, who share their personal transformations from other realms into the…

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Episode 3 - Guests: Cameron King, Certified American Grown and Meg Blancato, Native Poppy 54:50

2y ago54:50

54:50

Buckle up for an awe-inspiring journey into the world of floristry, local farming, and community support. We promise you'll find yourself entranced as we uncover the unique ways small farmers have adapted and thrived in these challenging times, while also fueling a revival in gardening. Join co-hosts Jules Lewis Gibson and Nita Robertson, AIFD, CFD…

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Episode 2 - Guests: Canaan Marshall, Canaan Marshall Designs and Yvonne Ashton, Mayesh 51:34

2y ago51:34

51:34

Florist’ Review talks with Yvonne Ashton, Director of Marketing at Mayesh, and floral designer Canaan Marshall from Cannan Marshall Designs. Yvonne Ashton, a marketing whiz at Mayesh, unravels the family roots of this leading floral distributor, and Canann Marshall, a premier florist, shares his journey that started in a museum and slowly bloomed i…

1
Episode 1 - Guests Joey Azout, Alexandra Farms and Paulina Nieliwocki, Blue Jasmine Floral 56:18

2y ago56:18

56:18

Florist’ Review talks with the president of Alexandra Farms, Joey Azout, and Paulina Nieliwocki, owner of Blue Jasmine Floral Join us for an interesting conversation with two of the most talented and generous professionals in the floral industry. Alexandra Farms was started by Jose R. Azout in 2005 and is named after his daughter. A boutique grower…

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Official Trailer: Flower Hour with Florists’ Review 1:51

2+ y ago1:51

1:51

Welcome to the Florists' Review podcast community! If you're a professional florist or aspiring to be one, this podcast is your go-to resource for invaluable insights, expert tips, and inspiration to help you thrive in the floral industry. In this podcast, our co-hosts Jules Lewis Gibson and Nita Robertson, AIFD talk with experts in the floral indu…

1
Hitomi Gilliam 1:03:12

3y ago1:03:12

1:03:12

Hitomi Gilliam Creative Edge... FREESIA Challenge and so much more! AIFD Symposium 2022 is right around the corner and we couldn’t be more excited! If hav't heard Gregor Lersch and Hitomi Gilliam joined forces and created something truly magical... FREESIA Challenge WEB INSTAGRAM FREESIA CHALLENGE AIFD SYMPOSIUM…

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Emile Ghessen Stories of modern conflict... 45 Days: The Fight For A Nation 1:00:05

3+ y ago1:00:05

1:00:05

Emile Ghessen currently in Ukraine documenting and reporting from Kiev... much like he has done from Nagorno-Karabakh in 2020 Follow him on Instagram and you'll have a better understanding of what's going on in the country at the moment! "I have been in war zones since the age of 18 fighting and now filming them, and this recent war was very differ…

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A Story About A Nation 20:33

3+ y ago20:33

20:33

Why I choose to tell this my story...? Why interview a war reporter? I had to tell my story 1st and why I had to do this interview... the one that had nothing to do with flowers, weddings, business... but has everything to do with HUMANITY! I had the privilege to interview war reporter and documentarian Emile Ghessen who currently is in Ukraine doc…

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Amy Balsters 1:01:06

3+ y ago1:01:06

1:01:06

Amy's story is one that many of you can relate, I'm sure... the passion, the hope, the dreams and the tears. "Two decades ago, flowers saved my life." Amy It was such an amazing conversation, so eye opening in so many ways. SHOW NOTES INSTAGRAMWEB ___ Let's stay connected @vivalafloralive Thank You for Listening! Leave us a Review and enter in a Bo…

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Power Of Photography Alex Mateiu 37:54

3+ y ago37:54

37:54

Alex Mateiu Photography Is definitely not your average wedding photography. I guess any profession started with passion is bound to succeed. SHOW NOTES INSTAGRAMFACEBOOK Let's stay connected @vivalafloralive Thank You for Listening! Leave us a Review and enter in a Book Giveaway. We truly appreciate your feedback and support!!! ~Anahit Thanks Our S…

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Floral Professionals Podcasts

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