Welcome to Smarter Lawcast, the official podcast of Hall & Wilcox, a leading independent Australian law firm. We pride ourselves on our Smarter Law approach, where we work with our clients to creatively solve their legal and business challenges. Tune in to be educated and entertained by our experts’ take on topical legal issues. LinkedIn:@Hall & Wilcox Facebook:@HallandWilcox Instagram:@hallwilcox https://hallandwilcox.com.au/
…
continue reading
Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
…
continue reading
Musicians, writers, actors and more talk about the music they love and how it's influenced and inspired them. Guests include Phoebe Bridgers, Jason Isbell, Australian Prime Minister Anthony Albanese, Bob Odenkirk, Benmont Tench, Neil Finn and more.
…
continue reading
Each week, the Official Football Learning Academy podcast will take you deep into the history of this great game. Through interviews with players, coaches, or administrators in the NFL, as well as interviews with Pro Football Hall of Fame selectors, authors, and historians, you will learn about how the game evolved and important moments that shaped the sport into what it is today. You will also get first-hand accounts from the people who have made history in pro football.
…
continue reading

1
Google Marketing Live 2025 Exclusive Insider Intel With Ginny Marvin | PPC TH 114
1:02:18
1:02:18
Play later
Play later
Lists
Like
Liked
1:02:18Watch the video version: https://youtu.be/GPKgUZPM3H0 Key Takeaways from the Episode 🔍 Search Is Evolving Fast Google Ads is adapting to a post-keyword world where prompts, AI conversations, and multimodal inputs dominate. AI Overviews and AI Mode represent major shifts in how queries are interpreted. 🤖 AI Max for Search AI Max is a toggle within S…
…
continue reading

1
442. Kayla Hall (Moody Joody) on Shania Twain 'Come On Over' (1997)
23:29
23:29
Play later
Play later
Lists
Like
Liked
23:29Kayla Hall, one-third of Nashville indie-pop trio Moody Joody, joins me to talk about Shania Twain's iconic 1997 album 'Come On Over'.
…
continue reading

1
Episode 212 - Contributor Profile of Bucko Kilroy
21:36
21:36
Play later
Play later
Lists
Like
Liked
21:36Today, we focus on trailblazer Bucko Kilroy, the long-time personnel person with the Philadelphia Eagles, Washington Redskins, Dallas Cowboys, and New England Patriots. Later, we will sit down with Pro Football Hall of Fame selector and member of the Hall of Fame’s Blue-Ribbon Committee for Contributors Clark Judge to discuss Kilroy. To learn more …
…
continue reading

1
Episode 211 - Contributor Profile of Eddie Kotal
22:09
22:09
Play later
Play later
Lists
Like
Liked
22:09Today, we focus on trailblazer Eddie Kotal, the long-time scout for the Los Angeles Rams and the person responsible for putting together great Rams teams, including the 1951 NFL Championship team. Later, we will sit down with Pro Football Hall of Fame selector and member of the Hall of Fame’s Blue-Ribbon Committee for Contributors Clark Judge. To l…
…
continue reading

1
441. Sean McConnell on David Wilcox 'How Did You Find Me Here?' (1989)
29:06
29:06
Play later
Play later
Lists
Like
Liked
29:06Songwriter, singer and producer Sean McConnell excavates a cult classic of 80s singer-songwriter music as we discuss David Wilcox's 'How Did You Find Me Here'. Listen to Sean's new album SKIN wherever you listen to music.
…
continue reading

1
LinkedIn Masterclass: AJ Wilcox's 3-Stage Funnel That 5Xed Conversions | PPC TH 113
48:11
48:11
Play later
Play later
Lists
Like
Liked
48:11Watch the video version here: https://youtu.be/FKCn21Z0TN8 Are LinkedIn Ads worth it in 2025? In this conversation, Frederick Vallaeys chats with AJ Wilcox, the world's top LinkedIn Ads expert and a top PPC influencer, about why LinkedIn is becoming the most powerful platform for B2B marketers.They dive into:- Why Google Ads alone won’t cut it anym…
…
continue reading

1
Cultural Inclusion Conversations: Why are cultural inclusion conversations important?
26:40
26:40
Play later
Play later
Lists
Like
Liked
26:40From the dichotomy of feeling invisible but hyper visible at the same time, code switching and answering questions such as ‘where do you come from’ and ‘how do you say your name?’: Sumith Perera and Seun Idowu, members of our Cultural Inclusion Committee, discuss why cultural inclusion is important to them, share their personal experiences, and out…
…
continue reading

1
440. Will Welch on OutKast 'ATLiens' (1996)
44:10
44:10
Play later
Play later
Lists
Like
Liked
44:10Today, Global Editorial Director of GQ and Pitchfork Will Welch joins me to talk about the OutKast classic ‘ATLiens’. Will takes us on a journey from discovering the record as a kid in Atlanta to meeting and writing about Andre and Big Boi as a journalist, living in the world they were writing about on the record, the comic book that accompanied th…
…
continue reading

1
439. Hannah Aldridge on Radiohead 'Hail to the Thief' (2003)
47:52
47:52
Play later
Play later
Lists
Like
Liked
47:52The Queen of gnarly noir rock'n'roll, from Alabama via Nashville, Hannah Aldridge joins Jeremy Dylan for a delve into her epochal childhood favorite: Radiohead's Hail to the Thief.
…
continue reading

1
Google Ads Exclusive with Ginny Marvin, Ads Product Liaison | PPC TH 112
52:33
52:33
Play later
Play later
Lists
Like
Liked
52:33Watch the video version: https://youtu.be/oO0962bWLZw Get the inside scoop on Google Ads directly from Ginny Marvin, the Google Ads Product Liaison.In this exclusive interview hosted by Navah Hopkins, Ginny shares what’s changing in the world of paid search — from Performance Max updates and ad rank mechanics to landing page experience, creative op…
…
continue reading

1
438. Steven Cockcroft (Nothing is Real) on George Harrison 'Living in the Material World' (1973)
1:36:06
1:36:06
Play later
Play later
Lists
Like
Liked
1:36:06We roar back into life for our 2025 season with the podcast crossover that nobody but us was asking for, as co-host of venerated blockbuster Beatles podcast Steven Cockcroft joins Jeremy Dylan to talk about George Harrison's solo classic 'Living in the Material World'. In amongst numerous fab-adjacent tangents, Steven and Jeremy talk about the long…
…
continue reading
Digits Dynasty is part of the Sports History Network - The Headquarters For Sports Yesteryear. HIGHLIGHTED SHOW - DIGITS DYNASTY “Digits Dynasty” is an engaging podcast where we debate the greatest athletes to don each uniform number in sports history. Each episode focuses on a specific number, featuring passionate discussions, stats, and anecdotes…
…
continue reading

1
The Tariff Crisis: Survival Tips and Advice for Advertisers (Part 2) | PPC TH 111
31:00
31:00
Play later
Play later
Lists
Like
Liked
31:00Watch the video version here: https://youtu.be/x_jQeZP04Ck The 2025 trade war is here, and advertisers are feeling the heat. In this special PPC Town Hall, Frederick Vallaeys speaks with economics-savvy marketer Sam Tomlinson to explain how the escalating U.S.-China tariff war is shaking up the ad world. Follow Sam: https://www.linkedin.com/in/digi…
…
continue reading

1
The Tariff Crisis: PPC Survival Tips and Advice from Top Experts | PPC TH 110
46:07
46:07
Play later
Play later
Lists
Like
Liked
46:07Video version: https://youtu.be/ggbpS5rLIzE The 2025 trade war is here, and advertisers are feeling the heat. In this special PPC Town Hall, Navah Hopkins speaks with Duane Brown (Take Some Risk) and Casey Gill (Web Savvy) about the ripple effects of tariffs on Google Ads, Meta, Microsoft, and Amazon.From shrinking margins to campaign testing strat…
…
continue reading

1
Trusts Matters – Trusts: lost trust deeds
16:08
16:08
Play later
Play later
Lists
Like
Liked
16:08What can be done if a trust deed is lost? William Moore and McLane Edinger discuss practical steps to take, including speaking to any professional who may have had dealings with that trust, applying to a court for an order or declaration, or seeking a deed of confirmation.
…
continue reading

1
Trusts Matters – Trusts: beneficiaries and rights to information
19:01
19:01
Play later
Play later
Lists
Like
Liked
19:01What rights to information do beneficiaries of a trust have? As many trusts pass to the next generation, some beneficiaries want information from the trustee, such as what assets it holds what the terms of the trust deed are. William Moore and McLane Edinger discuss the approach courts take and issues trustees should consider if they receive an inf…
…
continue reading

1
SHN PRESENTS: GP Soccer Podcast - SHN Trailers
2:14
2:14
Play later
Play later
Lists
Like
Liked
2:14GP Soccer Podcast is part of the Sports History Network - The Headquarters For Sports Yesteryear. HIGHLIGHTED SHOW Giovanni Pacini is a noted expert in the game with significant expertise in the areas of player and coach development. He is a United Soccer Coaches Master Coach, member of its National Staff, and National Goalkeeper Staff. He is a USY…
…
continue reading

1
Why Your PPC Reports Are Misleading You | PPC TH 109
51:17
51:17
Play later
Play later
Lists
Like
Liked
51:17Watch the video version: https://youtu.be/BKsG1dvPx_Q Is your PPC reporting holding you back? In this episode of PPC Town Hall, we uncover how bad attribution models, GA4 issues, and ignored conversion lag can lead to misleading data and lost profit. Learn how to upgrade your reports to power smarter decisions and better ad performance.Follow Scott…
…
continue reading

1
Trusts Matters: Trust disputes and trustee discretion
21:59
21:59
Play later
Play later
Lists
Like
Liked
21:59William Moore and David Dickens discuss the themes they are seeing in trust disputes, including trustee decisions being challenged by beneficiaries, and how trustees should approach the exercise of their powers including making distributions.
…
continue reading

1
Episode 210 - Interview with the Pro Football Hall of Fame's Rich Desrosiers
1:06:03
1:06:03
Play later
Play later
Lists
Like
Liked
1:06:03This episode’s special guest is the Chief Communications & Content Officer with the Pro Football Hall of Fame: Rich Desrosiers. In this episode, we talk about his career, the Pro Football Hall of Fame, and the Hall of Fame selection process. We also talk about some of the new exhibits at the Hall of Fame. Football Learning Academy Website: To learn…
…
continue reading

1
Trusts Matters – Trust variations: how to avoid being caught out
22:58
22:58
Play later
Play later
Lists
Like
Liked
22:58Trusts are a significant part of estate planning, but there are risks if the trust deed is not prepared or administered properly. William Moore and McLane Edinger discuss variation powers for trusts, including the breadth of variation powers, problems to look out for, what to do if there is no variation power, and how to avoid triggering capital ga…
…
continue reading

1
PMax, First-Party Data, AI, and More: How to Win at PPC in 2025 | PPC TH 108
45:24
45:24
Play later
Play later
Lists
Like
Liked
45:24Watch the video version: https://youtu.be/lQ2DkGGfJTU In this episode of PPC Town Hall, host Frederick Vallaeys sits down with Josh Baines from Adthena to discuss the seismic shifts happening in the PPC industry. From AI-powered automation to the changing role of manual bidding, this episode dives deep into how advertisers can stay in control while…
…
continue reading

1
209 - Interview with Former NFL Tight End Ben Troupe
1:24:47
1:24:47
Play later
Play later
Lists
Like
Liked
1:24:47This episode's special guest is Ben Troupe, former tight end with the Tennessee Titans. In this episode, we discuss the skills necessary to play the tight end position in the NFL. Ben was an All-SEC and All-American while at the University of Florida. He was drafted by the Tennessee Titans in 2004 and stayed with the team until 2007. He then spent …
…
continue reading

1
AI Can’t Fix Your Bad Feeds Alone—Here’s Why You Still Matter! | PPC TH 107
46:41
46:41
Play later
Play later
Lists
Like
Liked
46:41Watch the video version here: https://youtu.be/c_6Wht__TVk In this episode I sit down with Jacques van der Wilt, the founder of DataFeedWatch, to discuss the massive transformation AI is bringing to product data feeds and ecommerce advertising.🔍 Key Topics Covered:✅ How AI is reshaping data feed optimization✅ The evolution of Google Shopping, Perpl…
…
continue reading

1
PPC in 2025: What to Stop, Start & Double Down On | PPC TH 106
1:00:39
1:00:39
Play later
Play later
Lists
Like
Liked
1:00:39Watch the video version here: https://youtu.be/fl_cqCKVI7g In this must-watch episode, PPC experts Andrew Lolk and Julie Bacchini Friedman talk about what PPC advertisers should STOP doing, START doing, and DOUBLE DOWN on in 2025.🔍 Topics Covered:✅ The biggest PPC mistakes to avoid in 2025✅ Why SKAGs and last-click attribution are outdated✅ Smart b…
…
continue reading

1
Practical Advice on How to Actually Make Smart Bidding Work for You | PPC TH 105
54:57
54:57
Play later
Play later
Lists
Like
Liked
54:57Watch the video version here: https://youtu.be/yrOm2_q5E_I 🔑 Key Takeaways:1️⃣ Google's Machine Learning Needs Data:At least 30 conversions per campaign per 30 days for effective smart bidding.If you're not hitting this number, soft conversions (engaged visitors, add-to-cart actions, etc.) can help train the algorithm.2️⃣ Keywords Are Less Predicta…
…
continue reading

1
Emma Swift on Marianne Faithfull 'Broken English' (repost in tribute to Marianne Faithfull)
34:17
34:17
Play later
Play later
Lists
Like
Liked
34:17Today we sadly lost the legendary Marianne Faithfull, so in tribute we are resharing this episode from 2016 with Emma Swift celebrating Faithfull's classic album 'Broken English'. ---- Queen of the Sadcore Bangers Emma Swift returns to the show to talk about Marianne Faithfull’s brittle, confronting classic ‘Broken English’. Faithfull started her c…
…
continue reading

1
Generative Search Is Disrupting Google Ads: What Marketers Need to Know | PPC TH 104
45:27
45:27
Play later
Play later
Lists
Like
Liked
45:27Watch the video version here: https://www.youtube.com/watch?v=ScSnLk9XC2M In this episode, Frederick Vallaeys spoke to Greg Finn and Christine "Shep" Zernheld, hosts of Marketing O'Clock, one of the top digital marketing news shows. Together, we discuss the latest trends in PPC, Google's evolving strategies, and the role of generative AI in reshapi…
…
continue reading

1
437. Top Ten Films of 2024 ft Charles Hood and Drew Taylor from Light the Fuse
1:40:57
1:40:57
Play later
Play later
Lists
Like
Liked
1:40:57This week film director Charles Hood and film journalist and author Drew Taylor (hosts of the official Mission: Impossible podcast Light the Fuse) join Jeremy Dylan to count down their top ten films of 2024. Jeremy's list 10. Blink Twice 9. The Substance 8. Rebel Ridge 7. The Wild Robot 6. A Complete Unknown 5. Hit Man 4. Thelma 3. The Fall Guy 2. …
…
continue reading

1
Episode 208 - Tribute to Former NFL Linebacker Bill Bergey
31:38
31:38
Play later
Play later
Lists
Like
Liked
31:38This episode is a tribute to former NFL linebacker Bill Bergey, whose passing was announced Christmas Day. We include an archival interview that host Ken Crippen did with Bergey back in 2012 to let him know that he was inducted into the Professional Football Researcher’s Association’s Hall of Very Good and his thoughts on it are discussed in the in…
…
continue reading

1
Old School PPC vs. PPC in the Era of Automation and Generative AI | PPC TH 103
39:18
39:18
Play later
Play later
Lists
Like
Liked
39:18Watch the video version here: https://youtu.be/X-1iGyBtS70 Generative AI is transforming PPC, but is it all good? In this episode, Sophie Fell, Director of Paid Media at Two Trees PPC, talks about the seismic shifts AI is causing in paid search. A generative AI skeptic herself, Sophie dives deep into her mixed feelings about tools like ChatGPT, dis…
…
continue reading

1
Episode 207 - Interview with Former NFL Offensive Tackle George Kunz
30:37
30:37
Play later
Play later
Lists
Like
Liked
30:37This episode’s special guest is former NFL offensive tackle George Kunz, who played for the Atlanta Falcons and Baltimore Colts. He was the second overall pick in the 1969 NFL draft, behind O.J. Simpson. He earned seven trips to the Pro Bowl in his nine-year playing career. This podcast is the first part of our discussion with George. The second pa…
…
continue reading

1
Google Explains How to Leverage Its AI Tools for Profitable Ad Campaigns | PPC TH 102
46:34
46:34
Play later
Play later
Lists
Like
Liked
46:34Watch the video version here: https://youtu.be/lr-oz0wLWPI Tetsuo Konno, Search & Performance Lead at Google shares how Gemini and predictive AI are changing the way marketers approach Google Ads campaigns.He also teaches how to set up your data properly for Google Ads and why that matters more than ever.📌 Here’s what you’ll learn:- How to use pred…
…
continue reading

1
10 Powerful Automations Beeby Clark+Meyler Uses Everyday to Manage Small Google Ads Accounts
47:47
47:47
Play later
Play later
Lists
Like
Liked
47:47Watch the video version here: https://youtu.be/oX8AFB-GVUI Amy McLain-Ponder, Group Director of Paid Search at Beeby Clark+Meyler (BCM) shares 10 powerful automations her team uses to tackle the unique challenges of managing small Google Ads accounts. From saving time on repetitive tasks to maximizing limited budgets, Amy shares how her team stays …
…
continue reading

1
Spotlight on Health Regulation – Social media and advertising guidelines: guidance for health practitioners
20:30
20:30
Play later
Play later
Lists
Like
Liked
20:30Bridget Wall, Mitch Stein and guest Helen Townley, the National Directory of Policy and Accreditation at the Australian Health Practitioner Regulation Agency (AHPRA), discuss changes to AHPRA’s social media guidance to clarify the types of notifications that are more likely to trigger an investigation, for example publishing false or misleading inf…
…
continue reading

1
Risk Ready: Business Restructuring – Key issues impacting the aged care sector
34:58
34:58
Play later
Play later
Lists
Like
Liked
34:58Scott Butler, Alison Choy Flannigan and Ed Paton discuss the regulatory changes, financial challenges and M&A consolidation being experienced by the aged care sector. They outline specific regulatory issues affecting M&A in the aged care sector, why directors need to be aware of the safe harbour provisions, and differences between distressed and no…
…
continue reading

1
How Advanced Auto Parts Leverages Generative AI for Digital Marketing Success | PPC TH 101
39:17
39:17
Play later
Play later
Lists
Like
Liked
39:17Watch the episode here: https://youtu.be/cDEVRv8MI2o Learn how Katlyn Edwards from Advanced Auto Parts reveals how they're using generative AI for PPC and SEO. She shared the tools, tactics, and strategies that are helping her team stay ahead in a competitive market. This episode is packed with insights on using AI for scale, building customer-cent…
…
continue reading

1
Risk Ready: Business Restructuring – Key issues impacting the retail industry
18:36
18:36
Play later
Play later
Lists
Like
Liked
18:36Partners Nicole Tumiati and Jacqui Barrett discuss how the challenging economic environment is impacting on the retail industry. Cost of living and high interest rates mean consumers are cutting back on discretionary spend, while retailers are trying to manage high operational costs, such as supplier contracts, leases, insurance, cyber risk, supply…
…
continue reading

1
Spotlight on Health Regulation – Vapes and vaping: regulation in Australia
27:41
27:41
Play later
Play later
Lists
Like
Liked
27:41Bridget Wall, Mitch Stein and guest Luke Kelly, a pharmacist and Pharmaceutical Society of Australia NSW Branch President, discuss major reforms to Australia’s regulation of vaping products, which has changed the way vapes can be imported, manufactured, supplied and advertised in Australia, and the impact this has had on pharmacists, as all vapes a…
…
continue reading

1
Risk Ready: Business Restructuring – Key issues impacting building and construction sector
23:15
23:15
Play later
Play later
Lists
Like
Liked
23:15Partners Mark Petrucco and Stefan Fenk discuss the stresses the building construction industry has experienced over the past 12-18 months, and impacts on head contractors, subcontractors, project owners and developers. With cost pressures increasing insolvency risks, they discuss voluntary administration, ipso facto provisions, how to mitigate risk…
…
continue reading

1
Spotlight on Health Regulation: Medicinal cannabis – Australia’s regulatory environment
26:44
26:44
Play later
Play later
Lists
Like
Liked
26:44Bridget Wall, Mitch Stein and Alison Choy Flannigan discuss Australia’s booming medicinal cannabis market. What activity are we seeing from regulators including the Therapeutic Goods Administration and AHPRA? What is best practice for medical and pharmacy practitioners when prescribing and dispensing, and does telehealth pose any risks? They also o…
…
continue reading

1
Spotlight on Health Regulation: Recent prosecutions and regulator focus
33:22
33:22
Play later
Play later
Lists
Like
Liked
33:22Mitch Stein and Bridget Wall discuss recent prosecutions against health practitioners across various state tribunals and what areas regulators, such as the HCCC, OHO and AHPRA (Australian Health Practitioner Regulation Agency), are focusing on. The most common complaints are around clinical care, inadequate or inappropriate procedures, and communic…
…
continue reading

1
The ECM Exchange: Understanding reverse takeovers
14:34
14:34
Play later
Play later
Lists
Like
Liked
14:34John Hutchinson is joined by Sevan Gore and Rebecca Gilbert to explore the ins and outs of reverse takeovers and backdoor listings. They clarify what these terms mean, examine a recent example and weigh the pros and cons of this path to listing. A must-listen for those interested in unique capital market strategies.…
…
continue reading