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The Sales Podcast

Wes Schaeffer

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Unscripted, real, transparent information and interviews from Wes Schaeffer, The Business Fixer, to help you master inbound marketing and generate more inbound sales that close faster, easier, at higher margin, with less stress and more fun.
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Feed your growth mindset. Ecommerce is growing, and so are the challenges and opportunities for online retailers. In the Growing Ecommerce podcast, Mike Ryan and other smec experts are joined by industry leaders in ecommerce, digital marketing, and data science. By sharing business trends, practical solutions, and best practices, this podcast helps online retailers solve the challenges of tomorrow.
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If You Market

Sky Cassidy (CEO) of MountainTop Data

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Monthly
 
B2B Marketing, the If You Market podcast is a long form conversation on B2B marketing with industry experts and thought leaders. Topics include: content marketing, account-based marketing, social media, leveraging data, Marketing Technology, branding, demand generation, marketing automation, Email Marketing, sales and marketing alignment, SEO, CRM, and other great acronyms.
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Helping traditionally-minded sales and marketing pros become relevant by demystifying trending digital approaches. Why? To build stronger customer relationships. We also help curious, non-technical people talk the talk in B2B information tech and software. Hosted by Aaron Abodeely, a curious tech marketer and sales leader, who had a breakthrough when he learned about how tracking pixels, marketing automation, and simple video communications actually augment human interaction with potential c ...
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Inbound Marketing Today with Neil Brown. Get more traffic, leads and sales online.

Neil Brown covers topics related to inbound marketing, social media, marketing automation and more!

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Discover how to use inbound marketing to drive more traffic to your website, convert traffic into leads, and nurture those leads into delighted customers. Each week in the Inbound Marketing Today podcast, we’ll discuss best practices of marketing your business online. We’ll interview leading industry experts. And we’ll take time to answer our listeners’ questions. If you’re a CEO or Marketing Director looking to take your company to the next level, be sure to subscribe to the Inbound Marketi ...
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Who’s real anymore? In this episode of Growing Ecommerce, Mike and Chris break down the chaos unfolding across the digital advertising world: • Instagram is testing AI-generated user profiles — Are we entering a world of fake influencers, and what does it mean for ad targeting? • Zuckerberg pulls back on content moderation — We dive into the actual…
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SMS is not dead; it's evolving and still effective. Text messaging remains a personal connection tool. The industry has shifted towards messaging as a primary communication method. AI is being leveraged to enhance business operations and customer engagement. Simplicity in marketing automation can lead to better results. Legacy businesses present op…
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Digital ads in 2025 are anything but boring. In this episode, Mike and Chris unpack: Mark Zuckerberg’s eyebrow-raising claim that ads aren’t important (despite 98% of Meta’s revenue coming from ads) Amazon’s move to sell its ad tech to other retailers—friend or Trojan horse? Plus details from our comprehensive new PMax research: How Google’s Perfor…
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Big changes on Growing Ecommerce! Chris Scharmueller joins Mike Ryan for a fresh, unscripted take on the latest in online retail. In this episode: Amazon vs. Temu: What Amazon’s “Haul” launch says about their playbook and profit risks Perplexity AI: Can it challenge Google by fusing search and shopping? Nike’s DTC misstep: When cutting out retail p…
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Gene Slade shares his journey from working in HVAC to becoming a sales trainer, emphasizing the importance of adapting sales techniques in a rapidly changing industry. We get into the role of technology, particularly AI, in modern sales processes and the challenges faced by tradespeople today. Gene highlights the need for proper education in the HV…
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#12WeeksToPeak #PersonalDevelopment #leadershipdevelopment 00:00 Introduction and Background02:15 The Role of Leadership in Sales Management05:15 Accountability and Ownership in Management10:55 Communication and Team Dynamics15:13 Identifying Underperformance Causes20:12 The Importance of Emotional Stability in Sales22:58 Developing Leadership Skil…
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#12WeeksToPeak #ecommerce #onlinebusiness David Schomer and I discuss the evolving landscape of e-commerce, focusing on the competition between Amazon and Shopify. (One is much better than the other, and it's not even close.) We explore the importance of data-driven decisions, profit margins, and customer relationships in building a successful onli…
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#12WeeksToPeak #Sales Training #selfimprovement 00:00 Reconnecting and New Ventures03:14 The Evolution of Sales Post-COVID05:57 Prospecting in a Distracted World09:05 The Balance of Automation and Personalization11:59 The Journey into Sales and Communication17:58 Sales as a Life Skill18:30 The Sales Mindset in Everyday Life20:06 Building an Online …
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Today, I sat down with John D. Marvin, the president and CEO of Texas State Optical. We discuss the optometry business, the unique business model of Texas State Optical, and the importance of brand management and marketing strategies. John shares insights on the optometry industry, the challenges faced by new practitioners, and the strategic focus …
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SendSpark allows for personalized video outreach at scale. AI integration enhances the authenticity of video messages. Shorter videos are often more effective for prospecting. Customer success and onboarding can benefit from longer videos. Market volatility can create opportunities for agile startups. Maintaining a small team can enhance efficiency…
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Guest Site: https://www.theprofitbootcamp.com/ Guest LinkedIn: https://www.linkedin.com/in/andrewstotz/ Not for the mediocre majority: Learn how I get more done in a quarter than most achieve in a decade in 12 Weeks To Peak™ https://wesschaeffer.com/12w Connect with me: X -- https://X.com/saleswhisperer Instagram -- https://instagram.com/saleswhisp…
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#GoalSetting #PersonalDevelopment #SelfImprovement Author, physicist, YouTube legend, and former professional boxer Ed Latimore returns to discuss his journey as a professional boxer, author, and social media influencer. He shares insights on the importance of mentorship, the impact of family on personal development, and the nuances of marketing an…
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Stop learning, do more; action is key. Failures provide valuable feedback for improvement. Testing and iteration lead to better results. Understanding customer behavior is crucial for success. Every aspect of a business is a sales conversation. Traffic alone won't solve sales problems; optimize first. Effective communication builds trust with custo…
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Takeaways Frank Saunders is on a mission to educate sales professionals about the importance of automation. AI can help identify whether a message is automated or personalized. Sales strategies differ significantly between the US and Europe, with the US being more process-driven. The integration of AI in sales is essential for reducing costs and in…
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Welcome to the last hard quarter of your life. Join 12 Weeks To Peak™ today for free:https://wesschaeffer.com/12w Learn The "Secret" of Selling In The Make Every Sale Programhttps://saleswhisperer.gumroad.com/l/OiXZkJoin The Inner Circle:https://wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your…
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Learn The "Secret" of Selling In The Make Every Sale Programhttps://saleswhisperer.gumroad.com/l/OiXZkJoin The Inner Circle:https://wesschaeffer.com/inner-circle-silverMarket like you mean it.Now go sell something.SUBSCRIBE to grow your sales.https://www.youtube.com/@TheSalesWhispererWes-----Connect with me:X -- https://X.com/saleswhispererInstagra…
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Sales methodologies are often overly complicated with too many acronyms, which is usually by design because goo-roos and high-dollar consultants want to prove how savvy they are by confusing you.Technology alone will not solve your sales challenges, and neither will a new, multi-step sales methodology or new CRM, ERP, etc.Let's see how to create sa…
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I get Brian to share his journey through e-commerce, highlighting his transition into the AI space and the development of deepm.ai, a tool for competitive ranking intelligence on Amazon. We get into the importance of understanding Amazon's A9 algorithm, recognizing personal strengths and weaknesses, and the role of pain in personal and professional…
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In this monologue, I discuss the importance of starting small in business and sales, emphasizing that while many aim for grand goals, the foundational work is often neglected. I share insights on using CRM tools effectively, streamlining workflows, and maximizing productivity through automation. Takeaways Everyone wants to boil the ocean, but nobod…
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In this conversation, Nichole Lucas and I discuss Nichole's transition from residential to commercial insurance, her experiences as a broker, and the importance of networking and marketing strategies in the insurance industry. Nichole shares her unique approaches to marketing and building relationships, emphasizing the value of trust and respect in…
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Walter Crosby and I discuss the unique challenges and processes involved in hiring and managing salespeople. Salespeople are coin-operated...and a little bit...strange.There. I said it.We get into what I always teach is a sales manager's #1 job. (And it's not to review your CRM!)And why you can't treat salespeople like everyone else in the company.…
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In this conversation, I interview Maxwell Nee, the co-founder of Score App, a quiz marketing software that helps businesses engage customers through personalized quizzes. *Check out ScoreApp via my link: https://share.scoreapp.com/951d60ee *See how I'm using ScoreApp at CRMQuiz.com Maxwell shares insights into the creation and evolution of Score Ap…
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Discover the forces reshaping the ecommerce landscape leading into 2025 as host Mike Ryan guides us through a labyrinth of game-changing developments and strategic maneuvers. From the Department of Justice's legal challenges against Google to the emerging battleground between Amazon and Temu, Mike gives insight into how these seismic shifts might j…
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Today, I sit down with New Zealander St John (pronounced "sin-jin") Craner. He's a rural sales expert, which means he knows how to sell human-to-human. We get into the intricacies of sales training, particularly within the rural sector. St John shares his journey from marketing to sales training, emphasizing the importance of understanding the psyc…
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BEN LYTLE is a self-made serial entrepreneur and CEO known for being ahead of the curve.He has launched seven successful companies to date, creating billions in market value, including NYSE-listed Acordia, Inc., and Anthem (now Elevance Health), with a current market value of more than $120 billion.He is a healthcare policy expert who chaired or se…
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Takeaways Parenting can be both joyful and challenging, especially with large families.Entrepreneurship requires a willingness to take risks and learn from failures.The timeline between idea and action can be short for those willing to embrace risk.Failures should be viewed as learning opportunities rather than setbacks.AI is transforming the sales…
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