The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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New co-host, same chaos: Amazon Haul, Nike's DTC regrets, Perplexity AI Shopping, and more
MP3•Episode home
Manage episode 476159892 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Big changes on Growing Ecommerce! Chris Scharmueller joins Mike Ryan for a fresh, unscripted take on the latest in online retail. In this episode:
- Amazon vs. Temu: What Amazon’s “Haul” launch says about their playbook and profit risks
- Perplexity AI: Can it challenge Google by fusing search and shopping?
- Nike’s DTC misstep: When cutting out retail partners backfires
- Marketing strategy: Are you spending where influence occurs?
All that and more, plus a hot take or two. Hit play.
Chapters
1. Introducing New Co-Host Chris Schammler (00:00:00)
2. Amazon Hall & Temu's Competition (00:03:40)
3. Perplexity Shopping's Challenge to Google (00:14:45)
4. Nike's D2C Strategy Failure (00:23:30)
5. Marketing Influence vs. Budget Discussion (00:32:15)
66 episodes
MP3•Episode home
Manage episode 476159892 series 3371120
Content provided by Smarter Ecommerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Smarter Ecommerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Big changes on Growing Ecommerce! Chris Scharmueller joins Mike Ryan for a fresh, unscripted take on the latest in online retail. In this episode:
- Amazon vs. Temu: What Amazon’s “Haul” launch says about their playbook and profit risks
- Perplexity AI: Can it challenge Google by fusing search and shopping?
- Nike’s DTC misstep: When cutting out retail partners backfires
- Marketing strategy: Are you spending where influence occurs?
All that and more, plus a hot take or two. Hit play.
Chapters
1. Introducing New Co-Host Chris Schammler (00:00:00)
2. Amazon Hall & Temu's Competition (00:03:40)
3. Perplexity Shopping's Challenge to Google (00:14:45)
4. Nike's D2C Strategy Failure (00:23:30)
5. Marketing Influence vs. Budget Discussion (00:32:15)
66 episodes
All episodes
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