Let's see life in different way.
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Talking #MobileFirst #MobileOnly #Deep Linking and #Mobile Growth. We cover Linking (Deep Links, Deferred Deep Links, Contextual Links), the platforms that support them (iOS, Android, Facebook, Twitter...), and Mobile Growth strategies (onboarding, organic user growth, virality, app store optimization and more...). Answering questions from Twitter #AskAlex @branchmetrics
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Customer onboarding in B2B SaaS is changing fast, but the resources for onboarding teams? Not so much. That's why we're kicking off Onboarding Therapy, a podcast that tackles the real challenges onboarding teams face every day.
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The Breakthrough Hiring Show: Recruiting and Talent Acquisition Conversations
James Mackey: Recruiting, Talent Acquisition, Hiring, SaaS, Tech, Startups, growth-stage, RPO, James Mackey, Diversity and Inclusion, HR, Human Resources, business, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, Social Media Re
Welcome to The Breakthrough Hiring Show! We are on a mission to help leaders make hiring a competitive advantage. Join our host, James Mackey, and guests as they discuss various topics, with episodes ranging from high-level thought leadership to the tactical implementation of process and technology. You will learn how to: - Shift your team’s culture to a talent-first organization. - Develop a step-by-step guide to hiring and empowering top talent. - Leverage data, process, and technology to ...
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Welcome to the Hire Power Radio Show, where entrepreneurs and business leaders learn to hire with confidence and precision. Hosted by Rick Girard, this show is your go-to resource for avoiding costly hiring mistakes and securing the right talent to drive your company’s success. We dive deep into hiring challenges each week, featuring candid conversations with top-performing rebel entrepreneurs, disruptors, and industry experts. Join us every Tuesday at noon (PT) on LinkedIn Live for actionab ...
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Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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Happy Customers is about why making customer successful - and ultimately happy customers is more important than ever before. Over the course of this series we’re going to explore what people inside some of the world's top companies are really doing everyday to go beyond the metrics and numbers on the balance sheet, collaborate across their entire organization, and truly invest in making their customers successful.
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John Pyke is America's Sales & Peak Performance Authority. John is an author, co-author with Jack Canfield & Brian Tracy, professional speaker, international award-winning sales executive & expert helping companies achieve record sales revenue. The majority of his client's investments are linked to the achievement of their performance metrics. Learn how one company achieved a sales growth 7 TIMES their industry standard - growing to over $1B in sales. They were also ranked by Sales & Marketi ...
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Get comfy. It's time for "SaaS Therapy," with industry veterans Todd Kirk and Casey Trujillo – the podcast for customer-facing teams in SaaS. Casey and Todd leverage their experience working between software vendors and their clients to help you master your SaaS customer relationships. They dig into the complexities of client relationships, offer expert insights, and share proven strategies for overcoming common challenges. It's not just a podcast—it's a masterclass in nurturing and enhancin ...
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The LTC DON Chat is a podcast brought to you by the American Association of Post-Acute Care Nursing (AAPACN). Our experts and guest speakers cover the hottest topics and breaking news in long-term care nurse leadership.
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The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, includ ...
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The SowGrow Marketing Council is a membership organization comprised of executive-level marketing professionals who are interested in staying ahead of new developments and strategies in multiple areas of marketing. www.sowgrowpr.com/marketing-council
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Want to learn more about Customer Success? On this Customer Success podcast we invite guests from all over the world to open up about their Customer Success strategies and provide you with tactical advice that you can use in your own organization to improve customer retention, increase solution adoption, expand upsell revenues, perfect your renewal processes and gain more advocates. Be sure to subscribe to our podcast to get notified when we upload a new podcast episode!
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Welcome to The Best Practices Show, hosted by Kirk Behrendt, founder of ACT Dental (https://www.actdental.com/) and a leader in dental practice coaching. This podcast is your gateway to discovering the hidden gems and tactics used by the most successful dental practices worldwide. At ACT Dental, we have meticulously curated strategies that have consistently proven effective in elevating dental practices. Our podcast, The Best Practices Show, extends our commitment to sharing this wealth of k ...
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Welcome to The Adapter’s Advantage: Breakthrough Moments that Lead to Success, the podcast that brings you insider stories of the moments that mattered—turning points on the sometimes rocky road to success. Our guests are leaders in sales, training, enterprise learning, and academia, who share how they’re adapting to the changing world. These interviews are informative, inspirational, and based on real-world experiences to help listeners learn how their organizations can adapt to change. The ...
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How He Gets His Reps on The Sales Floor 2x Faster Than You | Ep. 323 | Kyle Asay
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40:48Forget endless product certifications. Kyle Asay shows you how to get reps talking to buyers (and generating pipeline) in two weeks — so you can crush quota with a team that stands on its own. 🎙 ACTIONABLE TAKEAWAYS: Know your territory: Teach reps to tier accounts simply (A, B, C) so they focus only on the right targets first. Know your personas: …
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914: The Secret to Aligned Partnerships – Carlie Einarson
30:59
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30:59When leadership isn't aligned, it will lead to chaos. So, how do you prevent conflict and the day-to-day struggles? In this episode of Practical Solutions Day, Kirk Behrendt brings back Carlie Einarson, one of ACT’s amazing coaches, with three keys to alignment and healthy partnerships. Misalignment is the root of all evil! To learn how to get in s…
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Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics
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6:08Most orgs spend weeks training reps on the product… but months later, you’re still stuck with an empty pipeline. What if the key to ramping AEs faster was skipping product training (at first)? Kyle Asay (VP Global Growth Sales @ LaunchDarkly) shares how his team cut time to first deal by 49% by rethinking onboarding. Instead of starting with featur…
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Building Tools People Actually Want to Use with Zach Hawley and Will Aja, co-founders @ SteerCo
41:00
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41:00In this episode of SaaS Therapy, Casey Trujillo speaks with Zach Hawley and Will Aja, co-founders of SteerCo, about their journey in customer success and the challenges of startup life. They discuss the importance of empathy in customer interactions, the emotional rollercoaster of entrepreneurship, and how their software aims to automate QBRs to fr…
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The #1 Metric That Will Completely Transform Your Business’s Bottom Line
1:00:53
1:00:53
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1:00:53In this special crossover episode, Ralph Burns takes the hot seat outside of Perpetual Traffic — guesting on the Cashflow Kings podcast with hosts Scott Brandley and DJ Sprague. Together they break down why your NCAC (New Customer Acquisition Cost) is the single most overlooked but mission-critical number in your business. Ralph explains how top e-…
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The Secret to Writing Better Cold Emails in Half the Time with AI | Ep. 322 | Sean O’Brien
41:28
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41:28Steal Sean’s Secret to Using AI For Your Cold Emails Sean O’Brien breaks down how to leverage AI to rapidly research prospects and write personalized cold emails that cut your outreach time drastically, so you can send smarter, more effective messages that get real replies. 🎙 ACTIONABLE TAKEAWAYS: Use insights from sales calls and transcripts to tr…
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913: Metric Mondays: Pre-Appointment Percentage – Miranda Beeson
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20:21Do you start every month with an empty schedule? Is your team scrambling to fill your chairs? There's a better way to keep your practice full! In this episode of Metric Mondays, Kirk Behrendt brings back Miranda Beeson, ACT’s director of education, to break down pre-appointment percentage and the missed opportunities when you don't schedule your pa…
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How I Use AI to Write Better Cold Emails (Without Losing Personalization) | Bite-sized Tactics
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6:35Tired of AI-generated cold emails that sound robotic? Here’s how Sean O’Brien (Enterprise AE @ Harvey) actually uses AI tools like Perplexity and ChatGPT to make outbound emails more personal and more effective. His 3-step process for using AI to write relevant, high-converting emails that boost reply rates without sacrificing quality: ✅ Identify t…
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Defeat The New Google AI Max Landing Page Doomsday with Val Riley
48:31
48:31
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48:31In this episode of Perpetual Traffic, Ralph and Lauren are joined by Val Riley, Vice President of Marketing and Strategy at Unbounce, to tackle the latest disruptions in Google Ads' AI Max landing page requirements. As AI continues to reshape digital marketing, these changes could significantly impact how you design and optimize landing pages for G…
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912: How to Break Free From PPOs – Dr. Barrett Straub
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56:37You became a dentist for the freedom it provides. But PPOs are putting a chokehold on that freedom! In this episode of Clinical Edge Fridays, Kirk Behrendt brings back Dr. Barrett Straub, ACT’s CEO, to do a deep dive into how you can break free from PPOs for a better practice and better life. They share the tools you can use, what steps to take, an…
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Why Sales Leaders Get Fired: A Sales Metrics Masterclass | Lead Playbook
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48:33Most sales leaders don’t get fired for missing the number, they get fired for not knowing why. In this episode, Armand and Mark walk through the exact metrics framework you need to diagnose problems, report up, and actually run your revenue org. 🎙 ACTIONABLE TAKEAWAYS: Sales leaders fail when they guess instead of use data. Without clear metrics, l…
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911: 3 Ways to Make Onboarding Stick – Adriana Booth
29:35
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29:35Sometimes, you have a bad hire. But oftentimes, it’s bad onboarding! In this episode of Practical Solutions Day, Kirk Behrendt brings back Adriana Booth, one of ACT’s amazing coaches, to help you understand the importance of onboarding and how to do it right. To learn how to onboard — not waterboard — new team members, listen to Episode 911 of The …
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The Recurring Revenue Blueprint (6 Stages Every Team Needs) | Bite-sized Tactics
4:33
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4:33Struggling to connect your sales, marketing, and customer success teams? You’re probably missing a clear customer journey framework. In this video, we break down the Recurring Revenue Operating Model (RROM)—a framework for tracking key metrics across the customer journey, based on Jocko van der Kooi's model from Winning by Design. It outlines six c…
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Mastering Customer Onboarding in SaaS with Gary Yau Chan, Founder @ Clarity Inbox
47:48
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47:48Summary In this episode of SaaS Therapy, Todd Kirk interviews Gary Yao Chan, co-founder of a startup, Clarity Inbox. They discuss the importance of customer onboarding calls, the transition from sales-led to product-led growth, and strategies for improving user experience and retention. Gary shares insights from his experience conducting hundreds o…
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The 1 Stunning Hack We Used to 3X Our Spanish YouTube Subs in 30 Days
35:18
35:18
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35:18Ralph and Lauren break down the exact Most Valuable Activity (MVA) method that helped them triple their Spanish YouTube subscribers in just 30 days — without spending more on ads. From behind-the-scenes bloopers to real talk on Gen Z team management and daily goal setting, they reveal how a simple shift in focus can transform your channel growth. T…
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The Cold Email Strategy That Actually Books Meetings in 2025 | Jason Bay | Ep. 321
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39:08📧 Preview the Cold Email Course: www.30mpc.com/blog/preview-the-cold-email-course This episode will completely reframe how you think about cold outreach. Jason Bay breaks down the three types of irresistible offers that get prospects to say yes, without pitching your product. 🎙 ACTIONABLE TAKEAWAYS: Pitch three types of offers starting with a blind…
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The 3 Sales Offers Elite Reps Use to Get Prospects To Say Yes | Bite-sized Tactics
4:44
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4:44There are three types of offers sellers can use to increase meeting conversion rates. Jason Bay (CEO 2 Outbound Squad, Sales Influencer @ Salesforce) breaks them down: ✅ The Blind Date — Hype up your AE or SE like you’d hype a friend before a first date. Build instant credibility. ✅ The One-to-Many — Share valuable industry insights, competitor gap…
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Q3 Roadmap: The 30MPC Cold Email Course Drops July 21
20:59
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20:59Once per quarter, we share our content Roadmap with you → updates about the biggest content drops, new resources, and tactical sessions to help you on your sales journey.And folks, Q3 is absolutely stacked. Here’s what to expect:Cold Email Course: The Reply Method for Double Digit Replies: https://www.30mpc.com/course/cold-email-course(+ get the 20…
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910: Metric Mondays: Treatment Dollar Amount Acceptance Percentage – Miranda Beeson
21:25
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21:25Your patients might agree to full-case treatment. But how many schedule those appointments same-day? In this episode of Metric Mondays, Kirk Behrendt brings back Miranda Beeson, ACT’s director of education, to break down treatment dollar amount acceptance percentage. By tracking this metric, you can see how much of your diagnosed care is turning in…
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9.7X MER in 2 Months: Meta Advantage+ Case Study Pt. 2
44:30
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44:30Ralph and John return to the "performance kitchen" to unpack a radical shift in digital advertising strategy. Discover why ungated webinar content, pre-click education, and native storytelling inside ad sets are outperforming traditional funnel tactics. John breaks down how a $120 glove brand scaled with a sub-$20 CPA—without touching the campaign …
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909: What's Happening in the World of MARPEs – Dr. Rebecca Bockow
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36:37When patients think of palatal expanders, they may think of torture devices. But with recent advancements and technology, they are more sophisticated than ever. In this episode of Clinical Edge Fridays, Kirk Behrendt brings back Dr. Rebecca Bockow, instructor from Spear Education, to share where we are today with MARPEs and why now is the best time…
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Why Most Sales Processes Fail (How to Elite Sales Leaders Fix Them Fast) | Ep. 320 | Nathan Broome
40:13
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40:13Nathan Broome brings a masterclass in building and operationalizing high-performing sales processes. He shares how great leaders drive clarity, prep their teams for success, and coach reps to consistent wins by simplifying execution at every stage of the deal cycle. 🎙 ACTIONABLE TAKEAWAYS: Map out your sales process step-by-step by defining what re…
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908: Harassment in Dentistry: What You Need to Know – Alan Twigg
29:58
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29:58We've all heard about workplace harassment. But how much do you really know? In this episode of Practical Solutions Day, Kirk Behrendt brings back Alan Twigg, president of Bent Ericksen & Associates, to share everything you need to understand about harassment in a dental practice. To learn how to protect your team and practice, listen to Episode 90…
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Forget Perfect Sales Calls: Here’s the Only Outcome That Matters | Bite-sized Tactics
6:03
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6:03Too many sellers get caught up chasing the "perfect" sales call — flawless questions, polished delivery, fancy frameworks. But here’s the truth: None of that matters if you don’t uncover a real, buyer-agreed problem you can solve. Nathan Broome (SVP of Sales @ Common Room) breaks down the simple but powerful concept of defining the Big W — the meas…
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Unlocking SaaS Success: Insights from Season Four with Todd Kirk and Casey Trujio
35:31
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35:31In this episode of SaaS Therapy, hosts Todd Kirk and Casey Trujillo reflect on the key themes and insights from the past season. The conversation highlights memorable guests and their contributions, as well as the challenges faced by B2B SaaS companies in serving diverse customer needs. Looking ahead, they are excitement for the upcoming season and…
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Why You’re Onboarding Your Leads Wrong and What To Do About It
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45:45Lauren Petrullo, founder of Mongoose Media, dives deep into her revolutionary "Email Triage" strategy—an AI-enhanced approach to onboarding emails that radically departs from stale templates. Learn how she reengineers the traditional 5–14 email sequences into dynamic, ultra-relevant pathways that scale personalization without sacrificing automation…
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907: The Bright Future of Private Care Dentistry – Dr. Barrett Straub & Dr. Jeff Osborne
25:25
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25:25907: The Bright Future of Private Care Dentistry – Dr. Barrett Straub & Dr. Jeff Osborne We've all heard it for years: private practice is dying. But is this actually true? In this bonus episode, Kirk Behrendt brings back Dr. Barrett Straub, ACT’s CEO, and Dr. Jeff Osborne, chief dental officer of Smile Source, to talk about the state of private ca…
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Why You’re Losing Deals by Not Picking Up the Phone | Ep. 319 | Michelle Cecil
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40:24Getting your buyer live on the phone isn’t old school—it’s elite. In this episode, Michelle Cecil, two-time President’s Club winner at Procore, shares how dialing instead of emailing builds trust, collapses timelines, and puts you back in control of your deals. Her approach proves that the phone isn’t dead—it’s your most underused weapon. 🎙 ACTIONA…
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Never Negotiate Over Email (Do This Instead) | Bite-sized Tactics
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8:00Too many reps lose deals by trying to negotiate or explain everything over email. Michelle Cecil (Commercial Sales manager @ Procore) breaks down why you should never negotiate in writing—and what to do instead to win more deals. You’ll learn: How to use the "carrot on a stick" to earn live calls Why delivering price live gives you an edge in negot…
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906: Metric Mondays: Patient Acceptance Percentage – Miranda Beeson
22:41
22:41
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22:41Do you want a productive, predictable schedule? Knowing this one number will make that happen! In this episode of Metric Mondays, Kirk Behrendt brings back Miranda Beeson, ACT’s director of education, to break down patient acceptance percentage. By tracking this metric, you can increase case acceptance, improve your production, and help patients ge…
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Decode Google’s New Diabolical Landing Page Changes with Tas Bober
48:06
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48:06Are your B2B ads mysteriously tanking on Google? In this explosive episode, Ralph and Lauren sit down with landing page expert Tas Bober, founder of The Scroll Lab by Delphinium, to unpack Google’s stealth February 2025 landing page compliance update—a change that’s silently sabotaging paid traffic across the board. Tas reveals how Google’s AI is n…
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905: How to Enjoy Dentistry & Find Your Unique Ability – Dr. Jaren Argyle
49:26
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49:26How do you find your sweet spot of what you're good at and what you like? In this episode of Clinical Edge Fridays, Kirk Behrendt brings in Dr. Jaren Argyle, founder of The Elevated Dentist, to share his difficult journey from doing procedures he hated and being “done” to becoming the most fulfilled in his life and career. If you're unhappy where y…
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EP 174: How to streamline operations and drive sustainable growth with Rachael Becker, Founder & CEO of RB Builds
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45:18Rachael Becker, Founder & CEO of RB Builds, joins host James Mackey to discuss business efficiency, tech transformation, and creating standout user experiences. With a unique blend of expertise across operations and technology, Rachael shares actionable insights on how organizations can streamline processes, improve internal alignment, and scale su…
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How AI Performance Metrics on Job Descriptions Attract A-Players to Your Business
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25:23Crafting Job Descriptions for High-Performing Talent | Higher Power Radio Show with Rick Gerard Join Rick Gerard in this episode of the Higher Power Radio Show as he dives into empowering hiring techniques to attract top talent, essential for your company's success. Learn how to transform generic job postings into compelling role descriptions with …
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Show The Product on The First Call: The GENIUS High Velocity Sales Blueprint | Mallika Sahay | Ep. 318
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39:27High velocity sales isn’t about rushing… it’s about precision, urgency, and clarity. In this episode, Mallika Sahay breaks down how to build a lightning-fast sales motion without sacrificing quality, trust, or control. 🎙 ACTIONABLE TAKEAWAYS: Use a product story early — Instead of saving the demo, introduce a product story on the first call to crea…
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903: Strategies for Attracting and Retaining Great Dental Team Members – Debra Nash
31:53
31:53
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31:53Great workers exist — but where are they at? In this episode of Practical Solutions Day, Kirk Behrendt brings back Debra Engelhardt-Nash, co-founder of The Nash Institute, to share the most effective ways to attract and retain the amazing people that will improve your life. To learn how to build an engaged and loyal team, listen to Episode 903 of T…
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904: The Impact of Leadership on College Sports – Jeff Janssen
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40:35In both dentistry and sports, leadership is essential for success. In this episode of Better Thinking, Kirk Behrendt brings in Jeff Janssen, founder and president of Janssen Sports Leadership Center, to share his experience working with the top college athletes and coaches and the programs that create better leaders. To learn how to apply his leade…
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How to Nail Discovery with a 1-Minute Product Tour (NOT a Demo) | Bite-sized Tactics
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5:36Stop demoing on the first call. Instead, run a 60-second product tour that grabs attention, triggers discovery questions, and opens the door to multi-threading—all before you even show a single slide. Mallika Sahay (Fomer Sales Leader @ Apollo, Segment, Census) shares why a Product Tour on Call #1 is far more effective than a full demo—and how it t…
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The secrets to effective customer communication, with Irwin Hipsman, Founder of Repetitos
39:55
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39:55In this episode of SaaS Therapy, Todd Kirk and Casey Trujillo discuss the critical importance of maintaining accurate customer contact data in B2B SaaS companies with guest Irwin Hipsman. They explore the common pitfalls organizations face regarding data management, the necessity of effective segmentation, and the role of cross-functional teams in …
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The Muddled Attribution Puzzle Solved: Scott Desgrosseilliers’ 5 Forces
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57:27Ralph and Lauren welcome back Scott Desgrosseilliers, CEO of Wicked Reports, to dive into the biggest frustrations plaguing marketers today: accurate attribution. Scott unveils his brand-new “5 Forces” framework, a methodology born out of frustration, testing, and maybe a little time on the toilet—but designed to help marketers and entrepreneurs un…
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How Top Sales Reps Handle Objections Before They Even Happen | Bryan Charlton | Ep. 317
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40:17Bryan Charlton joins the show to break down how great reps spot deal risks early and keep momentum all the way to close. He shares real examples, practical tactics, and the mindset his team uses to win complex deals. 🎙 ACTIONABLE TAKEAWAYS: The contract isn’t the finish line. It’s the start. Set the tone for what happens in the first 30, 60, and 90…
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902: Smile Source Exchange: Strength Through Connection – Dr. Barrett Straub & Dr. Jeff Osborne
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21:47In this bonus episode, Kirk Behrendt brings back Dr. Barrett Straub, ACT’s CEO, and Dr. Jeff Osborne, chief dental officer of Smile Source, to share an amazing new opportunity called the Smile Source Exchange. Join this educational community event to connect with others in the profession and elevate your practice! Don’t wait — register today! To le…
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Where Sales Reps Lose Deals Without Even Realizing It | Bite-sized Tactics
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8:16Are you losing deals and not even realizing why? Bryan Charleton (Sales Manager @ Otter.ai) shares the two most critical moments in the sales process where deals are either won—or fall apart: 1️⃣ The first discovery call: Learn how elite reps build trust from the first question and become indispensable to buyers. 2️⃣ Stakeholder coverage: Stop goin…
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