Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podc ...
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This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Joe Pulizzi & Robert Rose
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
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How do you get into user experience? Learn from the experts how they got into UX and how you can too!
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Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world. A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digita ...
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Great story-telling is at the centre of any great marketing philosophy so Bryan Adams, CEO of digital marketing agency Ph.Creative takes this a step further to hear the invaluable thoughts of his favourite marketing experts, including Seth Godin, Joe Pulizzi and Brian Clark. Thankfully, they were kind enough to take some time out of their schedules and answer the questions we’d all love to ask!
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The Business of Marketing podcast discusses how to win in the current marketing landscape. Hosted by A. Lee Judge, Digital Marketing Consultant along with a Mastermind Group of professional marketers. Stay up to date and sharp on your marketing knowledge while learning from these experienced marketers.
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Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that w ...
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WP Elevation WordPress Business Podcast
WordPress business specialist Troy Dean featuring Seth Godin, Michael Gerber, Guy Kawasaki, Joe Pulizzi, Andrew Warner, James Schramko, Brian Clark, Ed Dale, Dan Norris and many more.
The WP Elevation podcast is the premier WordPress business podcast. We bring you interviews with successful entrepreneurs in the WordPress industry to help you build a successful WordPress business.
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A podcast featuring the leading email marketing and email deliverability experts and email geeks. I am Sella Yoffe, an email deliverability consultant from Israel. I work with global email senders, startups, and email service providers to improve their email deliverability and strategy. Join us in this podcast, where top email marketing and deliverability professionals share their tips and advice. --- Opening music from #Uppbeat (free for Creators!): https://uppbeat.io/t/reakt-music/deep-sto ...
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The Event Innovator Show is your go-to podcast for fresh ideas and breakthrough strategies in the event industry. Whether you're launching your first event or looking to reignite the impact of an established one, join host Phil Mershon—event strategist, coach, and author of Unforgettable: The Art and Science of Creating Memorable Experiences—as he interviews leading event creators and innovators. Each episode uncovers the secrets behind successful events, exploring everything from cutting-ed ...
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Welcome to Marketing People, the podcast where we talk to marketing people about how they market to people. Marketing People is hosted and produced by James Richter.
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The Kansas City chapter of IABC, 2012 International Chapter of the Year, includes approximately 200 members, in and around Kansas City, who are employed as communications professionals for major corporations, agencies and non-profit organizations. Many KC/IABC members are self-employed as freelancers or run their own companies. IABC Kansas City also welcomes student members and works with local IABC student chapters serving as a resource for young communicators entering the industry. Learn m ...
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Welcome to the Minds On B2B podcast, I’m your host Dan Harris, VP of Client Success here at Minds On. Our team has designed this show to be more than a podcast. It’s your audio classroom. The guests are our teachers and coaches. Our goal is to have them share their stories and passion for the profession, and at the same time teach us all something we can apply tomorrow.
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**RETURNING NOVEMBER 9, 2021** How the secret mistakes behind marketing and sales professionals drove their future success. Every week, we'll listen to never-before-heard stories from the biggest names in marketing and sales, exclusively discussing their biggest mistakes, why they happened, and then how they managed to achieve greatness anyway. Everyone makes mistakes -- but it's the most successful of us who learn from them... and the bravest ones who come onto the Professional Confessional ...
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A podcast about the JET and JET alumni community for the JET and JET alumni community. A debt of gratitude to USJETAA and CLAIR for their support. And special thanks to Percival Constantine (Tarumizu-shi, Kagoshima-ken 2008-2013) for helping to host this podcast on Transistor.
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Weekly Impact by Lay of The Land is Jim Haviland and Kris Snyder's deep dive into the timeless lessons from Cleveland's most inspiring founders, CEOs, and leaders, alongside timely updates on community developments throughout Northeast Ohio. Join us each week as we uncover the insights and stories that shape our region's professional landscape.
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Find your purpose and unleash the awesomeness within you! Big Wig Nation is the show for wantrepreneurs, entrepreneurs and small business owners looking for inspiration, ideas and actionable advice you could immediately put to work in your life AND your business. Learn from the people who have done what you're trying to do as each POWER PACKED episode delivers a TON of inspiration, ideas and strategies for you to take action on starting today! If you are ready to 10X your life, look no further.
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Do Trump's Policies Help Content Marketers? (477)
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1:12:30As Tariffs hang over the US Advertising industry, more companies start to look internal. That means internal communications, internal influencers, owned media and more. Could Trump's Tariffs be a boon for content marketers? Google loses their online advertising monopoly case. The boys put on their prediction hats to let you know what will happen. A…
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UX Pathways - Season 3 Episode 9: Joe Pulizzi
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18:01Discover the unique user experience path that Joe Pulizzi, Founder, The Tilt, followed in this ninth episode of Season 3.
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From Maxed Credit Cards to Million-Dollar Events: The Joe Pulizzi Story
49:54
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49:54What happens when you bet everything on a dream that most people think is crazy? In this riveting conversation with content marketing pioneer Joe Pulizzi, we explore the high-stakes gamble that transformed the marketing world. Joe reveals how he maxed out credit cards to launch Content Marketing World in Cleveland (of all places!)—a decision that w…
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UX Pathways - Season 3 Episode 10: Kate Moran
21:49
21:49
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21:49Discover the unique user experience path that Kate Moran, Vice President, Nielsen Norman Group, followed in this tenth episode of Season 3.In this episode of UX Pathways, host Marc Majers interviews Kate Moran, Vice President of Research and Content at Nielsen Norman Group (NN/g), about the evolving UX landscape, the role of AI, and building a care…
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Audacious Marketing to Stand Out in an AI World with Mark Schaefer
35:21
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35:21Best-selling author Mark Schaefer shares how marketers can thrive in AI by leaning into what machines can’t replicate: creativity, community, and courage. Drawing from his latest book Audacious, Mark breaks down how to create standout content, build trust through word-of-mouth, and foster shared experiences that make your brand unforgettable. It’s …
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Broadway Secrets for Electrifying Your Next Event with Wendee Lee Curtis
43:39
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43:39Have you ever wondered what makes Broadway performances so captivating and transformative? In this episode, I sit down with Wendee Lee Curtis, a Broadway veteran with decades of experience, to uncover the secrets behind the magic of theater and how they can be applied to create unforgettable events. Wendee shares her journey from a young girl dream…
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What If You're Building the Wrong Business? (492)
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2:57
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2:57If it succeeded exactly as it’s going now, would you be happy with where it takes you? If not, change it. You’re not too far down the road. You’re not locked in. The beauty of being a creator is you get to rewrite the rules. You don’t need to scale. You need to align. And that’s the difference between being busy and being free. ------- Like this ep…
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Sam and Elon's Billionaire Pillow Fight (476)
1:15:05
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1:15:05The boys are back with news that OpenAI (led by Sam Altman) is considering a social media platform that may compete with Elon's Twitter/X. Let's face it...we know what this is really about. Joe and Robert bring it home for you. META's big lawsuit with the FTC gets started. Did Zuckerberg grease the skids enough to get this one through? Creator Econ…
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Jakub Olexa, Founder and CEO of Mailkit and Omnivery, discusses Non-Human Interactions (NHI) in email marketing
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1:01:55Welcome to episode 12 of emailgeeks.show, the podcast where email enthusiasts from around the world share insights on email marketing, deliverability, and strategies. Hosted by Sella Yoffe, an email deliverability consultant, this episode features Jakub Oleksa, founder and CEO of MailKit and Omnivery. Together, they delve into the fascinating world…
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Unlocking CMO Success and Strategies with Drew Neisser
36:37
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36:37Drew Neisser, author of Renegade Marketing and founder of CMO Huddles, shares what he’s learned from interviewing hundreds of top CMOs. He reveals how the best marketers earn trust in the C-suite, build real influence, and prove marketing’s value through smart business alignment. From building pricing power to reshaping internal messaging, Drew exp…
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The Greatest Example of Content Marketing in History (491)
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3:38For over 80 years, VOA has helped to build support (and fandom) for America. It's been one of our silver bullets for freedom and democracy that no one ever really talked about. Simply put, the Voice of America has been one of the greatest marketing vehicles for the United States ever created...and...perhaps... the best ever. Three weeks ago all fun…
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Thou Shalt Build on Rented Land (475)
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1:13:06Has AI finally killed search? Does Google even matter anymore? Must we now build our content on rented land? The boys go through each of these questions and talk about if "do not build your house on rented land" is still a thing. In other news, the TikTok deal is delayed (again). In marketing winners and losers, Joe takes on the Catholic church whi…
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Everyone has goals. I’m sure you have a few right now you are working on. But if goal setting were a skill, most Americans are failing…significantly failing. When you look at all the math, those who have goals and stick with them have NO competition. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at t…
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Possibly our dumbest episode yet. Joe and Robert go deep into the dumbery to try to make sense of an incredibly weird (and dumb) week. TikTok is for sale. No it's not. Maybe it is. Will we know this week? Elon Musk merges his two companies into one, creating the dumbest valuation in the history of corporate mergers. And META's AI steals a bunch of …
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Using Behavioral Science in Marketing to Influence Customers with Nancy Harhut
33:06
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33:06Nancy Harhut, author of Using Behavioral Science in Marketing, breaks down the psychology behind consumer decision-making and how marketers can apply these insights to drive action. She reveals how small, science-backed tweaks in messaging, design, and pricing can dramatically increase conversions. From the power of social proof to the influence of…
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I learned about SMART Goals from Brian Tracy almost 30 years ago. SMART goals are specific, measurable, actionable, relevant and time-bound. How's your goal-setting going? Some background on Brian Tracy's method. My methodology on Record - Review - Remove. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episode…
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The 5 Keys to Content Marketing Success [Special Episode] (473)
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49:16A very special episode on what makes a successful content marketer or content creator. Robert and Joe talk about what works today to successfully build and monetize an audience with these five keys. 1. For marketers, setting a clear goal up front - sales, savings or sunshine and then find a measurement tool that aligns with current corporate measur…
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Beyond The Slide Deck: Transforming Forgettable Talks Into Unforgettable Experiences with Phil Mershon
18:00
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18:00Ever sat through a presentation and thought, "This could have been an email"? In this episode, event experience veteran Phil Mershon unpacks the 12 critical mistakes even experienced speakers make—and provides practical solutions to transform your next talk from forgettable to remarkable. Drawing from witnessing hundreds of corporate presentations,…
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Content Monetization and the Future of Marketing with Joe Pulizzi
30:24
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30:24Joe Pulizzi, the "Godfather of Content Marketing," shares how businesses and creators can build sustainable, revenue-generating content brands. From monetization strategies and employee-driven content to the impact of AI on content creation, Joe unpacks what’s working today—and what’s next for content entrepreneurs. He also explores why most compan…
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Mel Robbins & Her Three-Part Content Strategy (488)
3:42
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3:42The original "three legs of the stool" for publishing was online, in print and in-person. For today's content creator it's still three legs, but they've changed. Here's a great example of Mel Robbins and her "three legs" content creation strategy: a book, speaking and a show. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all…
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Heading Toward Marketing Recession (472)
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1:11:00New data suggests that advertising growth is slowing. Overall marketing is soon to follow. Will the current political environment drive us into a marketing recession? Anthropic CEO Dario Amodei proclaims that AI will take over all coding in the next year. Robert takes offense and the boys talk about the reasons these types of proclamations are made…
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AI First Marketing How AI Blockchain and Web3 Are Reshaping the Future with Sandy Carter
43:55
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43:55Sandy Carter, COO of Unstoppable Domains and a leader in AI, blockchain, and next-gen marketing, breaks down how emerging technologies are reshaping the way businesses connect with customers. From the impact of AI on SEO and content marketing to the growing role of blockchain in trust and privacy, Sandy shares insights from the World Economic Forum…
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The 3-Minute Stare: How Vulnerability Creates Community That Lasts with Dana Malstaff
49:32
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49:32What if the secret to building an unshakeable community isn't another marketing funnel or content strategy, but something far more fundamental? In this eye-opening episode, I sit down with Dana Malstaff, founder of Boss Mom, who reveals the counterintuitive approach that helped her build a thriving community of entrepreneur mothers. You'll discover…
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The craziest thing about humanity is that we are the only mammals that know there is a future and can set goals and achieve those goals, but most humans don’t do this. In this episode we break down Matthew McConaughey's Oscar award speech and see how we can become our own hero in 10 years. Matthew McConaughey Oscar Speech Snoop Dogg Acceptance Spee…
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Content Marketing M&A Starting to Heat Up (471)
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1:10:08The boys are back and the buys are heating up. Food-delivery startup Wonder purchased Tastemade, now boasting content creation to meal preparation to delivery all in one. Is more on the way? We think so. Spotify paid $5 billion dollars to indie creators last year. Is it better to go outside the labels than sign with a big agency? And Unilever ups t…
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Dmitry Kudrenko. Founder @ Stripo , Email Marketing Expert eCommerce and Online B2C Marketing Automation Strategist
45:32
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45:32Introduction: Welcome to Episode 11 of EmailGeeks.Show, the podcast where email geeks and professionals from around the globe share insights into email marketing, deliverability, and strategies. Hosted by Sella Yoffe, an email deliverability consultant, this episode features a conversation with Dmitry Kudrenko, founder and CEO of Stripo, an innovat…
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Balancing Brand and Demand in B2B Marketing with Aaron Hassen
30:13
30:13
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30:13B2B buyers are changing, and trust in brands is at an all-time low. Aaron Hassen, co-founder of AH Marketing, breaks down why traditional marketing strategies are failing and what businesses must do to stay relevant. From building bold brands to navigating the shift toward informal, trust-driven engagement, Aaron shares insights on what it takes to…
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4 Steps to Becoming THE Known Expert in Your Industry (486)
6:51
6:51
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6:51A special episode this week with Marcus Sheridan, author of the new book "Endless Customers." Marcus teaches us about the four-step process for creating more trust with our customers, positioning us as the most known and leading expert in our industry. This includes saying what others aren't willing to say, leaning into video, selling differently a…
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