Unfiltered conversations, actionable takeaways, and a fresh perspective on the world of retail media.
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Genuine business & digital commerce chats, from the global crew at Overdose. Tune in for weekly unscripted interviews with the innovators, leaders and disrupters behind successful online retail brands shaping the future of the industry.
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A girlfriends' podcast about why we buy. | Join us as we explore the future of commerce, entrepreneurship and delve into the reasons why we crave stories behind our purchases. From decoding brand narratives to founder humanity stories to unraveling the psychology of our buying habits, we'll take you on a fascinating journey. Want to know more about a product in conversation? Shop the podcast at transactionallove.org! Let’s gain a deeper understanding of the connections between retail, meanin ...
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3.7: Retail Therapy with Rajul Lakhotia . Dubai | Concious Travel, Good Karma, Buying with Intention, The Pursuit of Beauty
49:22
49:22
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49:22Join Wendi and Norma as we sit down with our friend, Rajul Lakhotia, dialing in from across the globe in Dubai. We crossed paths with Rajul at a beautiful Summer camp for women in the Southwest of France (see TL♡ Episode 8, Season 1) and instantly became fast friends, an inspiring woman we wanted on the pod for another #RetailTherapy convo. Indian …
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3.6: Aaron Jackson, Founder + Designer of Think Outside . Sydney, Australia | Movement in Art, Impact through Influence, Economic Community Empowerment
1:04:08
1:04:08
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1:04:08"We believe in supporting and working with Mother Nature; we take old and abandoned materials and upcycle them into stunning works-of-art." | Think Outside, Founded by Aaron Jackson In this special episode, Wendi and Norma welcome Aaron Jackson dialing in from across the Pacific, where he is based in Sydney, Australia. Aaron Jackson is the award-wi…
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3.5: "The 21 Irrefutable Laws of Leadership" By John C. Maxwell | Unboxing with Wendi & Norma
17:29
17:29
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17:29Welcome back, Lovers! Wendi and Norma Unbox the book, "The 21 Irrefutable Laws of Leadership" By John C. Maxwell, which explores the "laws" of effective leadership as the greatest determinant of success. Maxwell shares practical insights and compelling stories through shared qualities of historical leaders and the pivotal role they play in inspirin…
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3.4: TL♡ National Drink Wine Day with Wendi & Norma | *Patreon Teaser* Full Episode Link in Show Notes
3:56
3:56
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3:56*TL♡ Patreon Teaser* | Full episode at the link below. Welcome back to Transactional Love: Season 3! This is a very fun episode teaser for our incredible TL♡ Patreon family, our Transactional Lovers. We are talking all things wine blind tastings, a sneak peek of what's ahead for our TL♡ Merch line drop, and a giggly Galentine's rapid-fire of Vogue …
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Unlocking Retail Media: Strategies, Trends, and the UK Perspective with Annie Symonds
19:37
19:37
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19:37In this episode of Retail Media Unboxed, we sit down with Annie Symonds, Strategy Director at Initials CX, to explore the ever-evolving world of retail media. From breaking down its definition to discussing the latest trends, Annie shares expert insights on how brands can fully leverage retail media to drive conversions, build brand equity, and int…
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Kroger Precision Marketing & The Future of Data-Driven Advertising
25:27
25:27
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25:27In the inaugural episode of Retail Media Unboxed, we sit down with Cara Pratt, SVP, Kroger Precision Marketing at 84.51˚, to explore the evolution of retail media and its growing influence on the advertising industry. Cara breaks down how Kroger leverages data from its 96% loyalty-connected sales to create precision-targeted media strategies, why f…
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3.3: Retail Therapy with Crystal | Fluidity of Self Expression, Brand Inclusivity + Conciousness, Positive Impact of Representation in Social Media
58:04
58:04
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58:04Join Wendi and Norma as we sit down with our dear friend, Crystal, for a fun wine-weekend Retail Therapy episode. We dive deep into the transformative power of inclusivity and self-expression. From exploring the fluidity of fashion to the positive impact of thoughtful brand choices, Crystal reminds us that our shopping decisions are more than just …
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#004 : Peak Season Power Series _ Always On vs. Peak with @ Vincent & Zoe
38:03
38:03
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38:03Curious about how to balance always-on advertising with the intensity of BFCM campaigns? We’ll explore the best practices for keeping your funnel full year-round while making a powerful impact during the high-stakes BFCM season. We'll discuss strategies for maintaining continuous audience engagement and crafting targeted, compelling offers that sta…
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#001 : Peak Season Power Series _ Email Cut-Through with @ Amanda & Lauren.
32:08
32:08
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32:08Elevate your holiday sales and learn how to leverage consumer insights, refine automation workflows, and optimise A/B testing for peak results. We’ll uncover the best send times, ensure compliance, and boost deliverability rates - Equipping you with practical tips that enhance campaign effectiveness, empowering you to maximize conversions and drive…
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#006 : Peak Season Power Series _ Shopify Optimisation with @ Martin & Ryan
31:05
31:05
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31:05Get your Shopify store at its peak by optimising your customer experience at every touch point. This session will be jam packed with actionable quick wins to make every customer a winner.By Overdose Digital
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#002 : Peak Season Power Series _ Maximising Conversions with @ Shan & Sam.
31:39
31:39
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31:39Let's get your website humming in time for peak season! Explore CRO + UX strategies that are driven by data to enhance your website’s performance where it matters most.By Overdose Digital
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#003 : Peak Season Power Series _ SEM & SEO Success with @ Bige & Leslie
29:28
29:28
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29:28Gear up for Black Friday with a power-packed session on SEO and SEM! Discover key strategies to boost your website's visibility, drive traffic, and maximise conversions during the year's biggest shopping event. Bige and Leslie will deliver actionable tips on optimising your SEO, crafting targeted ads, and analysing performance to ensure your campai…
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What happens when two visionary founders from different worlds collide? A high-energy, thought-provoking episode as our Overdose. Founder, Todd Welling, sits down with Abigail Forsyth, Founder of KeepCup, to explore how their disruptive journeys have reshaped the way we live and do business. Together, they'll connect on scaling businesses with purp…
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#005 : Peak Season Power Series _ Media Planning with @ Bige & Vincent
39:11
39:11
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39:11Get ready to fine-tune your Peak Season media planning! We’ll dive into best practices for selecting the right paid channels and targeting the audiences that matter most during this crucial shopping period. From refining your ad strategy to maximizing ROI, we’ll equip you with the tools to make informed decisions and drive success this Black Friday…
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3.2: "The Molecule of More" By Daniel Lieberman, MD + Michael Long | Unboxing with Wendi & Norma
20:19
20:19
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20:19Welcome back, Lovers! Wendi and Norma Unbox the book, "The Molecule of More," by Dan Lieberman, MD & Michael Long, which explores the role of dopamine, a neurotransmitter often associated with pleasure and reward. Dopamine drives our desires and behaviors, particularly our tendency to constantly seek "more" in various aspects of life. It delves dee…
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Welcome to Retail Media Unboxed—the podcast that goes behind the scenes of the fast-evolving retail media industry. In this 1-on-1 interview series, we sit down with top industry experts to unpack the trends, insights, and strategies shaping the future of retail and advertising. Whether you’re an advertiser looking to maximize ROI, a brand manager …
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3.1: Cordelia Coffee Flower Shop in Paris, France by Cordelia de Castellane | Beauty in Atmosphere, Inclusive Hospitality, Authenticity for Exploring our own Personal Touch
32:35
32:35
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32:35Cordelia Coffee Flower Shop, Paris France | Welcome to Season 3 and our 1 year 11.11 anniversary to our TL♡ Lover family! In this special episode, Wendi and Norma take you to Paris to welcome Michelle Schmill of Cordelia Coffee Flower Shop which is nestled in the Rue du Bac in the heart of Paris's left bank. Cordelia Coffee Flower Shop is conceived…
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Hello to our avid Lover fam! That's a wrap on Season 2! Today we unpack what we learned this whole season, what our takeaways are, what our experiences abroad and at home have been, and share a sneak peek of what is ahead. We've had so many magical moments, insights, aha-moments, inspiration, a whole lot of laughs, and whole lot of wine :) Join us …
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This week on Chill, a more tech-leaning discussion that shines a light on the future of front-end development and the tools driving it forward. Kicking off with our host Nikolai, Overdose's Group CTO, who will dive into the digital career journey of our guest, Dom Royles @ Vercel and what drives his expertise in the tech industry. As they dive into…
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2.11: Porchfest Benicia ♫ Part II of II - Ex Capitals Band | Mary Farmar School of Rock Stage
55:30
55:30
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55:30Welcome back to Transactional Love♡. Wendi and Norma bring you a special two-part episode, stories that are near and dear to both of our hearts. Focused on our town, Benicia, California, we have a behind-the-scenes look into Porchfest Benicia 2024, presented by Benicia Magazine. If you haven't been to a Porchfest, this special event is a local, gra…
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#162 : Google AI Overviews with Jason & Daniel
59:19
59:19
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59:19The future of search is here. Join our Chief Search Officer, Jason, and our Head of SEO, Daniel, as they crack the code on Google's AI Overviews(AIO) and upcoming SERP changes. In this ep, they'll pull apart these groundbreaking updates and share their potential impact on Australian merchants. Together, they'll dive into the new features on the hor…
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#161 : Shopify Summer Editions Virtual Unboxing with Simon & Martin
58:47
58:47
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58:47Still reeling over the Summer release?! Join our Shopify gurus as they unbox the treasure trove of hot new features, from streamlined B2B sales to AI-powered customer service and real-time analytics. If you missed our in-person 'unboxings' in Melbourne and Auckland, this session will feature topics like expanding your reach, personalising the custo…
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2.10: Porchfest Benicia ♫ Part I of II - Jerry Hayes, Former Benicia Mayor and Steward of Benicia History | Mary Farmar School of Rock Stage
31:18
31:18
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31:18Welcome back to Transactional Love♡. Wendi and Norma bring you this very special two-part series episode, a story that is near and dear to both of our hearts. Focused on our town, Benicia, California, we have a behind-the-scenes look into Porchfest Benicia 2024, presented by Benicia Magazine. If you haven't been to a Porchfest, this special event i…
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2.9: Philip Soucy, Ceramicist, Artist + Founder of The Soucy Shop | The Commerce of Art, Honesty in Ceramics, Speaking + Dancing in Clay, Trusting your Light
1:25:16
1:25:16
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1:25:16Welcome back to Transactional Love. In this special episode, Wendi and Norma welcome Philip Soucy, internationally-acclaimed Ceramicist, Artist + Founder of The Soucy Shop. Philip has exhibited at The Clayarch Gimhae Museum in South Korea and Cranbrook Art Museum and has been featured in publications throughout the art world, such as Artforum. His …
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Wrap up your week by joining Adam Ellington as he connects with Jamie Cairns, Chief Strategy Officer at Fluent Commerce, an inventory and order management pioneer. With over 20 years of experience in the industry, Jamie has watched the ever-evolving shape of global commerce change over the years and together he and Todd will dive into chats around …
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This weeks ep is for those ready to dive head first into omnichannel retail 🤓 Todd Welling, the visionary behind Overdose. will be joined by Ash Virgo, the dynamic Head of Retail Sales at Shopify, for an engaging session on all things Shopify POS, a game-changing system for today’s modern retailers. You'll see the actual device and discover how Sho…
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Join Leslie, our SEO guru host and Nikki, the E-commerce Manager at STIHL NZ, a leading retailer of outdoor power equipment in New Zealand. Nikki will be sharing the journey story of STHIL’s experience as they revamped their website and achieved significant results through organic search. Together, they'll discuss the challenges of shifting to onli…
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Reduce time, frustration and give your customers control over their orders... No brainer, right? Join Ryan Delaney, our CXO, as he chats to the mastermind behind Order Editing - a revolutionary self-service platform that allows your customers edit their address post purchase, swap products and even apply discounts, all on their own. 🤯 In this ep, H…
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2.8: Unboxing with Wendi & Norma | The Psychology of Selling by Brian Tracy, Insights on 6 Practices to Increase Success in Business Sales and Selling for Ourselves
15:04
15:04
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15:04Welcome back to TL♡. In this episode, Wendi and Norma Unbox the book, The Psychology of Selling by Brian Tracy, published in 2006. We discuss 6 practices you can implement today to increase success in selling, not only in business, but in everyday life. Join us over on Patreon at the link below to listen into member-only episodes and TL♡ Community …
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2.7: Andrea Escobar, Designer + Founder of Andrea Escobar Studio | Architecture as poetry, Structure and beauty, Behavior and emotion to the spatial environment
44:42
44:42
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44:42Welcome back to Transactional Love. Wendi and Norma welcome a dear friend and passionate designer, Andrea Escobar. Andrea is the founder of Andrea Escobar Studio, where she explores the evolving concept of home and how it changes over time and from person to person. Raised in Tijuana, Mexico and educated in architecture at Cal Poly San Luis Obispo,…
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2.6: TL♡ Benicia Magazine Interview | *Patreon Teaser* Full Episode Link in Show Notes
1:39
1:39
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1:39Welcome back to Transactional Love. In this *Patreon member-only* episode, Wendi and Norma Speak with Caitlin Emmett of Benicia Magazine to do a fun interview on the TL♡ podcast, what started this passion project of ours, and a bit more into our own backgrounds. We are so happy to share this episode with you. For the full episode visit the Patreon …
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2.5: Unboxing with Wendi & Norma | The Tortured Poets Department by Taylor Swift *Patreon Teaser* 31:13 Full Episode Link in Show Notes
13:14
13:14
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13:14Welcome back to TL♡. It's been a month since TTPD has been ours. We are unboxing The Tortured Poets Department by Taylor Swift with Wendi & Norma. We reflect and ruminate on the beauty, the heartbreak and the poetry of it all. Join us over on Patreon to listen into the full 31:13 minute convo, click on the link below & join the TL♡ Community: Circl…
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This week on Chill, a sneak peek into revolutionary plans for New Zealand tourism. Todd Welling is joined by Scott McNab, Chief Revenue Officer at RealNZ, where they'll dive into Scott's inspiring career journey in driving revenue growth and spearheading marketing initiatives for a brand dedicated to sustainable tourism. With a passion for empoweri…
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Goodbye endless aisles. It's about hyper personalised shopping! 🛍️ This week on Chill, we're geeking out with James Taylor, the mastermind behind Particular Audience (CEO and founder). Hear about AI-powered websites that show you exactly what you want, when you want it. Hosted by Ryan, Overdose. Chief Experience Officer and Co-Founder, they'll dive…
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2.4: Chef Kyle Young, Executive Chef of The Cafe at the Inn Benicia | Complex Art of Simple, Informal Training, Kitchens as Chapters, Hospitality Is Not One-Size-Fits-All
54:51
54:51
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54:51Welcome back to season two with Wendi & Norma, welcoming our friend and local Chef Kyle Young. Born and raised in Tucson, Arizona, Chef Kyle realized his love for cooking by accident. As a teenager, Chef Kyle had his first restaurant experience in his first job as a dishwasher. Since then and throughout his career he has become a self-taught, award…
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2.3: Unboxing with Wendi & Norma | *Patreon Teaser* Full Episode Link in Show Notes
1:45
1:45
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1:45Welcome back to TL♡. Join us over on Patreon for this *exclusive member-only* episode of Unboxing with Wendi & Norma. To listen into the full convo and product details, click on the Patreon link below & join the TL♡ Community: Circle, Besties and Co-creators. ♡ Join us on Patreon for early access, exclusive member-only episodes and more: patreon.co…
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2.2: Wendi Shavon, Founder of The Garden Somm, Sweetness & Light Flowers, Sanctuary of Self Yoga | Insights on Connection, Cultivating, and Community
43:19
43:19
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43:19For our second season 2 drop, we have a very special episode with our very own Wendi Shavon. Wendi is the founder of three unique business ventures that all seamlessly weave together through wine, flowers and yoga. Wendi is the Founder of The Garden Somm, Sweetness & Light Flowers, and the Sanctuary Of Self Yoga. We're flipping the script as she's …
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Join our APAC Marking Director, Vincent, as he teams up for an engaging conversation with Rob, a trailblazing innovator in eCommerce and marketing currently serving as the CEO and Founder of Lasoo marketplace and the CMO of @ivegroupltd. Learn about Lasoo, Australia's fastest-growing eCommerce marketplace and gain insights into Rob's journey, chall…
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Our Overdose. Chief Experience Officer and Co-Founder, Ryan Delaney, will be joined by Tama Toki, the founder and CEO of Aotea Made, a range of herbal and wellness remedies inspired by traditional Maori health practices. Join Ryan to hear Tama's founder's story as he shares his passion for using these proven and backed ingredients and how Māori cul…
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Join our New Zealand Technical Director, Andrew Kett, as he partners up for a fascinating chat with Erwin Hofman, a wiz in the world of page speed consulting for eCom brands and agencies, as the CTO, Lead Developer and consultant of RUMvision. Together they’ll delve into how Erwin drives improvements for brands, with in-house knowledge via audits a…
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2.1: Jenny Boucher, Founder - D.A.R. Proyectos | Art of Play, Intersection of Local Identity & Contemporary Design, Finding Courage to Globally Explore
1:17:05
1:17:05
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1:17:05To kick off our very first Episode of Season 2, Wendi & Norma delve into visionary Parson's The New School designer, Jenny Boucher's captivating journey with D.A.R. Proyectos, the design studio she co-founded in Peru. Alongside her husband, award-winning industrial designer, Mauricio Navarro, Jenny marries traditional Peruvian Andean craftsmanship …
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That's a wrap on Season 1! Today we unpack what we learned this whole season, what our takeaways are, what our experiences have been. We've had so many magical moments, insights, aha-moments, inspiration, a whole lot of laughs, and whole lot of wine :) Wendi & Norma achieved our goal of spending time together in creation as dear friends and are so …
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Episode 11: Retail Therapy with Brenda | Intentional Shopping, Joy of Being Alone, Mom Guilt Spectrum, Generational Money Lessons
24:17
24:17
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24:17Retail Therapy with Friends: Wendi and Norma welcome our good friend and neighbor, Brenda, for our first episode of retail therapy. We look beyond the big data and demographics to dissect the human aspect of buying. Brenda is an attorney, wife and mother who is based in Benicia, CA. She shares her consumer psyche and retail habits as we explore mot…
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Join our Group CEO, Paul Pritchard, as he connects for an episode with Connor Archbold, Founder and Co-CEO of Tracksuit. As an energising and optimistic force, Connor prioritises team success and happiness while excelling as a strategic thinker and creative problem solver. Connor's business, Tracksuit, offers radically affordable and accessible bra…
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This week on Chill, our Digital Design Lead, Dexter, is joined by Catherine from Algolia, to dive into the world of conversion rate optimisation (CRO). Discover the impact of user experience on CRO, the secrets behind Algolia's advanced onsite search solutions and AI-driven personalisation and hear valuable insights on optimising user experience an…
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Episode 10: Unboxing with Wendi & Norma | Ü Relax by Calming Co.
16:11
16:11
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16:11Unboxing with Wendi and Norma: Ü Relax by Calming Co. We discovered a lovely calming tonic that has become a staple beverage for recording our podcast together. We have loved this tonic as an alternate "cheers" to our weekly glass of wine. Ü Relax is a naturally soothing formula which promotes deep relaxation, calms your nerves, & brightens your mo…
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An epic episode with one of the industry's dynamic leaders, join our Chief Experience Officer and Overdose. Co-Founder, Ryan Delaney, as he welcomes Gracie MacKinlay, the Chief Gorilla (CEO) of MightyApe! Together, they'll explore Mighty Ape's origin story, Gracie's transformative journey with the company and the pivotal role of customer-centric eC…
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#148 : Alita Harvey-Rodriguez @ MI Academy & HackGames
25:16
25:16
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25:16Alita is the Founder of MI Academy, a customised eCommerce training provider and is the brains behind HackGames 2024, APAC's exclusive retail hackathon experience. It's the Ultimate Retail Innovation Showdown! Retail teams join forces with industry legends, thought leaders and visionaries for a single-day epic challenge, where innovation meets reta…
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Episode 9: Martin Reyes, Master of Wine & Partner at WineWise | Viticulture Stories & Futures, Wine Selection and Discovery
52:09
52:09
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52:09A first-generation American, Martin Reyes, has held influential roles in many sectors of the wine industry since 2002: wine director, importer, educator, international judge, award-winning winemaker, and writer. His wine story began with an over-indulgent Parisian dinner as a Stanford undergrad; soon after he was stocking shelves at K&L in Californ…
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Episode 8: Philippa Girling, Camp Château CEO | A Haven in the Southwest of France, Investing in Ourselves, Discovery of Self, The Art of "Candlemaking"
1:18:24
1:18:24
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1:18:24Philippa Girling has over 30 years of experience establishing new functions and businesses. She was a C-level banking executive before founding Camp Château in the Southwest of France, and has an extensive network of US-based professional women. Philippa has a close connection with the Quercy region having visited her parent’s family home there eve…
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