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Welcome to The Update Algorithm by Sidekick Strategies – your AI-powered guide to HubSpot’s latest updates! Hosted by digital masterminds Ben Binary and Luna Logic, this duo decodes HubSpot news with precision and humor. Ben breaks down updates like a well-tuned algorithm, while Luna offers logical insights for real-world applications. Plus, human guests from the marketing and HubSpot world bring practical advice to help you stay ahead. Whether you’re optimizing your inbound strategy or roll ...
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Building a cybersecurity program is complicated. Building one that is equipped to truly enable the organization it serves is another thing altogether. Robert Wood from Sidekick Security interviews security leaders from a diverse set of organizations to talk about program transformations. From team design, technology, compliance versus security, and strategic leadership, learn about how to lead a program transformation of your own from people who have gone through it before.
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The Laundromat Millionaire Show with Dave Menz

Dave "Laundromat Millionaire" Menz

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Are you an "Entrepreneurial Nerd" or even just a passionate small business person trying to learn the ropes? If so, this show may be perfect for you. On the Laundromat Millionaire Show, we discuss everything Business, the good, bad and ugly lessons that we've learned. Things we've learned from our success and also from our failure and the growth that occurs when we truly seek it out! Episodes feature Co-host and published Author, Dave "Laundromat Millionaire" Menz along with his wife and sid ...
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eCommerce Allstars

Branden Moskwa

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You're a DTC brand owner who wants to make an impact, do what you love, and be able to step away from your business knowing that it's running like a well-oiled machine. Enter the eCommerce Allstars podcast, your trusty sidekick in the wild world of eCommerce. Hosted by Branden Moskwa, focused on empowering DTC brands who want to positively impact the world, to do exactly that. This podcast serves up actionable bite-sized nuggets of wisdom in the form of 3-minute segments - because time-strap ...
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Business Power Lunch

Andrew Dickow

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Learn tricks to thrive as an entrepreneur to grow your startup, small or medium-sized business. We will explore a range of topics such as new product development, strategy, capital raising, managing employees and more. We will be inviting entrepreneurs across a variety of industries to share their insights in their areas of expertise. As your host (Andrew Dickow), I will leverage my experiences in mergers and acquisitions, private equity, and entrepreneurship to focus on the topics that matt ...
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show series
 
Without soaps, we wouldn’t have melodramas or reality shows. Without soaps, we wouldn’t have many of the TV tropes and shows we love to stream and binge-watch. Cliffhangers, serials, vixens — in television storytelling, all come from soaps. Network television would not exist if not for the financial success of soap operas, according to Elana Levine…
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Connecting with a top distributor can be a vital element of your laundromat journey. Adam Heldman, owner of H-M Company is one of the best and joins Dave & Carla with not only tips on finding a great distributor, but what their role should be and how best to connect with them. Additionally, as the company behind the best drain troughs in the indust…
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Before the mainstreaming of Ellen and the hit show Will and Grace, soaps did their best to bring tenderness to LGBTQ+ storylines. That’s the nature of the form: It gives room for anyone and everyone to be complex, fleshed out, loved and hated all at once. From supporting roles to legacy characters to complex depictions in their full humanity, from …
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From Ossie Davis and Ruby Dee on The Guiding Light to the first Black super-couple, Jesse and Angie on All My Children, Black soap actors have been on the canvas. According to an executive at CBS, Black women overindex as soap watchers, which has led to the first new daytime soap in decades. Beyond the Gates debuted with a core Black family in Febr…
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Raise Revenues - Boost Profitability - Gain Customers Learn how to do all this and more without adding additional locations or equipment. In this episode of The Laundromat Millionaire Show, Aaron McLean of mClean Laundry in Detroit, Michigan shares his story on how he used the new competition in his market as an opportunity to pivot his strategy to…
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Irna Phillips created the cliff-hanger in broadcast storytelling and perfected the serial drama, first in radio, then on television. She mentored the creators of All My Children, One Life to Live, The Young and the Restless and The Bold and the Beautiful. The latter two remain on television today. Phillips also created the television vixen, an arch…
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Soap operas have long been trivialized as low-brow women’s entertainment. Even the term “soap” is pejorative when describing television. But there’s a deeper story to tell about the genre that changed storytelling on the small screen. Irna Phillips doesn’t get enough credit for her creation. She’s the Chicago woman who birthed the daytime serial fo…
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What does it take to be successful in the laundry industry? More than just a great facility and a high-quality product, you must have the web presence for customers to see those offerings! At CleanCloud, co-founders John Buni & David Griffith-Jones work hard to create a software system that can help you get there. In this episode of The Laundromat …
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How many machines? What sizes? Folding tables? Aisle Size? The questions never end when creating the optimum store layout for your laundromat! In this episode of The Laundromat Millionaire Show, Dave & Carla share their insight on how to answer all of these questions based on the constraints within your location. Learn how to assess and create prop…
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Soap operas are the foundation of American television storytelling.From early radio days in the 1930s to the invention of TV to streaming, soaps have endured by telling intergenerational family stories.Daytime dramas are an important part of American television history and popular culture. It’s been said that television is socially ahead of movies.…
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Starting a small business & don't have the budget for a big marketing campaign?? That's just where design experts Beau & Liz Perra found themselves with the launch of their laundry delivery service, Lotta's Laundry. In this episode of The Laundromat Millionaire Show, learn about the guerrilla marketing strategies they implemented, which ones worked…
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In this conversation, Robert Wood and Mads Bundgaard Nielsen delve into the complexities of cyber risk quantification, exploring Mads' journey into this niche field, the importance of a business-first approach to risk management, and the distinctions between compliance and effective risk management. They discuss foundational steps for initiating ri…
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Free laundromats are hard to find, but can be a great way to break into the industry. But are they really free?? In this episode of The Laundromat Millionaire Show, Tim Richardson shares his "free laundromat" story and the real costs that went into creating his amazing new store. Referenced Links: Our Sponsor: H-M Company Drain Troughs: https://www…
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Can one small laundromat be enough to afford you the lifestyle you dream about? It has for Daniel Logan, owner of Columbia Pike Laundry in Arlington, WV. In this interview with Dave and Carla, learn how he turned a 700 sq ft laundromat into a million dollar business that gives him the flexibility so many crave. Referenced Links: Our Sponsor: H-M Co…
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In this conversation, Robert Wood and Gunnar Peterson delve into the complexities of application security (AppSec), discussing its evolution, the importance of building effective AppSec programs, and the need for engaging developers in security practices. They explore the blurred lines between cloud security and application security, the role of po…
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What's essential for creating a scalable business? What resources can help you find success more quickly? In this episode of The Laundromat Millionaire Show, Justin Clark, VP of Business Solutions at EVI Industries, joins Dave and Carla to discuss such hot topics as the role of a leader, the reasons for a distribution network, and the essential fir…
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💡 Systems aren't just about technology—they're the framework that makes everything work together seamlessly. 🌐🔧 When we think of systems, most people picture networks or mechanical parts, but at its core, a system is simply a set of things working together. It’s how your people, processes, and tech/tools align to create harmony. 🎯✨ Think of it like…
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I recently had a conversation with a business leader that made me realize how often people confuse strategy, systems, and tactics. 🚨 ❌ The misconception: Many believe that when you change your strategy, you need to tweak your systems. 💡 The truth: Systems should not be adjusted just to fit a new strategy. Instead, your systems should be built aroun…
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When building your organizational structure, here’s a game-changing idea: 👉 Think beyond roles—focus on tasks and functions. Why? Because roles can blur. The same person might handle accounts receivable and accounts payable—or lead marketing while supporting logistics during international expansion. Here’s a systematic approach I love: The Spidergr…
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Let’s talk systems and how they work together in your business. Think of your business like the human body: 👉 Your circulatory system keeps things moving. 👉 Your digestive system processes and fuels the whole operation. Now, here’s the key: these systems work independently, *but they also rely on each other.* If your digestive system struggles—brea…
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We get asked this a lot: *What’s the difference between an organizational structure and an organizational system?* Here’s the simple answer: An structure is a system—a framework that defines reporting lines, work assignments, and team dynamics. It’s the backbone that keeps your team aligned, whether you’re a solo entrepreneur or managing 50+ employ…
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🎶 Think of your business like a symphony—whether it’s Mozart, rap, or country, there are layers to how things come together. Each instrument in a song is a part of a system, just like each department in your business. 🎸🎹🥁 At the most basic level, you’ve got your instruments (your systems), then you bring them together to create a harmonious piece o…
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Earlier this week, I talked about strategy and tactics as the filling of a sandwich, and I want to dive a little deeper into that. Picture this: 📷 when you buy a sandwich, the most exciting part is usually what’s in the middle—the special sauces, the extra toppings, the flavors that make the sandwich unique. That’s the strategy and tactics: they’re…
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Whether buying or building, laundromats are a big investment! Luckily, there are many options out there to help you finance that investment and start you on your entrepreneurial journey into the laundry industry! Referenced Links: Our Sponsor: H-M Company Drain Troughs: https://www.draintroughs.com Our Website: https://www.laundromatmillionaire.com…
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If you're anything like me, you probably HATE hearing the phrase, “Something is better than nothing.” As a bit of a perfectionist, I usually focus on getting things done properly. But when you're neck-deep in the chaos of Black Friday, Cyber Monday, and Christmas campaigns, this mindset can hold you back. So, if you’re scrambling to get everything …
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Let’s break down something important for business success: the relationship between strategy, tactics, and systems. Think of it like making a sandwich: 🍞 The Bread (unchanging elements): Overall Aim (Mission): Your big picture, the reason you're in business. Systems: Your foundation—people, processes, and technology that support everything. 🥪 The F…
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Are you soaking up the sun in Cabo 🏖️ or scrambling through the Black Friday, Cyber Monday, and Christmas chaos? If you’re deep in campaign weeds right now, let me remind you: This isn’t the freedom you imagined when starting your business. 🔹 Know Your Genius Zone: If managing ad spend and campaigns isn’t your area of expertise or joy, stop doing i…
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Truth is, most agencies don’t care at the level you do. Sure, they care about ROAS, but often only to make their numbers look good. 📊 If you want real accountability, consider: 1️⃣ Hiring specific freelancers - they’re owners, so your success = their success. 💼 2️⃣ If you must use an agency, work directly with top leadership. They understand the st…
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Content Remix Freeform Prompting: A Briefing Date: November 11, 2024 Source: Product Update Announcement Topic: Freeform Prompting in Content Remix Key Takeaway: This update introduces a powerful new feature to Content Remix called "Freeform Prompting," which significantly expands user control and creativity within the AI-driven content generation …
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Breeze Copilot Live Call Integration Briefing Doc Date: November 12, 2024 Subject: New Feature - Chat with Copilot during live calls (Private Beta) Overview: This document summarizes the key features and benefits of the new Breeze Copilot live call integration feature. What is it? The new feature allows sales and service representatives to interact…
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Briefing Doc: Draggable Chat Widget Feature Update Date: November 12, 2024 Source: Product Update - Connected Email | Inbox Subject: Draggable Chat Widget Feature Release Overview: This product update introduces a new feature that allows website visitors to drag the chat widget to any location on the screen. This addresses a previous issue where th…
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Rep Availability Reporting: A New Era of Data-Driven Customer Service This briefing document reviews the key features and benefits of the new Rep Availability Reporting functionality launched within the Help Desk product. The update empowers Help Desk Managers with comprehensive insights into their team's availability, enabling data-driven decision…
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Imagine ancient villages constantly at war, each known for their unique strengths: one famous for its blacksmiths and swords, another for its master archers, another for its expert charioteers. Their success depended on leaning into what each village did best—and equipping each warrior accordingly. Fast forward to today: every business has its stre…
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🛠 Every Business Has a Weak Spot—Here’s How to Strengthen Yours 🛠 Maybe you’re a pro at operations, but marketing isn’t your forte. Or you’ve built a top-notch product and fulfillment process but hit a wall with visibility. When there’s a gap in your team’s skillset, hiring for an area of genius is key. Here’s the catch: hiring the right talent isn…
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🔥 How to Write Job Postings that Attract Top Performers 🔥 If you’re on the hunt for superstars—be it sales, marketing, or operations—you need to stand out. Stop with the usual “5 years’ experience, 3 degrees, and a list of duties” stuff. That doesn’t attract A-players. Instead, here’s a simple framework that’ll get the high performers lining up to …
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🌱 What comes first, the system or the strategy? Many believe you need a "winning strategy" to fix all business problems. But here’s the truth: strategy alone won’t cut it without solid systems to support it. ✅ Systems come first. Your systems, people, processes, and tech form the backbone of your business. They allow you to pinpoint issues, adapt q…
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We often hear about the wins, the bold strategies, and the “overnight successes.” But behind every success story lies the less glamorous, essential work—the systems, people, processes, tech, and tools that held it all together. Success isn’t in the flashy strategies alone. It’s in the daily, foundational grind that makes those strategies even possi…
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In this conversation, Robert Wood, CEO of Sidekick Security, interviews Tyler Healy, CISO of DigitalOcean, discussing the evolution of security leadership, the importance of security as an enabler for business growth, and the dynamics of building a security team. They explore the challenges of engaging with customers, fostering internal relationshi…
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Tired of lint and dust covering everything inside and outside of your stores? Finally, a revolutionary product for the laundry industry to combat the never-ending problem of lint! Craig Madson, VP of Marketing and Innovation at Alliance Laundry Systems, joins the Laundromat Millionaire Show to share with Dave & Carla their newest innovation - ProCa…
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🗣️ How do you communicate with different generations like Millennials and Gen Z? While I’m not a generational expert, I can tell you one thing that transcends age: Authenticity. 🎯 👉 Whether you're communicating with your customers or leading your team, being genuine, honest, and authentic is what resonates across all generations. It’s not about try…
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🏍️ Funny enough, I’m wearing a Triumph Motorcycle t-shirt today, and we’re talking about… ceilings? But I hate the term ceiling. What does that have to do with Triumph Motorcycles, Branden? 🤔 Well, I prefer to think of them as speed bumps instead of ceilings. These are the challenges we hit while growing our businesses. They slow us down, but they …
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🚨 "I have a marketing problem." I hear this all the time. But when you pull back the layers, it’s rarely just marketing. Often, the issue touches other key areas—finances, legal, your website, employees, distribution, fulfillment, purchasing, products... the list goes on. 🤔 We’re often pre-programmed to think that if we could just fix our sales or …
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Briefing Doc: Figma Design Kit for UI Components Date: October 22, 2024 Source: Product Update Announcement Theme: Empowering developers and designers to build and plan custom card designs using a Figma Design Kit. Key Highlights: Purpose: The Figma Design Kit provides a visual representation of UI components used in React-based custom cards, servi…
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Marketing Email Size Optimization Update Briefing Source: HubSpot Product Update Announcement - "Estimated Email Size in Marketing Email Editor" (October 22, 2024) Key Theme: Improving email deliverability, engagement, and conversion rates by providing users with email size estimates and mitigating the risk of email clipping. Important Ideas/Facts:…
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HubSpot Mobile Optimized Email: A Briefing Introduction: This briefing document summarizes the key features and benefits of HubSpot's new mobile-optimized email functionality, based on the provided product update information. Key Features: Module and Section Visibility Control: Users can now choose to hide specific modules or entire sections of an …
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Briefing Doc: Declarative Optional Scopes for Public Apps - HubSpot API Update Date: October 21, 2024 Subject: Mandatory Update for Public App Scope Declaration Summary: This document reviews the upcoming changes to HubSpot's API, specifically regarding the declaration of optional scopes for public apps. Starting October 21, 2024, self-selection fo…
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Product Update Briefing: Workflow Enhancements for Record and Task Creation Date: October 21, 2024 Subject: Enhanced Association Labeling in Workflow Record and Task Creation Actions Key Takeaway: This product update introduces significant improvements to the "Create Record" and "Create Task" actions within Workflows, providing users with greater c…
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Breeze Intelligence Product Update Briefing Doc Date: October 21, 2024 Subject: Breeze Intelligence - Learn with HubSpot Academy in Copilot Overview: This product update introduces a new feature within the Breeze AI Copilot called "Learn with HubSpot Academy." This feature leverages HubSpot Academy's extensive library of over 6,000 video tutorials …
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HubSpot Mobile Lead Management 2.0: A Detailed Briefing This briefing document reviews the planned update to HubSpot's Mobile Lead Management system, scheduled for release on October 21, 2024. The update, dubbed "Mobile Lead Management 2.0", aims to empower sales representatives with enhanced prospecting capabilities directly from their mobile devi…
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