The omnichannel podcast in which we unbox tales of online retail and digital transformation
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Join Gordon and Ger and they take flight with Bobby Healy of Manna Air Delivery, the Irish drone delivery company that's posing a serious threat to Amazon's dominance of the ecommerce space. Has the saviour of independent retailers literally been heaven sent? Drones promise much. Delivery within minutes from local retailers that bypasses clogged ro…
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Can this be right? A vendor as a guest? Yes, it is true. And a Big one too. Ger and Gordon are joined by Travis Hess, CEO of BigCommerce, to review the e-commerce platform landscape and discuss what the future holds. Frankly, is there life beyond Shopify? (Spoiler: Of course there is.) Developments are coming thick and fast in e-commerce and commer…
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S2 E10: Ger Keohane & Gordon Newman - The Black Box Is Not a Silver Bullet
1:15:14
1:15:14
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1:15:14In this season finale, Ger and Gordon look back on Season 2 and discuss the highlights and key learnings. Together they explore the wealth of knowledge that was so generously given by our guests over the past nine episodes. No stone is left unturned. Proposition, branding, storytelling, product launch, entering new markets, marketing, customer expe…
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S2 E9: Rick Watson, CEO & Founder, RMW Commerce Consulting - Smooth Operations
56:36
56:36
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56:36Our guest this time round is the 'notorious' Rick Watson. If e-commerce platforms were restaurants, Rick would be the food critic who would make them tremble most. Rick, Ger and Gordon talk about the big things that get in the way of online retail success. Overindulgence in bespoke technology solutions. Not even knowing what customer problem the bu…
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S2 E8: Ntola Obazee, Ecommerce Specialist - Innovation and Change
52:37
52:37
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52:37In this episode, omnichannel specialist Ntola Obazee talks about the reality of going where no brand (or at least your brand) has gone before. Ntola speaks with Ger and Gordon about entering new markets successfully, inspiring your team to give their best, segmenting your market and curating your collections. She also gives first-hand insight into …
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S2 E7: Jamie Roller, Marketplaces Director, Dr. Squatch - The Battle of the Buy Box
49:14
49:14
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49:14Join Jamie Roller, Marketplaces Director at Dr Squatch, as she talks Gordon and Ger through the trials and tribulations of marketplaces. Find out why she's the Amazon Queen, as she explains how to tame the intricacies of the world's biggest online marketplace and keep winning the Buy Box. Jamie also discusses balancing Amazon with other marketplace…
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S2 E6: Mike Ryan, Head of Ecommerce Insights, Smarter Ecommerce - Data-driven Pushback
54:35
54:35
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54:35Mike Ryan, Head of Ecommerce Insights at Smarter Ecommerce, talks to Gordon and Ger about the potentially unholy marriage between data and advertising automation that can erode your control of your ecommerce performance. Specifically, Mike takes the boys through how to manage ecommerce marketing tools like Google's Pmax, which, left unchecked, can …
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S2 E5: Jessica Lesesky, Vice President & General Manager, Shutterfly & Snapfish - Two Brands, One Mind
48:11
48:11
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48:11How do you manage two brands that provide overlapping services? That's the job facing Jessica Lesesky, Vice President & General Manager of Shutterfly & Snapfish, which both offer customised online printing on to a wide range of media. In this episode, Jessica tells Ger and Gordon how her team keep both brands distinct and thriving, using a blend of…
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S2 E4: Gavin Williams, Former Global Director of Digital & E-commerce, Creed - A Ban on Squirrel Hunting
58:57
58:57
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58:57In this episode, Gavin Williams, former Global Director of Digital and E-commerce with luxury fragrance brand Creed, says we should put a ban on squirrel hunting, until we've figured out whether the squirrel is worth the hunt. He takes Gordon and Ger (and you too, if you hit the play button) through the many things (so many) luxury retailers and br…
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S2 E3: Paul Sherratt, Founder & CEO of gloveglu - Gripping Stories
45:43
45:43
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45:43Gordon and Ger are joined by Paul Sherratt, CEO and Founder of gloveglu, to talk about making goalkeeping gloves grippy and sticky. Is it cheating? (No, it isn't.) Is it innovative? (Yes, it absolutely is.) You'll learn how Paul came up with the idea, what went into developing gloveglu, and how he used the power of a teenage TikTok producer to tap …
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S2 E2: Shane Linehan, VP Marketing at Raylo - The Raylo Halo
46:20
46:20
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46:20Gordon and Ger are joined by Shane Linehan, VP Marketing with Raylo, to talk about the circular economy and electronic consumer goods. Shane talks about unlocking huge residual value for customers (and revenue for businesses). He also discusses launching an unknown brand with an unknown offering—one that now has 100,000+ paying subscribers. The boy…
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S2 E1: Paul Rogers, Ecommerce Consultant and Co-Founder of Vervaunt - Engaged Ecommerce
41:06
41:06
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41:06In this episode, recorded live at The Laughter Lounge in Dublin at StudioFory9's Transformation: Excellence in Ecommerce conference, Ger and Gordon talk on stage with Paul Rogers, ecommerce consultant and founder of Vervaunt, a London-based eCommerce consultancy and performance marketing agency. They discuss clienteling, unified commerce, Shopify's…
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S1 E10: Paul Stafford, Head of Digital Marketing, Retail Media & Online Brand at Superdrug - Retail Media Magnifies
47:29
47:29
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47:29Retail media is hot right now, but what is it exactly? And is it fab or fad? Ger and Gordon have the questions. Paul Stafford of Superdrug has the answers. Paul takes you deep into the workings of retail media, and explains how it differs from traditional marketing supports. There's lots of tech. There's lots of creative. And there's lots of potent…
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S1 E9: Marshall David Johnson, Senior Digital Trading Manager with Fenwick - Luxury Is Hard
50:12
50:12
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50:12In this, the pronunciation episode, Marshall David Johnson of UK designer department store Fenwick joins Gordon and Ger to talk about the challenges of luxury retail. Marshall guides you through a world in which luxury brands call the shots over retailers, and styling and managing products for online goes beyond anything mere mortals should attempt…
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S1 E8: Andrew Ostcliffe, Head of Ecommerce and Retail Innovation at Oxfam - EX Factor
50:55
50:55
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50:55Andrew Ostcliffe of Oxfam in the UK navigates e-commerce waters that many other hardened online retailers would avoid. Three revenue streams, products distributed over more than 600 locations, 250,000-plus SKUs, and a diverse inventory that changes by the minute. Welcome to the world of decentralised charity retail—both online and in store. Join An…
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S1 E7: Michael Corcoran, Former Head of Social & Creative Content at Ryanair - Serendipity Favours the Prepared
51:10
51:10
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51:10This time out, Gordon and Ger check-in to fly social with Ryanair (no checked luggage and the crisps are extra). Their pilot is Michael Corcoran, until recently Ryanair's Head of Social and Creative Content. Michael talks about the importance of reach over followers, why community matters, what social media really is (and isn't), and outlines a non…
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S1 E6: Miya Knights, Publisher, Author & Consultant with Retail Technology Magazine - Table Stakes and Autocarts
49:59
49:59
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49:59Our guide in this episode is retail technology publisher, author and consultant Miya Knights. She talks to Gordon and Ger about how the use of cutting-edge technology can put the retail experience in service of the customer. Miya discusses three vital customer considerations that retailers (and retail tech) need to address in order to be successful…
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S1 E5: Kirsty Keoghan, GM Global Fashion with eBay - Authentic Pre-Loved Strategies
44:09
44:09
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44:09eBay's GM Global Fashion, Kirsty Keoghan, takes Ger Keohane (StudioForty9) and Gordon Newman (Omnichannels Stories) on a journey through the mind-blowing world of pre-loved fashion. They stop off at an authentication warehouse (where trust is built), negotiate a mountain of discarded fashion items, and visit Love Island. To keep never-worn and rare…
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S1 E4: Richard Chapple, Chief Growth Officer & Co-Founder of The Growth Foundation - Where to Play and How to Win
57:22
57:22
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57:22Growth expert Richard Chapple (The Growth Foundation) sets sail with Ger Keohane (StudioForty9) and Gordon Newman (Omnichannels Stories) to talk about growing your retail business, scaling up and brilliant basics. Along the way, the episode is boarded by pirates and parrots. But karate keeps them at bay. -- Richard's notes and the strategy informat…
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S1 E3: Matthew Brown, Retail Futurist with Echochamber - CX Sells
1:03:50
1:03:50
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1:03:50Retail futurist Matthew Brown (Echochamber) guides Ger Keohane (StudioForty9) and Gordon Newman (Omnichannels Stories) through excellence in retail customer experience. Along the way, we unbox an absolutely lush gift package from Faerly, an Irish online retailer that specialises in local and sustainable products that deliver the right amount of hap…
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S1 E2: Vinny O'Brien, Strategist and Trainer with Vinny & Co - Back from the Future
53:10
53:10
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53:10Gordon Newman (Omnichannels Stories) and Ger Keohane (StudioForty9) are joined by ecommerce strategist and trainer Vinny O'Brien live on stage at StudioForty9's annual Excellence in Ecommerce Conference in Dublin.By StudioForty9
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S1 E1: Dean McElwee, Director Global Ecommerce Collaboration of Stanley Black & Decker - The Fingertips of Desire
46:41
46:41
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46:41Join Ger Keohane (StudioForty9) and Gordon Newman (Omnichannel Stories) as they embark on a voyage of discovery in the world of online retail. In this episode, their guide is Dean McElwee, Director of Global eCommerce Collaboration and Director of International eCommerce Strategy, Global Tools and Storage with Stanley Black & Decker, Inc. Their jou…
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