Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world, this Signal Award winning show speaks to leaders in the podcast space through longform interviews and panel discussions. The goal is to walk through not only the important news and issues of the day in the podcast landscape, but ...
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Hosted by Jeff Umbro and Kyle Craner, this project began as a way for the two of them to get over their own fears of writing, and slowly morphed into an inspiring multi-year project to tell the stories others find difficult. Each episode brings a well-known creative into the studio to discuss his or her career, their newest projects, and one story they’ve always struggled to tell. Guests include Andy Weir, Lev Grossman, Stephanie Danler, The McElroys, Claire Messud, Mark Manson & Tim Urban, ...
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Welcome to 'Energy Crüe', the podcast that dives deep into the heart of industry innovation, entrepreneurship, and personal growth. I'm your host, JP Warren, and each episode, we embark on a journey to uncover the passions and motivations that fuel industry leaders. We're not just talking business here; we're exploring the personal drives, the triumphs, and the challenges that shape today's pioneers. Alongside these inspiring conversations, I'll be sharing my own story - the battles with imp ...
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DCP Entertainment & Podstream Studios CEO, Chris Colbert, talks with fellow business owners and freelancers about the challenges and lessons learned as they start and grow their companies. Regardless of what you do for a living, each week you’ll learn ways to help improve your life and your business. Stay updated and join our live Entrepreneur Struggle conversations live by following me on LinkedIn - https://www.linkedin.com/in/chris-colbert-dcp
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Cloud10 Media CEO Sim Sarna on Building a Powerhouse Network
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34:16Sim Sarna is the founder and CEO of Cloud10 Media, a rapidly growing podcast network ranked among the top 15 by Triton Digital. Sim joins the show to discuss his path from independent film producer to building a leading podcast network, the critical role of network support in production and marketing, and how Cloud10 helps creators at every stage. …
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PodX CEO Patrick Svensk on Building a Global Podcast Federation
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36:18Patrick Svensk is CEO of PodX, what he calls a global podcast federation consisting of 13 companies from 8 different countries. He joins the show to discuss the importance of IP in entertainment, differences between the international podcast market compared to the US market, and PodX's recent acquisition of Lemonada. Patrick and I also look at his …
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The Battle for California's Energy Future with Mike Umbro
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45:48Send us a text Mike Umbro, founder of Californians for Energy and Science, reveals how California's energy policies are creating economic hardship while potentially increasing global emissions through energy imports. We discuss the urgent crisis facing the state as refinery closures threaten to push gas prices toward $8.50 per gallon. • California …
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Case Study (Part 2): How to Grow Audience and Sustainable Revenue with NHPR Podcasts
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1:07:24New Hampshire Public Radio is home to both acclaimed limited-run podcasts like the ground-breaking investigation Bear Brook and duPont-Columbia Award winner The 13th Step, as well as chart-topping “always on” series like Outside/In and Civics 101. But it took a great deal of strategic marketing, audience development, and revenue generation efforts …
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Case Study (Part 1): Navigating Threats to Journalism with NHPR’s The 13th Step Podcast
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58:37Join The Podglomerate and NHPR for this first session of our two-part case study series as we explore the resiliency of NHPR’s podcasts, including: The comprehensive and years-long production planning and editorial process behind The 13th Step. How NHPR navigated and overcame challenges to its podcast reporting, including physical threats, vandalis…
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Adopter Media SVP of Client Services Adam McNeil on the Math Problem Behind Podcast Ads
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51:51Adam McNeil is SVP of Client Services at Adopter Media. He joins the show to discuss the intricacies of podcast advertising, the advantages of dynamic ad insertion versus baked-in ads, and experiences with ad buys for smaller podcasts. Adam and I also explore the risks of YouTube ads and the future of podcast advertising. You can find Adam on Linke…
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Strategy for Survival with Jeff Krimmel (Founder KSG - Krimmel Strategy Group)
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1:13:15Send us a text Jeff Krimmel, founder of Krimmel Strategy Group (KSG), shares insights on making better strategic decisions in energy and building a business around data-driven strategy in uncertain times. • Building external networks is crucial for career development, even when internal relationships seem sufficient • Naming your business after you…
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Take a listen to a special session from Podcast Movement Evolutions 2025: What does it take to create an award-winning podcast in 2025? From understanding today’s awards landscape to crafting editorial excellence, this evocative session will provide strategic insights to help your show stand out from the crowd. With observations and advice on how t…
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AIR Webinar: What Audio Producers Really Need to Know About Video Podcasting
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1:04:33If you’re curious about venturing into the world of video podcasting, then join AIR and The Podglomerate for a can’t miss panel discussion featuring real experts from the worlds of YouTube and Spotify. Moderated by The Podglomerate's VP of Production Services Chris Boniello (who has 14 years of Emmy- and The Webby Awards-winning video and audio exp…
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Why Every Energy Company Needs a Voice in Washington
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49:08Send us a text Ryan Walker from Shumaker Advisors joins us to discuss how energy companies can navigate Washington politics and policy changes that directly impact their business operations and profitability. • Pro-energy administration doesn't automatically mean better business conditions for all energy companies • Budget reconciliation process cu…
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NASA Program Lead for Audio and Podcasts Katie Konans on Connecting NASA to the Outside World
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34:39Katie Konans is the Program Lead for Audio and Podcasts at NASA. She joins the podcast to discuss NASA’s growing audio strategy, including how to make complex science accessible, the need for community engagement, and the future of NASA’s audio programming. Katie and I discuss the success of NASA’s Curious Universe, as well as the rest of their aud…
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Audioboom CEO Stuart Last on Quarterly Earnings and the Future of Podcasting
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36:29Stuart Last is the CEO of Audioboom, a leading global podcast network which supports more than 8,000 podcasters, delivers more than 100 million downloads per month, and has put more than $250,000,000 into podcasters pockets to date. He joins the podcast to discuss the future of podcasting, Audioboom’s remarkable growth, and monetization strategies …
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How Tech Bros and Fossil Fuels Are Shaping Our Energy Future with Dan Romito
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1:05:10Send us a text Energy illiteracy is widespread, creating disconnects between energy expectations and realities, while the imminent convergence of technology and energy sectors creates urgent infrastructure challenges. • Dan Ramito shares his journey from NASDAQ analytics to energy sector expertise • American coal is relatively clean compared to ene…
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Transparent Collaboration: The Key to Operational Excellence in Oil & Gas
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41:43Send us a text Alex McDonald explores how strengthening collaboration and transparency between operators and service providers drives real operational efficiencies in oil and gas. This candid conversation reveals why communication breakdowns are costing companies millions and how building trust-based relationships creates value for both sides. • 40…
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Creating Podcasts for Kids: Lynn Kestin Sessler
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31:59How do you develop audio content for children? Lynn Kestin Sessler is a Peabody, Webby, and Parents’ Choice Award-winning producer with extensive experience in children’s media, having worked with Nickelodeon, PBS, and Sesame Street. She joins the podcast to discuss the unique aspects of creating audio shows for kids, strategies for integrating pod…
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Podcasting with Purpose: Multitude’s Amanda McLoughlin
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43:23How a former teenage YouTuber became a leader in the podcast industry. Amanda McLoughlin is the CEO of Multitude and co-host of the podcasts Spirits, Join the Party, and Attach Your Résumé. Amanda joins the podcast to discuss the keys to long-term podcast success, the importance of community, and her transition from being a YouTuber to a podcaster …
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State of the Industry: Q1 Crue Club Roundtable Recap
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58:45Send us a text Crue Club's innovative operator roundtables are transforming how oil and gas professionals connect, providing a space for genuine knowledge-sharing without solicitation or distractions. • Q1 2024 brought together 71 operators from 41 companies for 25+ hours of focused industry discussions • Workforce reduction remains a key challenge…
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Building a Media Empire: Ballen Studios’ Nick Witters
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39:31What does it take to manage top names in podcasting and YouTube? Nick Witters is the CEO of Ballen Studios, the new media company best known for the MrBallen YouTube channel. Nick joins the podcast to share his insights on content creation, business growth, and strategic partnerships in YouTube, podcasting, and other media ventures. He recounts his…
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Navigating Workforce Reduction in Oil & Gas
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24:34Send us a text JP Warren hosts a knowledge-sharing Energy Crue podcast focused on a Crue Club operator mastermind roundtable discussing critical industry challenges facing oil and gas professionals today. The conversation explores how the industry has reduced its workforce by 37% while increasing production by 47% over the past decade. • Industry e…
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A Legacy Comedy Podcast Network Shifts to Video with Forever Dog’s Joe Cilio
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44:24How can you grow your podcast company in the wake of bigger media companies like Spotify? Joe Cilio is co-founder and CEO of Forever Dog Productions, a prominent podcast production company known for alt comedy. He joins the podcast to share the origins and evolution of Forever Dog, the success of launching shows like Bowen Yang’s “Las Culturistas,”…
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Navigating LNG and Natural Gas: Industry Insights
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22:26Send us a text Our exploration of energy policy regulation reveals critically significant insights about the future landscape of natural gas and LNG. Discussions highlight the importance of education and communication as the industry faces various perceptions. We dive into the implications of new technology like frat coke, the realities of obtainin…
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The Future of Private Operators: Is the Permian Still King?
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18:36Send us a text A dynamic interchange on the current landscape for private operators in the energy sector. We discuss strategies for growth, competitive positioning, and the importance of networking to navigate challenges effectively. • Highlights of the roundtable discussion in Midland • Strategies for focusing on undervalued assets • The critical …
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Unlocking Podcast Legalities: Klaris Law’s Alexia Bedat
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35:53How can you protect the podcast that you own? Alexia Bedat is a lawyer and partner at Klaris Law, leading its podcast and audio team. She joins the podcast to share her expert insights on the evolving legal landscape of podcasting. Alexia discusses the significance of negotiating clear contracts, especially in the growing areas of video and social …
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Pushing the Boundaries: Extended Laterals and Drilling Innovations in the Utica Region
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12:30Send us a text This episode is from our Crue Club Operator Mastermind Roundtable, held in OKC in late January 2025. Jeremy Ensz (VP of Operations Engineering - Ascent Resources) kicked off a roundtable discussion on Extended Laterals: How far could/should we go? We explore extended laterals benefits in production and efficiency while emphasizing th…
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Finding Your Audience: Sounds Profitable's Tom Webster
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42:39How do you grow your podcast audience? Tom Webster is a partner at Sounds Profitable and has spent over 25 years researching audio. He joins the podcast to discuss his new book, “The Audience is Listening.” Tom shares his insights into understanding and developing podcast audiences, He and I explore listener behaviors, the challenges of monetizing …
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Insights from Drew Limbacher: Navigating M&A Trends and Private Operator Strategies in the Energy Sector
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12:35Send us a text This episode dives into the evolving M&A landscape within the energy sector, particularly focusing on the Permian Basin's potential. We explore key trends in asset deals, the importance of niche strategies for private operators, and how effective networking is essential for securing opportunities in a competitive market. • Discussion…
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Introducing The Podcast Advertising Playbook
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30:42This week on the podcast, we’re excited to share an episode from The Podcast Advertising Playbook, hosted by Heather Osgood, founder and CEO of True Native Media. In this episode, Heather sits down with Maggie Beyer, Associate Director, Digital Media at Veritone One, to discuss the future of podcast advertising and how emerging technologies are res…
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Crue Club 1.23 Recap: Unlocking Innovation: AI, Market Dynamics, and Navigating Career Growth in Energy Industry
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27:01Send us a text From Crue Club Operator Mastermind Roundtable! Energy Crue dives into the future of the energy sector, focusing on 2025 predictions, the evolving role of AI, and strategies to reframe obstacles as opportunities for career growth. This episode emphasizes the need for self-reflection, effective networking, and the importance of action …
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From Impact to Acquisition: Wonder Media Network Co-Founder and ACast SVP of Development Shira Atkins
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41:15What will Wonder Media Network look like after its acquisition by Acast? Co-founder of Wonder Media Network Shira Atkins joins the podcast to discuss the history and growth of WMN and its acquisition by Acast. Shira discusses Wonder’s early challenges in monetization and distribution and how the company adapted to find success. Shira and I also tal…
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Podcast Marketing 101 with The Podglomerate and The Webby Awards
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57:45What’s in the “secret marketing sauce” for podcasts from Netflix and PBS to hit the top of the charts, reach target audiences, and win coveted awards? Whether you’re interested in launching a podcast or want to scale up your current show’s audience growth strategy, today’s episode is for you. Last month, The Podglomerate co-hosted a special Podcast…
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The Business Side of Podcasting: Insights from Room Tone's Co-Founder Ben Riskin
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45:26Are podcast creators overlooking some business aspects of a growing industry? Ben Riskin, co-founder of Room Tone, joins me to discuss his advisory firm, which focuses on podcasting's business development side. We explore Ben’s journey from lawyer to podcast producer to professional services. He also elaborates on Room Tone’s three tiers of strateg…
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How to Create a Podcast Interview That Doesn’t Suck Featuring Jeff Umbro, Fatima Zaidi, Jennifer Moss, Annalise Nielsen, and Quincy de Vries
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36:55In this special episode we're bringing you a panel from Podcast Movement 2024 featuring our own CEO and Founder, Jeff Umbro! We’ve all tuned into awkward interviews – maybe the guest wasn’t prepped correctly, maybe the host went too far off-script – either way, they can be entertaining to watch, but when you’re in the hot seat it’s a completely dif…
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Stop Paying for Audience: Master The Power of Organic Marketing Featuring Joni Deutsch, Christy Mirabel, Lauren Passell, Pierre Bouvard, and Odile Beniflah
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36:41In this special episode we're bringing you a panel from Podcast Movement 2024 featuring our own SVP of Podcast Marketing and Audience Development, Joni Deutsch! Paid marketing isn’t the only way to grow a show. Discover the immense value of non-paid strategies to grow your audience. Join Ausha’s Odile Beniflah and her panel of top podcast marketing…
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In today’s episode, we’re sharing an episode of Feed the Queue, the ultimate podcast discovery podcast from Tink Media, the award-winning podcast marketing and PR company. If you’ve experienced the struggle of finding new podcasts, then you’ll love Feed the Queue! It’s a podcast dedicated to sharing new and unique podcasts with you. Each episode fe…
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Where to Start With Advertising Attribution in Podcasting with Pete Birsinger and Cameron Hendrix
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48:30Podcast advertising is unique in the world of advertising. Impact can be challenging to gauge and Chartable, a leading product in this space, is sunsetting. To understand the world of ad performance and measurement now, I’m joined in this episode by Pete Birsinger, the founder and CEO of Podscribe, and Cameron Hendrix, founder and CEO of Magellan A…
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Introducing The Sound Off Podcast: Jeff Umbro
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51:00In this episode of The Sound Off Podcast, Podcast Perspectives host (and The Podglomerate's CEO/Founder) Jeff Umbro discusses his transition from book publicist to podcasting, highlighting The Podglomerate's evolution since 2017. He emphasizes the importance of podcast promotion, noting that cross-promos are effective but should not be the sole str…
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Predictions and Retrospectives with 19 Podcast Industry Leaders
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39:04As we look towards the New Year, we’ve gathered some of the brightest minds in podcasting to reflect on a transformative year. From indie creators to network executives, our guests share their most humbling lessons, unexpected wins, and the moments that made them rethink everything. Plus, they reveal what’s keeping them up at night – and what’s get…
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How has iHeart Reigned Supreme? with Will Pearson
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42:04How has iHeartMedia reigned supreme in podcasting? Will Pearson, president of iHeartPodcasts, joins me to discuss how curiosity and collaboration have shaped his career and approach to creative development. From starting Mental Floss to holding executive roles at HowStuffWorks and now iHeart, we explore how Will and his team at iHeart have put the …
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The Audio Intrapreneur with Molly Barton of Realm
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39:32Are audiobooks the key to landing big-time clients like Marvel and DC Comics? My guest, Molly Barton, Realm's co-founder and CEO, has done just that. She dove into the world of audio after leaving her job at Penguin Random House to co-found Serial Box, an audio story company that reimagined what an audiobook could be. In 2021, Serial Box was rebran…
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The Journey to CEO with Gretta Cohn of Pushkin Industries
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46:11Gretta Cohn, CEO of Pushkin Industries, has had a fascinating career path, from cellist for Cursive and Bright Eyes to intern at the Village Voice, to producer at WNYC and Earwolf, to founding her own company. We discuss what she's learned throughout her career, her experience founding the production company Transmitter in 2017, her feelings about …
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The Importance of Story with Hyperfixed’s Alex Goldman
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38:58How does it feel to go from being a podcast co-host to the owner of a brand-new podcast venture? My guest, Alex Goldman, host and creator of Hyperfixed, shares his experience of taking the big leap to podcast ownership. We discuss his previous show, Reply All, how he's built his new business with a lean team, the role Supporting Cast subscribers pl…
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The Wild West of Podcast Development with WaitWhat’s Leital Molad
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44:55What’s the next frontier of podcasting? My guest, Leital Molad, the Head of Podcasts at WaitWhat and podcast trailblazer, has some answers. We discuss her approach to developing groundbreaking shows, like Paul McCartney’s A Life in Lyrics and A Slight Change of Plans. I also get her thoughts on AI – including her insight into WaitWhat’s Listener’s …
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Navigating the Evolution of Ads with TWiT.tv’s Lisa Laporte
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30:03How do you create a meaningful podcast advertising campaign in today's market? In this episode, I’m talking with Lisa, CEO of TWiT.tv. She's led the company for 16 years and has witnessed many ebbs and flows, especially when it comes to ad sales. Lisa and I talk about the range of podcast advertising options, her approach to sales partnerships, and…
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Overcoming Industry Challenges: Jim Holmes on LFS Chemistry's Journey
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56:10Send us a text What does it take to steer a startup through the storm of a global pandemic and come out stronger on the other side? Join us as we sit down with Jim Holmes, President of LFS Chemistry, to uncover the secrets behind his company's remarkable resilience during the COVID-19 crisis. You'll hear firsthand how Jim's unwavering persistence, …
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Panel: Community in Audio with Jemma Rose Brown, Davy Gardner, and Chioke I’Anson
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45:15Podcasts are intimate. Listening to them is often a solitary experience, and although fandoms emerge, building community within the industry can be a challenge. In this episode, I’m talking with three guests who have extensive experience developing community in the podcast world through festivals and awards: Jemma Rose Brown, general manager of the…
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What do wrestling and podcasting have in common? Jason Hoch, who ran WWE’s digital team during the early social media days and is now a leading podcast producer. In this episode, I talk with Jason, now the CEO and Chief Creative Officer at Wavland. Jason and I chat about his experience at the WWE, what it was like to work at HowStuffWorks on the hi…
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The Client Whisperer with Pod People’s Rachael King
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36:42The podcast industry, like all media and entertainment, is undergoing a course correction. In this episode, I speak with Rachael King, CEO of Pod People. Rachael and I chat about podcast marketing strategies, team building advice, her latest predictions for the future, and why her first question to client has nothing to do with podcasts. To learn m…
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Hot Seat with William Standifird (President - Intelligent Wellhead Systems)
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50:47Send us a text Unlock the secrets to career success and industry innovation as we chat with William Standifird, President of Intelligent Wellhead Systems. Recorded in their Fulcher, Texas warehouse, William takes us on an inspiring journey from his military roots to influential roles at Schlumberger and now leading Intelligent Wellhead Systems. Dis…
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From Private Equity to Podcasting with Blanchard House’s Hassan Chaudhry
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44:15Storytelling podcasts are a unique subsection of podcasting, and one with many obstacles and challenges to overcome. In this episode, I’m talking with Hassan Chaudhry, head of partnerships and strategy at Blanchard House, a UK-based independent podcast company which focuses on storytelling. Hassan is the former director of business and strategy wit…
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From Classroom to Corporate: Ashley Colquitt on Energy Education and Community Impact
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51:30Send us a text What if the skills you honed in one career could lead you to unprecedented success in an entirely different field? Join us as we sit down with Ashley Colquitt, who transitioned from a fulfilling 16-year career in education to becoming a Corporate Affairs Representative for Diamondback Energy. Ashley shares the pivotal moments that sp…
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