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From Impact to Acquisition: Wonder Media Network Co-Founder and ACast SVP of Development Shira Atkins
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What will Wonder Media Network look like after its acquisition by Acast?
Co-founder of Wonder Media Network Shira Atkins joins the podcast to discuss the history and growth of WMN and its acquisition by Acast. Shira discusses Wonder’s early challenges in monetization and distribution and how the company adapted to find success. Shira and I also talk about WMN’s mission of amplifying underrepresented voices and how that will continue at Acast. She explains how they’ve balanced mission-driven content with commercial projects, how the Acast acquisition can lead to global expansion, but will also help Acast establish a larger US footprint, and her thoughts on the collaborative spirit within the podcasting community.
You can find Shira on LinkedIn at Shira Atkins or at acast.com.
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