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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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We shorten the learning curve of business ownership by bringing on entrepreneurs, leaders, and innovators to share their stories, challenges, leadership practices, and winning strategies. Welcome to ‘The Business Owner’s Journey', the podcast that’s here to help you navigate your way in the world of business ownership. Hosted by 20+ year entrepreneur, Nick Berry. Nick interviews entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies fro ...
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The Home Service Expert Podcast

Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

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The Home Service Expert podcast is the No. 1 podcast for ambitious home service entrepreneurs, whether they are in plumbing, HVAC or another niche. In this show, Tommy Mello, a $200M business founder, will talk with the best entrepreneurs and experts in the home service industry and beyond, to share insights that have made them successful: from the newest marketing tools to the best scaling strategies. Previous podcast guests include Terry Nicholson (former national trainer of NYSE-listed ho ...
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The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew M ...
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Pamela Slim, author of the Escape from Cubicle Nation blog and coach of wannabe entrepreneurs, provides practical, how-to information to help frustrated corporate employees break out and start their own business. She covers the awkward area between deciding that you cannot stand being in a cube another day and figuring out everything necessary to make your new business happen.
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Brainfluence

Roger Dooley

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Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like ...
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It is time to get serious about growing your business, and have some fun while doing it. Hosted by business & entrepreneurship author Mike Michalowicz, we dive into interviews with real entrepreneurs who have been in the trenches. They give us the good, the bad, and the ugly when it comes to starting and growing a business. Each episode is an opportunity to pick up tidbits of entrepreneurship knowledge, and apply it to your business. Formerly the Entrepreneurship Elevated Podcast.
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Your Yes Life Now Podcast is the place to come to when you are ready to say yes to your dreams so that you can lead the way and light the way for others. Each week you will hear from incredible guests who are here with one mission, to give you the tools, tips and their secrets that have helped them say yes to building their dream life and will help you do the same. It’s time to say yes to your curiosity, yes to your ambition, yes to your fear, Yes to your dreams and a big Helz yes to living ...
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Our special guest today, John Jantsch, is going to tell you about what could be the single most valuable sentence you have in your business for getting clients and customers.John’s the author of the Wall Street Journal best-seller Duct Tape Marketing, as well as three other books.Now when John talks about “core,” I’m pretty sure he’s not talking ab…
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In this episode, Jeff Dudan delves into the intricacies of franchising, emphasizing the importance of personal control and decision-making in business. He discusses the high failure rates of franchisees, the passion required for successful franchising, and the growth potential within the service industry. He also touches on the transition from bein…
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Dan Sanchez is an AI marketing strategist, consultant, and creator of the AI-Driven Marketer podcast. He’s a leading voice in the intersection of artificial intelligence and marketing strategy, helping businesses harness AI for content creation, automation, and growth. In this episode, Dan shares how marketers can think strategically about AI tools…
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Marcus Sheridan is a globally recognized keynote speaker, author of They Ask, You Answer, and founder of one of the world’s most visited swimming pool websites. With over 750 keynotes delivered—including TEDx—and features in The New York Times and Forbes, Marcus is a trusted voice in content marketing and brand transparency. In this episode, he sha…
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Full Episode Page: Nick Nanton: Learning to do Business to Earn the Right to Be Creative Nick Nanton is an entrepreneur and a 22-time Emmy Award-winning director and producer known for telling powerful human stories across entertainment, business, and personal development. Nick shares how mastering business leadership allowed him to build a creativ…
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It happens to all of us, and can you remember a time where you wondered:“Is this really good copywriting? It seems like what I should write, but somehow it’s not clicking.”Here’s why you wonder.There’s a well-known saying from the Navy SEALs:"Under pressure, you don't rise to the level of your expectations, you sink to the level of your training". …
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In this conversation, Josh Young discusses the challenges and successes in the commercial construction industry, focusing on business growth, leadership, and the impact of private equity. He explores the importance of pushing team members to exceed their limits, learning from mistakes, and the complexities of navigating the commercial landscape. Th…
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John dives deep into the evolving landscape of SEO in this solo episode. He breaks down what today’s marketers need to know about zero-click searches, AI content, Google Search Console, and how to build search strategies that actually drive conversions. Whether you're a local business owner or a digital agency, this episode delivers a fresh SEO pla…
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Shane Murphy-Reuter is the President of GTM at Calendly, a leading scheduling software platform trusted by millions. With a proven track record in scaling SaaS companies like Intercom and Webflow, Shane brings deep expertise in product-led growth, sales strategy, and category creation. In this episode, he shares how Calendly has evolved beyond sche…
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In this conversation, Dr. Chris Phelps shares his journey in dental marketing and the principles of influence that transformed his business. He discusses the importance of commitment within teams, understanding client mindsets, and the techniques of pre-suasion to enhance client engagement. Phelps also emphasizes the implementation of membership pl…
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Dr. Margie Warrell is a bestselling author, leadership coach, and global authority on courage, risk-taking, and transformational leadership. She’s worked with Fortune 500 companies, coached C-suite executives, and spoken at the US Congress—empowering thousands to lead with boldness and integrity. In this episode, we dive into her latest book, The C…
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Prasanna Dhungel is the co-founder and managing partner at Grow By Data, with nearly two decades of experience leading innovation in marketing, tech, healthcare, and SaaS. A graduate of Cornell, Princeton, and Kellogg School of Management, Prasanna brings deep expertise in digital strategy and search engine evolution. In this episode, he breaks dow…
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Full Episode Page: Bradley Hamner: How to Go From Rainmaker to Architect of Your Business Episode Summary: What if the business operating system you're building is the very thing holding you back? In this episode of The Business Owner’s Journey, Nick Berry is joined by Bradley Hamner, founder of BlueprintOS and host of the Above the Business podcas…
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You could have written the greatest copy in the world. Perfectly targeted with a killer offer. Great price. Unique and highly desirable.But I can tell you one way it is guaranteed NOT to work.And that’s if nobody reads it.Don’t laugh; it happens.There are a couple more than a dozen crucial things you must know and consistently DO to make your copy …
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In this conversation, Tommy Mello and Brian Kaskavalciyan discuss the mindset and strategies necessary for achieving success in business. Brian emphasizes the importance of building a supportive network, understanding market dynamics, and the necessity of creating a profitable business model. Additionally, Brian highlights the value of mentorship a…
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With experience marketing over 1,000 books, Alex Strathdee (CEO of Shelf Life and author of Before the Bestseller), shares why most authors fail to sell books and what to do instead. From free reader seeding to building an author email list and launching with a strategy, he breaks down how to turn your book into a true business asset. If you’re an …
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Full Episode Page: Nick Berry: Multiple Exits and Using Equity-for-Advisory Partnerships to Build a HoldCo Summary: In a unique role-reversal, Interview Connections founder Jessica Rhodes steps in as guest host to interview Nick Berry—entrepreneur, advisor, and founder of Redesigned.Business—about his own business owner’s journey. Nick opens up abo…
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Carlos Gil, global marketing leader, bestselling author of The End of Marketing, and Brand Evangelist at GetResponse, shares bold, future-focused insights on why traditional marketing is fading and how humanizing your brand is the key to standing out in the AI era. We dive into the evolving role of AI in marketing, the power of employee advocacy, a…
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Ever get frustrated with what happens when you try to get an AI to write something?According to Google Workspace Labs, the average prompt people give an AI is nine words or less.Nine words!The AI needs a lot more information than that to do a decent job for you.But the question is–what information?Today, we’re going to take a look at how AI goes so…
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Tommy sits down with Mike Andes, CEO of Augusta Lawn and host of the Home Service Millionaire podcast. Mike discusses his journey in the landscaping industry, the challenges of franchising, and the importance of building systems in your business. They discuss the challenges faced by young entrepreneurs and the strategies for turning around struggli…
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I chat with Len Silverman—seasoned entrepreneur, longtime Learning Center owner, and author of Mesh: Aligning Your Personal Brand with Gen Z. With over 30 years of business experience and a front-row seat to Gen Z's development, Len offers expert insights into how businesses can attract, engage, and retain Gen Z employees. We explore what makes thi…
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I chat with Keith Lauver—serial entrepreneur, product launch veteran, and founder of Atomic Elevator, the company behind the high-definition marketing platform Ella. With over $34 million raised for product launches and clients like Trader Joe’s and Whole Foods, Keith brings deep expertise in strategic marketing and AI tools for entrepreneurs. We d…
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Link to Full Episode: Jessica Rhodes: How and Why Businesses Should Be Leveraging Podcasts to Cut Through the Noise Summary: In this episode of The Business Owner’s Journey, Nick Berry speaks with Jessica Rhodes, founder of Interview Connections, the world’s first podcast booking agency. Jessica has booked over 30,000 podcast interviews, helping en…
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Do storytelling skills REALLY make a difference for you?Just ask our special guest today, Parker Worth.Parker decided he had enough of high school at 16. His first job was cleaning toilets.From there, he went to electrician school and, after a few years, got a job traveling around the world as an electrician.But his own story really starts to take …
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In this episode, Tommy talks with Weldon Long, an ex-con turned successful entrepreneur, author, and CEO. Weldon shares his journey of overcoming adversity and the powerful mindset shifts that fueled his success. They dive into essential topics such as the role of transparency in sales, understanding customer expectations, and building trust. Weldo…
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Struggling to navigate uncertainty in your business? In this episode of the Duct Tape Marketing Podcast, I sit down with Bill Canady, seasoned business leader and author of From Panic to Profit. With over 30 years of experience driving business growth and optimizing operations, Bill shares how the 80/20 rule can help you focus on what truly drives …
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Struggling to outrank big competitors in Google search? In this episode of the Duct Tape Marketing Podcast, I chat with Sam Dunning, founder of Breaking B2B and expert in SEO for revenue—not vanity metrics. Sam reveals how businesses can escape the traffic trap, leverage long-tail SEO, and optimize for Google rankings that actually drive leads and …
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Full Episode Page: Chase Murdock: Growing a HoldCo and Attracting and Retaining Great Leaders Summary: Nick Berry interviews Chase Murdock, CEO of Decada Group, on building a diversified holding company. Chase shares his approach to acquisitions, how he makes three bets on every deal, and the challenge of identifying great operators. He also discus…
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Today we’re talking about three new ways to use ChatGPT for copywriters and business owners, and another development from another company which is a lot lower priced than ChatGPT’s a month for its premium service.We’ll also talk a little about some other specific ways to use OTHER AIs, but a lot of our focus is on ChatGPT.Now, to be clear, I wasn’t…
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In this episode, JD Ploetz, a long-time area manager at Tommy’s company, shares his journey as a seasoned leader and manager, growth, leadership, and overcoming challenges in the trades industry. JD reflects on his early days as a technician and the evolution of his role into management, eventually overseeing multiple locations. He opens up about t…
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Want to know what it really takes to build a successful business? In this episode of the Duct Tape Marketing Podcast, I sit down with Lori Rosenkopf, Vice Dean of Entrepreneurship at the Wharton School and author of Unstoppable Entrepreneurs: 7 Paths for Unleashing Successful Startups and Creating Value Through Innovation. Lori shares insights on t…
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Want to know where SEO is headed in 2025? In this episode of the Duct Tape Marketing Podcast, I sit down with Bruce Clay, the "Father of SEO" and founder of BruceClay.com. With nearly three decades in search engine optimization, Bruce shares expert insights on how Google ranking, AI-generated content, and SEO strategy are evolving. Learn why qualit…
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Full Episode Page: Anne McGinty: Entrepreneurship, Financial Freedom, and How to Grow My Small Business Podcast Summary: How do you grow a business, achieve financial freedom, and still follow your passion? Anne McGinty, host of How I Built My Small Business, shares her journey from launching multiple businesses - including two successful exits - t…
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One meeting of the minds reigns supreme above all others in copywriting–and that’s when the copywriter understands and addresses the same thoughts that are most pressing in the minds of their best prospect.Our returning champion today is the incredible Caleb O’Dowd. He was here a few weeks ago when he told us some closely guarded secrets from his b…
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In this episode, Tommy speaks with John Jantsch, a marketing expert and founder of Duct Tape Marketing, about the critical role of marketing in small business success. John is an expert at creating marketing strategies, building trust with customers, and creating tailored marketing systems for small and large businesses. In this episode, John provi…
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Agency growth consultant, author, and podcast host Max Traylor discusses how marketing agencies can dramatically increase profitability by focusing on existing client relationships rather than constantly chasing new business. Max shared strategies for improving client retention through smarter pricing models and positioning your agency as a true ma…
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Reddit's EVP of Business Marketing and Growth, Jim Squires, discusses strategies for small businesses and agencies to harness the platform's powerful community-driven marketing potential. Speaking on the intersection of targeted advertising and organic engagement, he reveals how brands can authentically connect with niche audiences on Reddit's uniq…
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Full episode page: Season 2 of The Business Owner's Journey: The Need for Speed Episode Summary: Nick Berry kicks off Season 2 of The Business Owner’s Journey with a preview episode with a short lesson on business growth and the power of speed in entrepreneurship. Nick previews this season’s lineup of top-tier guests - entrepreneurs, experts, and b…
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One of the greatest insiders in direct response today is not primarily a copywriter, but a graphic designer.Actually, our returning champion Lori Haller is a designer… and so much more.She works side by side with many of the greatest copywriters of our time to help create control-beating packages, for clients like Boardroom, Healthy Directions, Dr.…
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Boris Valkov is the Co-Founder & CEO at Lace, and a technology leader with expertise in artificial intelligence and machine learning. With a background in engineering leadership at top tech companies, he is dedicated to bringing AI-driven solutions to the home service industry. His work focuses on optimizing call center operations, improving bookin…
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Traditional sales tactics not helping your business grow? On this episode of the Duct Tape Marketing Podcast, I chat with Chuck Blakeman, a seasoned entrepreneur who's built 13 businesses across 10 industries and authored bestselling books. Chuck explains why focusing on relationships rather than aggressive selling can actually boost your revenue. …
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Is Google stealing your traffic? In this episode of the Duct Tape Marketing Podcast, I sit down with Rand Fishkin, co-founder and CEO of SparkToro and one of the most influential voices in SEO and digital marketing. We dive into the rise of the zero-click internet—where 60% of Google searches end without a click—and what this means for your SEO str…
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27 Years Ago, pop singer Cher asked us this question:“Do you believe in life after love?”… and it promptly rocketed to the top of the charts, selling 11 million copies of the song.Today, in 2025, a better question—especially for copywriters—is“Do you believe in sales without belief?”It’s a question our returning champion today, Billy Broas, has tho…
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Tommy Mello is the author of Home Service Millionaire and Elevate, and the founder of A1 Garage Doors, a $200 million-plus home service business with over 700 employees in 22 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. I…
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This episode features Peter Hartzbech of iMotions, who discusses the company's biosensor software platform for studying human behavior. Key points: iMotions provides a software platform that uses biosensors like eye tracking, galvanic skin response, EEG, voice analysis, and facial expression analysis to study human behavior in both academic and com…
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As a small business owner, you're constantly wearing different hats, from CEO to salesperson to project manager – but what's the secret to juggling it all without burning out? In this insightful episode, John explores the seven critical roles every entrepreneur needs to master, offering actionable advice for delegating, automating, and optimizing y…
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Sara Nay sits down with Jane McCarthy, a seasoned brand strategist and author of The Goddess Guide to Branding. Jane shares her expertise on goddess archetypes and how businesses can use Carl Jung’s archetypes to build a compelling and emotionally resonant brand identity. Learn how to align your brand strategy with the right archetype to attract yo…
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Two of the most confrontive words in a conversation are “Prove It!”Nobody really likes to be challenged about how true what they are saying.But when it comes to writing copy in the real world, you have to expect that prospects WON’T believe you.In fact, the more they like a claim you make, the more skeptical they will be.Why?Because of human nature…
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DJ Carroll is the CEO of Carroll Media. He is an expert on sales psychology and advertising strategy, focused on helping others achieve their business goals. As an author and speaker, he travels the country motivating and training entrepreneurs in social media strategies and how to make the most of their advertising budget. In this episode, we talk…
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Join me for a fascinating conversation with Mike Ganino where we explore the art of storytelling as a game-changing business tool. Mike, a dynamic keynote speaker and author of "Make a Scene," has left his mark on everything from viral TEDx talks to leadership training at powerhouse companies like Disney, Netflix, and Adobe. In our discussion, he s…
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