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You Need to Know the Secret to Winning Buyers

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Manage episode 471223552 series 3568967
Content provided by Carl Cox and Carl J Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carl Cox and Carl J Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Is your lead generation strategy stuck in the MQL trap?

On today’s $4M Strategies™ podcast, Ed Locher, author of Holistic Marketing, reveals how B2B companies can achieve scalable growth by focusing on customer empathy and in-depth research.

Discover why 90% of buyers go with brands they already know and how creating memorable, emotional experiences can keep you top of mind.

Don’t miss this episode if you’re looking to transform your lead generation and build a process that delivers results.

Subscribe and set notifications to our YouTube Channel.

Connect with Ed:

Website: https://www.themarketingvision.com/

LinkedIn: https://www.linkedin.com/in/edlocher/

Get Your Copy of ‘Holistic Marketing: Digital Transformation through People, Processes, and Technology’: https://a.co/d/0nGMDRK

Connect with Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

  continue reading

190 episodes

Artwork
iconShare
 
Manage episode 471223552 series 3568967
Content provided by Carl Cox and Carl J Cox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carl Cox and Carl J Cox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Is your lead generation strategy stuck in the MQL trap?

On today’s $4M Strategies™ podcast, Ed Locher, author of Holistic Marketing, reveals how B2B companies can achieve scalable growth by focusing on customer empathy and in-depth research.

Discover why 90% of buyers go with brands they already know and how creating memorable, emotional experiences can keep you top of mind.

Don’t miss this episode if you’re looking to transform your lead generation and build a process that delivers results.

Subscribe and set notifications to our YouTube Channel.

Connect with Ed:

Website: https://www.themarketingvision.com/

LinkedIn: https://www.linkedin.com/in/edlocher/

Get Your Copy of ‘Holistic Marketing: Digital Transformation through People, Processes, and Technology’: https://a.co/d/0nGMDRK

Connect with Carl:

https://40strategy.com

https://www.linkedin.com/in/carljcox/

https://www.instagram.com/carljcox40/

https://x.com/40Strategy

🎧 Measure Success Podcast

https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579

🎧 $4M Strategies Podcast

https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100

📖 Read Carl’s book "Lost at CEO: An Entrepreneur’s Guide to Strategy": https://a.co/d/iMiZVf2

  continue reading

190 episodes

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