38 - Teresa Barreira / Global Chief Marketing & Communications Officer, Publicis Sapient

A LA LATINA

In the opening episode of Season Four of A LA LATINA podcast, hosts Claudia Romo Edelman and Cynthia Kleinbaum-Milner are delighted to start the season with the incredible Teresa Barreira, a transformational leader and innovator who currently serves as the Global Chief Marketing and Communications Officer at Publicis Sapient.

We are beyond excited to begin this new season with such an inspiring and trailblazing guest!

Teresa’s journey is one of fearlessness and innovation, embracing the unknown and turning challenges into opportunities. Her leadership has earned her prestigious awards, including the Gold Stevie Award for Achievement in Management and Excellence in Leadership from Consulting Magazine, and she has won three Clio Awards for the social impact documentaries she produced: Never Done and Forgiving Johnny.

Here are the three takeaways from this incredible conversation:

1. Resilience and entrepreneurship from an early age: Teresa reflects on how her career began in her father’s café when she was just seven years old. This experience helped her develop resilience, scrappiness, and an entrepreneurial spirit that has shaped her entire career.
2. Embracing your background as a superpower: Teresa shares a valuable lesson—recognize your background as a source of strength. She didn’t fully realize the power of her heritage until later in her career, and she encourages everyone to embrace their roots early on to unlock their true potential.
3. Mastering the art of super prioritization: Teresa reveals her secret to success—super prioritization. Instead of focusing on everything you can do, she advises to focus on what you won’t do. This strategic approach helps you dedicate time and energy to what really matters, leading to greater success.

This episode is packed with powerful insights and inspiring stories that will leave you motivated to stay true to your authentic self and thrive in your career. We are so excited to share Teresa's wisdom and kick off this new season with such an extraordinary guest!

You can find the links to her documentaries below:

https://www.publicissapient.com/impact/never-done-film

https://www.publicissapient.com/impact/forgiving-johnny-film

Listen to the extended video version of this episode on our YouTube Channel: https://www.youtube.com/@ALaLatinaPodcast/videos

Visit our website to nominate yourself or another Latina to be on the podcast: alalatina.com

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