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Manage episode 504154826 series 2823109
Content provided by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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343 episodes
Using unconventional media strategies and learning from virality, with Manscaped CMO Marcelo Kertesz
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Manage episode 504154826 series 2823109
Content provided by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Kertesz reflects on three years in the CMO role, including how media placements have become a form of creative messaging and how the DTC-born brand is embracing multichannel marketing. Plus, how the brand's “Send Face Pics Instead” went viral.
343 episodes
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Similar to Ad Age Marketer's Brief
A daily dose of irreverent, offbeat, and informative takes on business & tech news. Hosted by Jon Weigell and the rotating cast of The Hustle. Plus, expert insight on business strategies including marketing, scaling, sales, and overall entrepreneurship.
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continue reading
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