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Episode 11: Ian Cross

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Manage episode 455768058 series 3624747
Content provided by Professor Noah Giansiracusa and Gaurav Shah, Professor Noah Giansiracusa, and Gaurav Shah. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Professor Noah Giansiracusa and Gaurav Shah, Professor Noah Giansiracusa, and Gaurav Shah or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ian Cross, Senior Lecturer in Marketing @ Bentley University, discusses one of Bentley's first AI courses, the impact of AI in advertising and marketing, AI's relation to the printing press, how AI helps companies evaluate and assess their brand, and why AI might be the next big wave of economic opportunity.

  continue reading

15 episodes

Artwork
iconShare
 
Manage episode 455768058 series 3624747
Content provided by Professor Noah Giansiracusa and Gaurav Shah, Professor Noah Giansiracusa, and Gaurav Shah. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Professor Noah Giansiracusa and Gaurav Shah, Professor Noah Giansiracusa, and Gaurav Shah or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Ian Cross, Senior Lecturer in Marketing @ Bentley University, discusses one of Bentley's first AI courses, the impact of AI in advertising and marketing, AI's relation to the printing press, how AI helps companies evaluate and assess their brand, and why AI might be the next big wave of economic opportunity.

  continue reading

15 episodes

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