Talk to the Map: How Pam Pam is Transforming Real Estate with AI + Interactive Maps-142

Anewgo of New Home Sales

#Tech #Business #Podcasting Education #Marketing #Anya Chrisanthon and John Lee #Anya Chrisanthon #John Lee

40:54

Taxes, Voting, Recycling—oh my! After navigating this jungle of grown-up responsibilities together, we're taking a quick summer breather to recharge our adulting batteries. But before we temporarily hang up our responsible pants, join us for this special episode packed with our favorite kernels of wisdom from the season so far AND get an exclusive preview of the fresh adulting adventures awaiting you when Grown-Up Stuff returns in late summer! Think of this episode as your adulting victory lap—complete with confetti and zero paperwork required! See omnystudio.com/listener for privacy information.…

about a year ago 21:54

MP3•Episode home

You'll learn how homebuilders and realtors are using Pam Pam to:
✅ Showcase homes by location
✅ Automatically generate amenity maps with AI
✅ Embed custom maps on websites and social media
✅ Chat with a map using their new AI assistant, Atlas

If you're looking for a smarter way to connect buyers to neighborhoods (and boost engagement), this episode is your map to the future.

151 episodes

Talk to the Map: How Pam Pam is Transforming Real Estate with AI + Interactive Maps-142

Anewgo of New Home Sales

published about a year ago

MP3•Episode home

If you're looking for a smarter way to connect buyers to neighborhoods (and boost engagement), this episode is your map to the future.

151 episodes

#Tech #Business #Podcasting Education #Marketing #Anya Chrisanthon and John Lee #Anya Chrisanthon #John Lee

All episodes

Anewgo of New Home Sales

1
From Search to Sold: How AI is Rewriting the Rules of New Home Sales-152 33:38

4 days ago33:38

33:38

In this powerful talk previewing her IBS 2026 presentation, Anya Chrisanthon dives into the radical evolution of search—from traditional SEO to conversational AI and autonomous agents like Operator. Learn how AI is reshaping the way consumers discover, research, and buy new homes—and what that means for builders, marketers, and sales leaders. ✅ Why bots may soon know your buyers better than they know themselves ✅ How to future-proof your website for both machines and humans ✅ The new role of emotional intelligence in a bot-first world ✅ The rising value of interactive content and structured data ✅ What leaders must do today to win the talent, trust, and tech race of tomorrow Whether you're in marketing, sales, or leadership, this is your wake-up call: the AI-powered buyer journey is already here.…

Anewgo of New Home Sales

1
5 Website Mistakes Builders Can’t Afford to Make -151 11:58

13 days ago11:58

11:58

Your website might be costing you more than you think. In this powerful session from the Jeff Shore Sales & Marketing Summit, Beth Byrd, VP of Sales at Anewgo, breaks down the top five website pain points for homebuilders, including two critical issues most builders don’t even know are holding them back. From outdated CMS platforms to AI-invisible content and disconnected data, Beth lays out the case for why builders need interactive, AI-ready websites to attract, engage, and convert today’s homebuyers. You'll see live demos, real examples, and even a sneak peek at Anewgo’s upcoming AI assistant in action. ✅ Learn: Why your CMS is killing your marketing momentum How buyers expect to shop (and why builders fall short) What “AI-ready” really means for your website Why iFrames are making your content invisible How to finally connect the dots between traffic and conversions 🔗 Explore more at https://anewgo.com/websites…

Anewgo of New Home Sales

1
Momentum, Marketing & Buyer Mind Games at the Jeff Shore Summit-150 35:47

19 days ago35:47

35:47

We’re live from the floor of the Jeff Shore Sales & Marketing Summit in Denver, where we’re catching up with some of the brightest minds in new home sales and marketing. From seasoned pros like Gary Hendrickson to rising stars like Abby Adams, this episode captures real-time insights on buyer confidence, market momentum, and how builders are leaning into tech to build trust and close deals. You’ll hear perspectives from: 🏡 Realtors, marketers, and tech leaders 📈 What's working (and what’s not) in today’s shifting market 🧠 The psychology of momentum and building buyer confidence 🎉 Plus: A recap of the now-legendary 80s After-Hours party at the Museum of Illusions! Whether you’re navigating uncertainty or looking for creative ways to keep deals moving, this episode is packed with fresh energy and tactical takeaways.…

Anewgo of New Home Sales

1
Thriving in the AI-First Web: Strategies for Smarter Website Optimization-149 19:26

28 days ago19:26

19:26

This episode was created by AI, pulling together top insights from articles, research, and expert notes to explore how the web is evolving in the age of artificial intelligence. As search engines prioritize context and conversation over keywords, your digital strategy needs a major upgrade. We dive into how to earn AI citations, boost EEAT, and structure your site for clarity, speed, and trust. Plus, we look at the rise of AI agents on websites and how they’re changing the game for user experience. This is your AI-curated roadmap for standing out in a world where machines are the new gatekeepers.…

Anewgo of New Home Sales

1
The Story Behind Garman Homes’ Bold New Website-148 58:49

5 weeks ago58:49

58:49

How do you create a website that feels like a model home experience—online? In this episode, Andrew Poon sits down with the dream team from Garman Homes —Alaina Money-Garman (Founder), Jake Kaplan (CFO), and Renee Carlson (VP of Marketing)—to unpack the strategy, collaboration, and bold vision behind their brand-new, first-of-its-kind website, powered by Anewgo . From curated home packages and storytelling to full interactive renderings, they share how they’re transforming home shopping into a personalized, confidence-building journey. You’ll hear how they leaned into transparency, buyer empowerment, and emotional connection—creating not just a website, but a platform for life’s biggest milestone. Plus, find out how Garman’s bold ideas pushed Anewgo to innovate its first-ever builder website—and how this project is already influencing the future of digital home sales experiences.…

Anewgo of New Home Sales

1
AI Bots, Assistants & Agents: A New Era for New Home Sales-147 58:37

6 weeks ago58:37

58:37

The future of homebuying is here — and it’s intelligent. In this dynamic session, Anewgo CEO John Lee breaks down how artificial intelligence is revolutionizing the new home sales journey. From bots that search, to assistants that guide, and agents that act on behalf of buyers, discover what’s coming next and how builders can stay ahead. Whether you're just exploring AI or already experimenting with smart tools, you’ll walk away with practical insights on: The evolution of AI from static SEO to dynamic conversations How AI assistants and agents are transforming customer journeys What builders need to do now to stay discoverable — and competitive Why AI will reshape marketing funnels, online sales, and buyer expectations 📍 Get ready to walk the yellow brick road to the AI Emerald City. It’s not just about technology — it’s about transforming the homebuying experience for good. 👉 Watch the full webinar with slides now at anewgo.com/show147…

Anewgo of New Home Sales

1
Rebuilding the Build: One Precision Assemblies-146 19:59

7 weeks ago19:59

19:59

What if building homes could be faster, smarter, and more energy-efficient—without sacrificing quality or customization? In this episode of Anewgo of New Home Sales, we sit down with John Harding , Senior Manager of Offsite Solutions at CertainTeed, to explore One Precision Assemblies (OPA) , a panelized construction system designed to streamline building timelines while boosting performance. John breaks down how OPA differs from traditional stick-built and modular construction, the ideal builder profile for this innovative approach, and how his team is tackling labor shortages, energy codes, and rising buyer expectations. Whether you’re a builder looking to scale, or just curious about the future of construction tech—this one’s for you. 🔗 Learn more: https://www.certainteed.com/opa…

Anewgo of New Home Sales

1
Selling Smarter with Anewgo Sales Center-145 28:27

8 weeks ago28:27

28:27

How are onsite sales pros closing faster and impressing buyers with every tap? Amanda Houston and Graeme Robertson of Riverside Homebuilders share how the Anewgo Sales Center has transformed their sales offices—from streamlining presentations to creating unforgettable buyer experiences. Tune in to hear: What today’s buyers expect before they ever meet you How interactive kiosks create “wow” moments (and fewer objections) Real-world stories of faster follow-ups and more confident closings Why even “elder millennials” find it easy to use!…

Anewgo of New Home Sales

1
How Builders Can WIN at Social Media: AI, Video & Engagement Strategies with Carol Morgan-144 37:57

9 weeks ago37:57

37:57

Social media isn’t just about pretty posts anymore — especially for homebuilders. In this episode, I sit down with Carol Morgan , President of Denim Marketing and author of Social Media Marketing for Your Business (2nd Edition) , to dive into what’s working right now for builders on platforms like Instagram, Facebook, LinkedIn, TikTok, and even Pinterest. We cover: ✅ Why content is more important than ever in the AI search era ✅ How to repurpose one piece of content into multiple channels ✅ Video strategies that don’t require huge budgets ✅ The role of trending audio and vertical video on LinkedIn & Instagram ✅ Smart ad vs. organic post strategies for builders ✅ What builders are STILL getting wrong on social media Plus, Carol shares actionable tips you can start using today to boost engagement, build credibility, and ultimately sell more homes. 🔗 Learn more about Carol’s work: DenimMarketing.com 📚 Grab Carol’s latest book: Social Media Marketing for Your Business (2nd Edition) on Amazon…

Anewgo of New Home Sales

1
Beyond Pretty: How Design Studios Drive Profit, Brand, and Buyer Confidence with Jane Meagher-143 36:44

10 weeks ago36:44

36:44

Is your design studio doing more than just making homes look pretty? In this episode, we're joined by Jane Meagher —President of Success Strategies and Founder of the National Design Institute—to talk about how builders can unlock the full business potential of design. Jane shares the top trends shaping buyer preferences in 2025 (goodbye white-on-white!), why design collections are becoming a must-have, and how technology can streamline the selection process without losing the human touch. We also explore how builders can reduce SKUs, increase margins, and use design as a powerful differentiator—even in a budget-conscious market. Whether you’re a builder, marketer, or design pro, this episode is packed with strategic insight on how to create more value, faster decisions, and happier homeowners. Watch now and learn how to think like a consumer, act like a retailer, and sell like a pro.…

Anewgo of New Home Sales

1
Talk to the Map: How Pam Pam is Transforming Real Estate with AI + Interactive Maps-142 21:54

11 weeks ago21:54

21:54

Tired of static maps and generic listings? In this episode, Anya Chrisanthon chats with Helena Jaramillo , co-founder of Pam Pam , an AI-powered mapmaker that’s turning heads in the real estate and homebuilding world. Helena shares how this beautifully designed, easy-to-use tool lets professionals create personalized, interactive maps—from listing overviews to lifestyle-driven amenity guides—with zero coding required. You'll learn how homebuilders and realtors are using Pam Pam to: ✅ Showcase homes by location ✅ Automatically generate amenity maps with AI ✅ Embed custom maps on websites and social media ✅ Chat with a map using their new AI assistant, Atlas If you're looking for a smarter way to connect buyers to neighborhoods (and boost engagement), this episode is your map to the future.…

Anewgo of New Home Sales

1
Mastering New Home Sales with Kerry Mulcrone-141 35:09

12 weeks ago35:09

35:09

In this episode, Kerry Mulcrone joins Anya to share timeless strategies for building buyer confidence, listening with intention, and guiding a sales conversation without sounding scripted. A celebrated coach and SAM Award winner, Kerry brings wisdom from the trenches—plus a surprising take on how AI can make follow-up more personal. Whether you're managing a team or selling on site, this episode is full of real talk and ready-to-use tips.…

Anewgo of New Home Sales

1
From Blueprints to Bots: How Market AI is Reimagining Architecture with Artificial Intelligence-140 33:31

13 weeks ago33:31

33:31

In this episode of Anewgo of New Home Sales , host Anya Chrisanthon sits down with Patrick Murphy , founder of Maket AI, to explore how AI is transforming the world of architectural design and residential construction. Discover how builders, developers, and even homeowners are using generative AI to instantly create, edit, and visualize floorplans—cutting weeks from traditional workflows. We dive into: Market AI’s origin story and explosive growth to 800K+ users How builders like Mattamy Homes and Japan’s Lib Work are streamlining design with AI The vision of an "architectural brain" with agents for zoning, rendering, furniture, and beyond What AI can (and can’t yet) do better than humans The future of homebuilding in an agent-powered, voice-enabled, and visually immersive world If you're a builder preparing for the next wave of innovation—or just curious how AI is reshaping design—this is a must-listen. Learn more about Market AI: https://www.marketai.com Connect with Patrick: LinkedIn 🎧 Subscribe to the podcast: Anewgo of New Home Sales…

Anewgo of New Home Sales

1
Felicia Berry on Turning Brochures Into Buyers—and the Value OSCs Bring to Builders-139 33:38

14 weeks ago33:38

33:38

In this episode of Anewgo of New Home Sales, award-winning Online Sales Counselor Felicia Berry of Viera Builders shares how she bridges marketing and sales to deliver a seamless homebuying experience. From managing 400+ homes a year to leveraging Anewgo's interactive tools and real-time insights , Felicia reveals how data, follow-up, and smart tech empower her to close deals—often entirely remotely. Whether you're a builder, marketer, or OSC, this episode is packed with actionable takeaways to help you connect with buyers faster and smarter. 🔍 Episode Highlights: In this episode, award-winning Online Sales Counselor Felicia Berry of Viera Builders shares her unique journey from marketing to sales and how she leverages technology to streamline the buyer journey and support her team. Topics include: Felicia’s career path and the creation of the OSC role at Viera Builders A typical day in the life of an OSC and why follow-up is everything How she uses Lasso CRM and Anewgo Insights together for smarter lead tracking How Anewgo Marketing App (My Home App) helps buyers visualize homes remotely—down to elevations, flex options, and kitchen finishes Real-time integration with pricing, inventory, and design options through Anewgo Data Integration How Interactive Design Tools empower both buyers and sales teams across multiple touchpoints (website, sales centers, and design studio) Creating monthly insight reports to guide sales, marketing, and design decisions Buyer behavior trends (spoiler: color is making a comeback!) and how data can drive smarter spec home design…

Anewgo of New Home Sales

1
Heart, Hustle & Home: Chris Hartley on Technology, Leadership & the Future of New Home Sales-138 47:09

15 weeks ago47:09