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#25 - Videos place in the content and marketing mix (content marketing)

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Manage episode 311645799 series 3161960
Content provided by B2B IMPACT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by B2B IMPACT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Welcome to a brand-new episode of #B2BNAV, our podcast discussing macro-trends, micro-movements and eye-opening ideas from the world of #B2BMarketing. This week, BDB’s CEO Matt Smith is joined by Head of Digital Oliver Brewood, Creative Director Jon Hallowell and Junior Creative Sam Wood to discuss the future of #video. Where does it stand and how do we make the most of it, in our brave new world?

The team considers how #covid19 has affected the role video plays in our marketing campaigns, as well as the changing nature of #technology. Where once high-res was all the rage, are we entering a rough-and-ready era that requires a more improvised approach? Listen now to find out more.

B2BNAV is the podcast dedicated to what’s new, now and next in the world of B2B. Tune in weekly for expert analysis and trend-driven discussions of what’s new in #agencylife, #marcomms, #digital and beyond.

Where to find us: https://campsite.bio/bdb

  continue reading

75 episodes

Artwork
iconShare
 
Manage episode 311645799 series 3161960
Content provided by B2B IMPACT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by B2B IMPACT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Welcome to a brand-new episode of #B2BNAV, our podcast discussing macro-trends, micro-movements and eye-opening ideas from the world of #B2BMarketing. This week, BDB’s CEO Matt Smith is joined by Head of Digital Oliver Brewood, Creative Director Jon Hallowell and Junior Creative Sam Wood to discuss the future of #video. Where does it stand and how do we make the most of it, in our brave new world?

The team considers how #covid19 has affected the role video plays in our marketing campaigns, as well as the changing nature of #technology. Where once high-res was all the rage, are we entering a rough-and-ready era that requires a more improvised approach? Listen now to find out more.

B2BNAV is the podcast dedicated to what’s new, now and next in the world of B2B. Tune in weekly for expert analysis and trend-driven discussions of what’s new in #agencylife, #marcomms, #digital and beyond.

Where to find us: https://campsite.bio/bdb

  continue reading

75 episodes

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