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From Engineer to CEO: How Brian Swift CRACKED the Code to Success!
Manage episode 454682101 series 3592554
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Brian Swift is a dynamic tech leader who transitioned from hardware engineering at Samsung to influential product and go-to-market roles at major tech companies including Twitter, Atlassian, Safetyculture and Dovetail.
He is now the CEO and co-founder of Twine, a SaaS business that connects the dots across customer calls, CRM, and roadmap to deliver crucial information to the right people when they need it most.
In this insightful conversation, Brian shares his evolution from engineering to product management and entrepreneurship, offering valuable perspectives on building successful tech products and teams.
Connect with James
➡︎ https://www.linkedin.com/in/jbergl/
Connect with Brian Swift
➡︎ https://www.linkedin.com/in/brswift/
💡 Looking for a New Approach to SaaS Recruitment
➡︎ https://bluebirdrecruitment.com
Chapters
1. Importance of Product Market Fit (00:00:00)
2. Navigating Product and Sales Alignment (00:03:47)
3. Aligning Product and Go-to-Market Strategies (00:15:28)
4. Entrepreneurial Drive and Perseverance (00:25:08)
5. Importance of Design in Branding (00:30:12)
6. Navigating AI and Product Market Fit (00:34:59)
7. SaaS Vendor Feedback Automation Theory (00:45:57)
8 episodes
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