BTB111: Nir Eyal on Self-Publishing, Email Lists, and Organic Growth: Building an Audience and Marketing Strategies for Authors

Before The Bestseller

In this episode, we're back with Nir Eyal, speaker, behavioral design expert, and bestselling author of Hooked and Indistractable. Nir takes us through his journey from self-publishing to achieving success as a traditionally published author. He reveals the strategies that helped him build a strong audience, such as creating engaging content, gathering early feedback, and fostering a loyal community. Nir highlights the importance of engaging with readers early on and shares how his innovative crowd-editing strategy helped build a network of contributors who spread the word about his book.
Additionally, Nir offers valuable tips for authors, including the importance of crafting original content with fresh perspectives, cultivating genuine connections with readers, and targeting problem-solving communities that are more likely to engage and share the book. This episode provides essential insights on timing, marketing, and community-building—perfect for authors at any stage of their journey.
Learn more about his book here: https://a.co/d/2pcLeT0
Check out Nir Eyal’s website here: www.nirandfar.com
If you're interested in connecting further or have any questions, feel free to email me at [email protected]
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