H Is For How Might We? Beginners Guide To Design Thinking podcast

23:35

In this episode, Lucy and Tracy delve into the critical role that empathy plays in design thinking; emphasising its importance in creating products and services that truly meet the needs of users. They discuss the consequences of neglecting empathy, share personal anecdotes, and provide practical tools and steps for fostering empathy in design processes. The conversation highlights the need for inclusivity and accessibility in design, encouraging listeners to reflect on their own biases and assumptions. Key takeaways: Empathy is essential in design thinking. Designing for the average ignores diverse user needs. Everyday experiences highlight the need for empathetic design. Empathy can improve product accessibility and inclusivity. Tools like the Wheel of Power and Privilege help identify biases. Recognising your starting point is crucial for progress. Engaging with users directly leads to better design outcomes. Design should be aspirational, not just functional. Small tweaks can make a big difference in inclusivity. An empathy audit can help reflect on biases and assumptions. Sound bites: "Empathy isn't just a nice to have." "We need to be asking them, the users." "Recognise where you are. Start from there" "Design for aspiration as well as function." Chapters: 00:00 Welcome Back and Season Three Introduction 01:08 Understanding Empathy in Design 02:28 The Importance of Empathy in Design Thinking 03:28 The Consequences of Lacking Empathy 07:20 Empathy in Everyday Life and Design 09:41 Tools for Enhancing Empathy 14:39 Practical Steps to Foster Empathy 19:56 Empathy Audit and Conclusion…

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A Beginner's Guide to Embracing Struggles, Adopting Solutions & Learning Lessons: Season Two Finale. 40:44

17 weeks ago40:44

40:44

In this episode, Tracy and Lucy wrap up Season 2 by reflecting on the importance of embracing failure as a teacher and the lessons learned from their personas, Dave and Eliza. They discuss practical solutions for common business struggles, the significance of stakeholder engagement, and the value of iterative testing. The episode emphasises the journey of personal and professional growth through design thinking principles, encouraging listeners to celebrate small wins and enjoy ...…

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A Beginner's Guide to The Power of Implementation in Design Thinking 30:50

19 weeks ago30:50

30:50

In this episode Lucy Patterson and Tracy Sharp explore the critical theme of implementation in the design thinking process. They discuss the importance of taking action, the challenges of maintaining momentum, and the necessity of reflection and feedback. The conversation also touches on useful frameworks like TOMS and the Five-Star Ratings Framework to help listeners define success and stay accountable. Additionally, they emphasise the significance of sustainability in innovation and...…

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A Beginner's Guide to Navigating the Ideation Process in Design Thinking 33:08

22 weeks ago33:08

33:08

In this episode, Lucy Patterson and Tracy Sharp explore the principles of design thinking, focusing on the ideation process, innovation, and the importance of prototyping. They discuss how to navigate overwhelming ideas, the iterative nature of innovation, and the significance of vulnerability in seeking feedback. The conversation emphasises the need for clarity in problem-solving and the value of prioritisation in decision-making, ultimately encouraging listeners to embrace the learning ...…

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A Beginner's Guide to Creating Safe Spaces for Innovative Ideas 32:41

24 weeks ago32:41

32:41

In this episode, Tracy Sharp and Lucy Patterson discuss the challenges of ideation, particularly focusing on overcoming self-criticism and perfectionism. They emphasise the importance of preparation, creating a safe space for sharing ideas, and the role of facilitators in guiding the process. The conversation also touches on the significance of embracing wild ideas and navigating the concepts of 'right' and 'wrong' in brainstorming sessions. *This episode is kindly sponsored by Judith P. R...…

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A Beginner's Guide to Navigating The Pitfalls of Design Thinking 33:08

26 weeks ago33:08

33:08

In this episode, Lucy and Tracy explore the principles of design thinking, focusing on the common pitfalls that individuals and teams encounter during the process. They emphasize the importance of understanding stakeholders, defining clear problem statements, and the iterative nature of design thinking. The conversation highlights the significance of reflection, data-driven decisions, and maintaining focus on the purpose while avoiding distractions. The hosts also discuss the balance betwee...…

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A Beginner's Guide to Stakeholders, Co-Creation and 'The Messy Middle' 34:23

28 weeks ago34:23

34:23

In this episode, Lucy and Tracy explore the complexities of design thinking, focusing on the importance of stakeholders, co-creation, and the challenges of people-pleasing. They discuss how to navigate diverse opinions, the value of empathy, and the iterative learning process involved in design thinking. The conversation highlights real-life applications, tools for decision-making, and the significance of self-respect and empowerment in the journey of personal and professional growth. *This...…

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A Beginner's Guide to Empathy & Figuring Out Your Point of View 25:27

30 weeks ago25:27

25:27

In this episode, Lucy and Tracy explore how empathy helps us understand others and ourselves, fosters deeper connections, and leads to better decision-making. They also delve into the significance of forming a distinct point of view to be used as a guide to action when navigating potential challenges. *This episode is kindly sponsored by Rama Gheerawo, author of Creative Leadership: Born From Design.* Key Topics Covered: [00:00] What to expect: Lucy and Tracy introduce the episode by fram...…

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A Beginner's Guide to Doing Things 21:46

32 weeks ago21:46

21:46

Your hosts, Lucy and Tracy, kick off season 2 with an episode entitled 'A Beginner's Guide to Doing Things'. *This episode is kindly sponsored by Vaughan Broderick, co-author of The DUCTRI Playbook* In this episode, they challenge you - the listener - to take a fresh approach to growing your business and up-levelling your lives using the power of design thinking. They discuss the basics of adopting new habits, overcoming initial challenges, and how to stay consistent when starting somethin...…

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Season 2 Trailer 2.0 3:08

38 weeks ago3:08

3:08

Have you missed us? Who's ready to take action and solve problems with us? Send us a text Support the show You can support us in the following ways: Take a listen, leave a positive review, connect with us on LinkedIn, ask us questions. Season 1 - A full A - Z introduction of all things design thinking, plus a range of special guests. Season 2 - Engage with the opportunity to design think your way through your own project, whilst earning a qualification and CPD points at the same time. L...…

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Season 2 Trailer 1.0 2:59

39 weeks ago2:59

2:59

Have you missed us? Who's feeling stuck and ready to do something about it? Send us a text Support the show You can support us in the following ways: Take a listen, leave a positive review, connect with us on LinkedIn, ask us questions. Season 1 - A full A - Z introduction of all things design thinking, plus a range of special guests. Season 2 - Engage with the opportunity to design think your way through your own project, whilst earning a qualification and CPD points at the same time. ...…

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Z is for Zeitgeist 16:59

1 year ago16:59

16:59

In this episode Send us a text Support the show You can support us in the following ways: Take a listen, leave a positive review, connect with us on LinkedIn, ask us questions. Season 1 - A full A - Z introduction of all things design thinking, plus a range of special guests. Season 2 - Engage with the opportunity to design think your way through your own project, whilst earning a qualification and CPD points at the same time. Lucy - https://www.linkedin.com/in/lucypattersonflourish/ ...…

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Y is for Your Business and Life 21:49

1 year ago21:49

21:49

In this episode we Send us a text Support the show You can support us in the following ways: Take a listen, leave a positive review, connect with us on LinkedIn, ask us questions. Season 1 - A full A - Z introduction of all things design thinking, plus a range of special guests. Season 2 - Engage with the opportunity to design think your way through your own project, whilst earning a qualification and CPD points at the same time. Lucy - https://www.linkedin.com/in/lucypattersonflourish/...…

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X Marks the Spot 19:36

1 year ago19:36

19:36

In this episode we discover whether 'X' really does mark the spot, as we explain more about the 'Define' stage of the design thinking process. Send us a text Support the show You can support us in the following ways: Take a listen, leave a positive review, connect with us on LinkedIn, ask us questions. Season 1 - A full A - Z introduction of all things design thinking, plus a range of special guests. Season 2 - Engage with the opportunity to design think your way through your own pr...…

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W is for Workshops 19:11

2 years ago19:11