Life’s too short to worry about wedding favors, obligation guests, and bridesmaid dramas. Listen to the Bridechilla Podcast, take control, and enjoy wedding planning!
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Our Skin: A Personal Discovery Podcast
1 You Are Your Longest Relationship: Artist DaQuane Cherry on Psoriasis, Art, and Self-Care 32:12
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LikedDaQuane Cherry was once the kid who wore a hoodie to hide skin flare-ups in school. Now he’s an artist and advocate helping others feel seen. He reflects on his psoriasis journey, the power of small joys, and why loving yourself first isn’t a cliché—it’s essential. Plus, a deep dive into the history of La Roche-Posay’s legendary spring. See omnystudio.com/listener for privacy information.…
561: Create A Recruiting Experience
Manage episode 445100689 series 1141412
Content provided by Kati Whitledge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kati Whitledge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, returning guest and best-selling author John DiJulius, a multi-location salon owner, shares his expert insights on creating a recruiting experience. It’s not about the questions asked in interviews, but the key qualities his team looks for in identifying Rockstar recruits while filtering out the wrong candidates. Stay tuned until the end as John offers an exclusive training that salon owners and hiring managers won’t want to miss!
JOIN mya! joinmya.com
LET’S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya/
Join the PBA: https://www.probeauty.org/
FOLLOW JOHN DIJULIUS GROUP Website: https://thedijuliusgroup.com/ WEB EVENTS: https://thedijuliusgroup.com/livestream/
111 episodes
ShareManage episode 445100689 series 1141412
Content provided by Kati Whitledge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kati Whitledge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, returning guest and best-selling author John DiJulius, a multi-location salon owner, shares his expert insights on creating a recruiting experience. It’s not about the questions asked in interviews, but the key qualities his team looks for in identifying Rockstar recruits while filtering out the wrong candidates. Stay tuned until the end as John offers an exclusive training that salon owners and hiring managers won’t want to miss!
JOIN mya! joinmya.com
LET’S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya/
Join the PBA: https://www.probeauty.org/
FOLLOW JOHN DIJULIUS GROUP Website: https://thedijuliusgroup.com/ WEB EVENTS: https://thedijuliusgroup.com/livestream/
111 episodes
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Are you ready to speak confidently in any situation, even tough ones? In this episode, returning guest Dawn Bradley shares powerful stories about setting boundaries with compassion, managing client cancellations professionally, and building self-trust in the face of anxiety and people-pleasing. Learn how to stop outsourcing your worth, communicate clearly, and grow your profitability without sacrificing authenticity. If you've ever struggled with confrontation or feared being judged for enforcing your policies, this is your must-listen guide to courageous communication. WATCH ON YOUTUBE: https://youtu.be/YAzQsANgOlg GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW DAWN BRADLEY! Instagram: https://www.instagram.com/dawnbradley/ Website: https://dawnbradley.com/ Listen to Episode 319 with Dawn: https://joinmya.com/podcast/0319-five-must-have-questions-to-ask-every-client-with-dawn-bradley LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
What if we told you that you can grow your salon by getting more feedback. In this episode, Kati shares how continuous feedback from team members, clients, and prospective hires boosts engagement, retention, and overall productivity—backed by real stats and real-world examples. You’ll hear how her salon uses tools like virtual shadowing, career fair surveys, and mya’s matchmaking software—all for insights to improve hiring, guest experiences, and product decisions. Discover how to create a culture of communication that drives loyalty and lasting growth. WATCH ON YOUTUBE: https://youtu.be/cq3x-JjuxL0 GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
1 603: A Loyalty Program That Makes You Money 34:06
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Play Later Play Later Lists Like LikedAre you leaving money on the table with your salon’s loyalty program? In this episode, salon industry expert and business coach, Doug Campbell joins Kati to share how salons can structure loyalty programs that actually increase profits—plus how to leverage retail, train your front desk like a sales team, and avoid common marketing pitfalls. Don’t miss Doug’s free loyalty calculator and training resources—linked in the show notes! WATCH ON YOUTUBE: https://youtu.be/zozNfhHye3U GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW SALON DOC Website: https://salondoc.com/ Instagram: https://www.instagram.com/salondoccoaching Profit Calculator: CLICK HERE LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
Do you truly understand the psychology behind your clients’ buying decisions? In this episode, Kati Whitledge breaks down the key differences between spenders and savers, offering real-world insights from her book From First Date to Forever. You’ll learn how to identify each persona, how to speak their emotional language, and how to deliver a client experience that keeps them loyal for life. Whether you're in beauty, sales, or customer service, this episode will transform the way you connect with your customers. WATCH ON YOUTUBE: https://youtu.be/vGqIDsoTGmI GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this raw and inspiring episode, Wesley Palmer reveals the real challenges of surviving and thriving in the beauty industry. From dropping out of hair school to becoming a top educator with Paul Mitchell, Wesley shares the unfiltered journey of career reinvention, industry burnout, and the power of authentic connection. You’ll hear how sobriety, self-care, and social media transformed his career, and why so many stylists burn out before they ever break through. If you're questioning your path or looking for a spark to reignite your passion, this is the must-listen conversation you didn’t know you needed. WATCH ON YOUTUBE: https://youtu.be/iYZga51lAIw GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW WESLEY PALMER Instagram: https://www.instagram.com/wesdoeshair/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
1 600: What I've Learned from Doing 600 Podcasts! 15:56
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Play Later Play Later Lists Like LikedIt’s our 600th episode! I’m Kati Whitledge, and when I launched the Beyond The Technique podcast in 2016, there were no American podcasts for salon owners—so I created one. In this milestone episode, I’m sharing the five biggest lessons I’ve learned through hundreds of unscripted conversations with salon pros, educators, and leaders, and how podcasting helped grow my salon, build my network, and scale our software company, mya. If you’re craving connection, consistency, and next-level growth, this is the episode for you! WATCH ON YOUTUBE: https://youtu.be/mbaCR9a2mhw GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW KATI WHITLEDGE Instagram: https://www.instagram.com/katiwhitledge/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
1 599: Build Your Clientele from Bridal Styles 33:12
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Play Later Play Later Lists Like LikedJoin us today as we feature Instagram Influencer and Educator, Kell Grace! Kell is known for teaching four updos in four minutes. She reveals how she built a high-demand brand through simple, wearable styling techniques—and teaches salon owners how to turn brides into long-term clients. With over 300,000 followers and two decades of experience, Kell shares strategies for building income through in-salon workshops, smart product partnerships, and her innovative lookbooks. Whether you're a stylist, salon owner, or educator, this conversation is packed with real-world business tips you can use right away. WATCH ON YOUTUBE: https://youtu.be/Tceamc7n1Xs GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW KELL GRACE Website: https://kellgrace.com/ Instagram: https://www.instagram.com/kellgrace/ GET HER LOOKBOOK: Click Here LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
What if the secret to unlocking your salon team's innovation, energy, and connection was... play? In this powerful episode, Kati welcomes Mia Sundstrom, Director of Play Transformation at the National Institute for Play, who shares how understanding and embracing your unique "play personality" can lead to peak creativity and workplace culture breakthroughs. Drawing from her background as a Division I athlete, coach, and the legacy of her grandfather Dr. Stuart Brown’s groundbreaking research, Mia explains how play isn’t a distraction from work, it’s a competitive advantage. If you’re a salon owner or leader ready to energize your team and rethink productivity, this is a conversation you can’t afford to miss. WATCH ON YOUTUBE: https://youtu.be/29ASyjiqu4k GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW MIA SUNDSTROM Website: https://nifplay.org/ LinkedIn: https://www.linkedin.com/in/mia-sundstrom1/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this deeply personal episode, Jentry Petzold shares his journey back to the beauty industry after a five-year hiatus, where he built businesses in waste management and real estate. Jentry opens up about the faith transformation that changed everything—moving from New Age practices to Christianity. Jentry is on a mission to empower beauty professionals through his new program, S.E.A CHANGE. This mentorship initiative blends life coaching with faith-based resources, aiming to help salon professionals grow both personally and in their walk with Jesus. Don’t miss this inspiring conversation about courage, conviction, and creating a community of purpose-driven leaders. WATCH ON YOUTUBE: https://youtu.be/JLeiT1l0sRA GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW JENTRY PETZOLD Website: https://www.jentrypetzold.com/ Instagram: https://www.instagram.com/jentrypetzold/ Our First Podcast Together: https://joinmya.com/podcast/0238-unconventional-leadership-with-jentry-petzold LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this episode, industry experts, Brett Pierce and Michael Yost get candid about the highs and lows of leading a team, learning financial fundamentals, and building a thriving culture. They share the evolution of their understanding of business operations, the power of team-based pay—and the myths surrounding the concept, and how career growth can and should extend beyond traditional metrics. If you're a salon owner striving for stronger leadership, better financial clarity, and lasting team culture, this conversation is for you. WATCH ON YOUTUBE: https://youtu.be/YEPc0QCR81Q GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW STRATEGIES Website: https://strategies.com/ Connect with Christy Harty: Charty@strategies.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
1 595: Get AI at Your Salon Without Doing It Yourself 29:35
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Play Later Play Later Lists Like LikedIn this episode, tech entrepreneur Ameet Kallarackal joins us to explore how AI is transforming the salon industry. From website optimization to content creation, Ameet shares how his company, Glammatic, helps salon owners drive traffic, increase appointments, and stay ahead of the digital curve. They address the common fear of losing brand voice with AI and how salon owners can ease into using these tools effectively. Tune in to discover how AI can save you time, enhance your online presence, and help your team-based salon thrive. WATCH ON YOUTUBE: https://youtu.be/UBGpaG5aUB0 GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW GLAMMATIC Website: https://www.glammatic.com/ Instagram: https://www.instagram.com/glammaticpro/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this inspiring episode, Kati welcomes first-time podcast guest Kayla Swanson, a rising leader in the beauty industry who shares her unexpected journey from virtual assistant to event producer and podcast host. Kayla opens up about her personal transformation, how she found her purpose, and the mindset shifts that helped her embrace feedback and trust the process of growth. Kayla shares her insights to the power of healthy competition and collaboration—core values championed by HPSA—and how these values fuel a culture of growth and connection among salon owners. From behind-the-scenes stories to career-defining moments, this episode offers a heartfelt look at what makes the beauty industry a uniquely supportive and transformational space. Don’t miss Kayla’s energetic and insightful debut! WATCH ON YOUTUBE: https://youtu.be/WTnmje2UMcs GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW HPSA Website: https://highperformancesalon.com/ Instagram: https://www.instagram.com/highperformancesalon/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this powerful and raw episode, Lisa Giles, founder of Straight Out of Cosmo, shares her deeply personal journey from a vocational school hairstylist to salon owner, educator, and industry disruptor. She opens up about overcoming trauma, embracing authenticity, and how hairstyling gave her purpose, healing, and the platform to help others do the same. From launching and closing her first app to building a revolutionary education platform for real-life stylists, Lisa’s story is a masterclass in resilience, mindset, and redefining success in the beauty industry. If you're a beauty pro seeking inspiration, real talk, and tools to grow personally and professionally, this episode is a must-listen. WATCH ON YOUTUBE: https://youtu.be/0XYWRL5nFxo GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW LISA GILES Instagram: https://www.instagram.com/lifeoflisag/ Website: https://lifeoflisag.com/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
In this episode, we welcome Siobhan McCaffrey from Phorest Salon Software to uncover what truly goes through a client’s mind before they book with a new salon. She shares the crucial metrics that signal why some salons stall in growth—and how to fix the breakdowns in your buyer’s journey before they hurt your bottom line. Plus, stick around until the end to hear how you can join our FREE exclusive event designed to help you stay ahead of the curve! JOIN OUR FREE WEB EVENT: https://joinmya.com/from-click-to-chair WATCH ON YOUTUBE: https://youtu.be/En41P52Ga-M GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com FOLLOW PHOREST SALON SOFTWARE Get a Demo: https://www.phorest.com/us/demos/siobhan-mccaffrey/ Instagram: https://www.instagram.com/phorestsalonsoftware/ LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
1 591: How to Make Six Figures Behind-The-Chair 29:00
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Play Later Play Later Lists Like LikedIn today’s episode, our founder and host Kati Whitledge reveals how beauty pros can earn six figures by mastering the business side of being behind the chair. She shares proven strategies for building a loyal, high-spending clientele that keeps coming back and spends more each visit. If you’re a salon owner who wants your team to boost retention and retail sales, this is the episode to share! WATCH ON YOUTUBE: https://youtu.be/MNoLaC9dG0o GET MY BOOK! From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book POWERED BY: JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
We are joined today by global educator and curl specialist Aaron Scott Lacy, who shares his powerful industry journey and the mindset that’s helped him rise without needing external validation. Aaron opens up about what balance looks like in his life, how he defines true success, and the intentional approach he brings when teaching groups of all sizes and experience levels. Whether you’re a seasoned pro or new behind the chair, this conversation offers rich insight into serving guests with all hair types. If your salon is committed to excellence in textured hair service, this is a must-listen. WATCH ON YOUTUBE: https://youtu.be/nrUHfDYjpJc POWERED BY: JOIN mya! joinmya.com FOLLOW AARON SCOTT LACY Website: https://www.aaronscottlacy.com/ Instagram: https://www.instagram.com/aaronscottlacy/ Email: aaronscottlacy@gmail.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
In this episode we bring industry icon Ivan Zoot to explore the often-dreaded but absolutely essential topic of pricing in the beauty business. With over 40 years of experience, Ivan breaks down the misconceptions around price increases and reveals the power of data-driven decisions that can boost confidence and client retention. From the real reason your $189 haircut might be totally worth it, to why 80% occupancy is the sweet spot for pricing strategy, this conversation is packed with practical insights and surprising truths. Whether you're nervous about raising your prices or just want to fine-tune your value proposition, this episode will change how you think about your worth—and how you communicate it. WATCH ON YOUTUBE: https://youtu.be/ECnAkHo8sr8 POWERED BY: JOIN mya! joinmya.com FOLLOW IVAN ZOOT Instagram: https://www.instagram.com/ivanzoot/ Website: https://www.ivanzoot.com/ Books: https://www.ivanzoot.com/educational-materials GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Today you’ll learn what the most successful people have in common. Our host, Kati Whitledge shares simple daily habits that foster a growth mindset, like documenting your wins and reflecting on lessons learned. You’ll gain strategies for navigating setbacks, setting clear goals, and taking bold action—even when it’s uncomfortable. Whether you're an entrepreneur or someone striving for personal growth, this episode offers encouragement and tools to help you move forward with strength and clarity. WATCH ON YOUTUBE: https://youtu.be/Rg94f5gXfdM POWERED BY: JOIN mya! joinmya.com GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Unlock the secrets to becoming a six-figure booker! In this episode, we welcome beauty industry coach Justin Gold, who reveals the six keys to booking $100K or more in services. Whether you're a stylist striving to hit new income goals or a salon owner looking to elevate your team's performance, this conversation is packed with game-changing insights. Justin breaks down the essential elements—attitude, presentation, consistency, and more—that separate top earners from the rest. But it's not just about what you do; it’s about how you show up, how you connect, and how you build a thriving, loyal clientele. If you’re serious about taking your career to the next level, don’t miss this episode! WATCH ON YOUTUBE: https://youtu.be/Ra9DR5mhX5Y POWERED BY: JOIN mya! joinmya.com FOLLOW JUSTIN GOLD! Instagram: https://www.instagram.com/risecoachingconsulting/ Website: https://risecc.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
1 586: Efficient, Intentional, and Revs Your Spirit Up! 29:43
29:43 Play Later Play Later Lists Like Liked29:43
Play Later Play Later Lists Like LikedGet ready to be inspired as the incredible J. Ladner returns to share his game-changing approach to taking your career behind the chair to the next level! If you're willing to adapt and embrace a more efficient way to color hair, J’s insights will light you up. He’s not only a master of his craft but a passionate advocate for ensuring hairdressers feel seen, heard, and equipped with the tools to thrive. His energy is contagious, his expertise is unmatched, and his mission is clear—helping you work smarter, not harder, so you can optimize your life behind the chair. Don't miss this empowering conversation! WATCH ON YOUTUBE: https://youtu.be/sYZ1bsNI2NA POWERED BY: JOIN mya! joinmya.com FOLLOW J LADNER! Instagram: https://www.instagram.com/itsmrjladner/ Website: https://www.jladner.com/ No Stylist Left Behind Podcast: https://www.jladner.com/podcast GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Get ready to be inspired by first-time guest Marty Smith, a seven-figure multi-location salon owner who got into the beauty industry at a young age and never looked back. Marty takes us through every stage of his journey to salon ownership, sharing the key moments that shaped his success. He reveals the core team values that drive world-class customer service and the unique superpowers that have propelled his company forward. Plus, he has an exclusive gift for our listeners—an innovative color formulation app you won’t want to miss! Stay tuned until the end to take advantage of this special offer. WATCH ON YOUTUBE: https://youtu.be/Za2ERyK7dTE POWERED BY: JOIN mya! joinmya.com FOLLOW ON STAGE SALON & COLOR COACH! Instagram: https://www.instagram.com/onstage.hairsalon/ Website: https://www.onstagehairsalon.com/ Get the COLOR COACH app! https://www.colorcoachapp.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
1 584: Emily Chen is The Influencer of Our Industry! 33:34
33:34 Play Later Play Later Lists Like Liked33:34
Play Later Play Later Lists Like LikedIn this episode we welcome back the incredible Emily Chen, known as @EmChenHair on Instagram and recognized as one of the top 25 influencers across all industries. Emily shares her inspiring journey from high school dropout to six-figure stylist, ultimately building a thriving seven-figure commission salon. Now a global educator, she empowers hairstylists to elevate their craft and embrace discomfort as the key to growth. Tune in as Emily reveals the mindset shifts and strategies that have propelled her success—and how you can apply them to your own career! WATCH ON YOUTUBE: https://youtu.be/NMuC5k8_5X4 POWERED BY: JOIN mya! joinmya.com FOLLOW EMILY CHEN! Instagram: https://www.instagram.com/emchenhair/ Listen to our 1st Episode Together: https://joinmya.com/podcast/0368-survive-thrive-with-salon-owner-emily-chen GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Join us for today for a conversation with video production expert Chris Sulimay, who began his journey in the beauty industry over 30 years ago and has since evolved into a go-to video strategist for speakers, coaches, and consultants. Chris reveals the key elements we’ve been missing in our video content and shares expert tips on how to stand out in a sea of social media reels. If you're ready to create videos that truly connect with your ideal clients, you won’t want to miss this episode—Chris has a unique ability to help you make an impact! WATCH ON YOUTUBE: https://youtu.be/QXZ2xPOWc-I POWERED BY: JOIN mya! joinmya.com FOLLOW CHRIS SULIMAY! Instagram: https://www.instagram.com/chrissulimay/ Website: https://sulimayproductions.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Get ready for an eye-opening conversation with returning guest and seven-figure salon owner, Ashley Thomas! Unlike traditional salon business coaches, Ashley brings a unique edge to the industry by secret shopping salon client experiences, uncovering hidden gaps that impact retention and revenue. In this episode, she reveals the critical steps salons must take before diving into a full business audit, the key strategies that have kept her profitable, and the exciting initiatives she’s implementing to elevate her business this year. Don’t miss this insider perspective on what truly makes a salon successful! WATCH ON YOUTUBE: https://youtu.be/3rHAzXXIjOI POWERED BY: JOIN mya! joinmya.com FOLLOW ASHLEY THOMAS! Instagram: https://www.instagram.com/hbic.sixten/ Salon Instagram: https://www.instagram.com/sixtensalon/ Salon Website: https://www.sixtensalon.com/ Listen to Her Episode on Getting to 7-Figures WITHOUT taking on debt! https://joinmya.com/podcast/497-reach-seven-figures-in-two-years-without-going-into-debt GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Join us for an inspiring conversation with Greg Starkman, Founder and CEO of Innersense Organic Beauty, as he shares his journey from hairstylist to beauty executive to pioneering the organic haircare movement. Greg and his wife set out to create high-performance, non-toxic hair products, driven by a mission to revolutionize clean beauty. He discusses how today’s consumers are more informed than ever, demanding safety, transparency, and efficacy in their beauty routines, and shares his advocacy work on Capitol Hill to push for better beauty product regulations. Plus, stay tuned for an exclusive special savings to experience the purity of Innersense Organic Beauty for yourself! WATCH ON YOUTUBE: https://youtu.be/TpDbM6k8Nu4 POWERED BY: JOIN mya! joinmya.com FOLLOW INNERSENSE ORGANIC BEAUTY Website: https://innersensebeauty.com/ Instagram: https://www.instagram.com/innersenseorganicbeauty/ Carry Products at Your Salon: https://innersensebeauty.com/pages/salons GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
Get ready to be epically inspired by John Mosely, the globally recognized force behind Popular Nobody. In this powerhouse episode, John takes us through his journey—his childhood, the people who shaped him, how he embraced his uniqueness, and the game-changing mindset barbers need to succeed. Packed with wisdom and unending quotes, this conversation will fuel you all year long! WATCH ON YOUTUBE: https://youtu.be/YW2kxYz6YBw POWERED BY: JOIN mya! joinmya.com FOLLOW POPULAR NOBODY Instagram: https://www.instagram.com/popular_nobody/ Website: https://thepopularnobody.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!…
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Beyond The Technique Podcast
In this episode, we welcome Ross Loveland, owner of True Profit Salons, as he shares essential financial insights that can transform your salon’s profitability—taking you from minimal earnings to 20% profit or more. If you’re working with a bookkeeper or CPA, Ross reveals a powerful question to challenge their understanding of your business and ensure they’re adding real value. Plus, he has a special gift for all our listeners! Don’t miss this opportunity to gain expert strategies for maximizing your salon’s financial success. WATCH ON YOUTUBE: https://youtu.be/r30AkqoilK4 JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ FOLLOW TRUE PROFIT SALONS Website: https://trueprofitsalons.com/ Special Offer: https://trueprofitsalons.com/mya Instagram: https://www.instagram.com/trueprofitsalons/…
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Beyond The Technique Podcast
Level up your Instagram game this year! Social media influencer and hairstylist educator Jamie Dana joins us to share what’s in and out for Instagram, how to simplify your strategy, and the key insights that drive success. From content cadence to must-watch metrics, plus her done-for-you platform and virtual workshops for salon teams, this is the episode to gather your whole team for—don’t miss the show notes for all of Jamie’s resources! WATCH ON YOUTUBE: https://youtu.be/MtqA_qaj-fg JOIN mya! joinmya.com GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ FOLLOW JAMIE DANA Instagram: https://www.instagram.com/jamiedanahairstylist/ Website: https://www.jamiedana.com/ Social Suite Offer: https://www.jamiedana.com/dollartrial YouTube: https://www.youtube.com/jamiedana…
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Beyond The Technique Podcast
1 577: Retail Compensation for Commission Stylists 21:54
21:54 Play Later Play Later Lists Like Liked21:54
Play Later Play Later Lists Like LikedIn today’s episode, Kati Whitledge unveils her innovative 2025 compensation structure for commission stylists, featuring simplified, dollar-based retail KPIs that are clear, achievable, and easy for every team member to understand. Hear how her leadership team developed this approach, the importance of testing and measuring new concepts, and the value of flexibility when making improvements. Plus, download the free resource included with this episode—an example compensation document you can print and personalize with your company’s numbers for your team and level system. WATCH ON YOUTUBE: https://youtu.be/YcF3HACdfK4 JOIN mya! joinmya.com GET A FREE RETAIL COMPENSATION GUIDE https://joinmya.com/2025-retail-compensation GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
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Beyond The Technique Podcast
Join us as Dr. John Rusin, renowned physical therapist and personal trainer, reveals his ultimate blueprint for living a vibrant, strong, and youthful life. From mobility and strength to anti-aging strategies, Dr. Rusin shares expert advice on optimizing training, physical movement, and nutrition. Discover practical tips to keep your body healthy and your energy thriving at any age! WATCH ON YOUTUBE: https://youtu.be/0XUg6EGRHYM JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW DR. JOHN RUSIN Website: https://www.drjohnrusincoaching.com/ Dr. John’s FREE COURSE: https://www.drjohnrusincoaching.com/free-course Instagram: https://www.instagram.com/drjohnrusin/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/…
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Beyond The Technique Podcast
Discover the powerful connection between hormones and health with functional medical and hormone specialist Karen Hanson. Karen shares the key symptoms both men and women experience when hormones are out of balance, the critical role vitamin D plays in overall wellness, and what to focus on as we navigate the aging process. Don’t miss this insightful episode full of actionable advice for better health at any stage of life! WATCH ON YOUTUBE: https://youtu.be/1AZKao6nhho JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW ESSENTIAL HEALTH Website: https://www.essentialhealthllc.com/…
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Beyond The Technique Podcast
Join Salon Owner and CEO of Spark Pro Global, Heather Harris, as she reveals the two pivotal decisions she made after discovering her newly purchased salon was unprofitable. Heather shares how she learned to delegate effectively, quantify the value of her time, and empowers other salon owners to buy back their time. Don't miss her insights on creating a sustainable and profitable salon business! WATCH ON YOUTUBE: https://youtu.be/5bIrY_R423c JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW SPARK PRO GLOBAL Website: https://sparkproglobal.com Instagram: https://www.instagram.com/sparkproglobal/…
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Beyond The Technique Podcast
Join us for an inspiring conversation with Atlanta Nail Tech Influencer and Salon Owner, Tahra Clarke! Tahra shares her journey to success, including her innovative approach to running her nail salon, purchasing her own commercial building, and empowering nail technicians to build their tickets to achieve six-figure incomes. Whether you're in the nail industry or not, you'll walk away with actionable insights to elevate your business game! WATCH ON YOUTUBE: https://youtu.be/YBlGrlnpEZc JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW TAHRA CLARKE Instagram: https://www.instagram.com/tahranailsatl/…
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Beyond The Technique Podcast
Join us as Vish's Head of Partnerships, Will Simpson, makes his first appearance on Beyond The Technique podcast. Will shares strategies to free up trapped cash, his motivation to support salons, and ideas for reinvesting newly unlocked funds. Discover key takeaways from his inspiring industry journey that could save your salon thousands in the coming year! WATCH ON YOUTUBE: https://youtu.be/0vAxa5WwxAI JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW VISH Website: https://getvish.com/ Instagram: https://www.instagram.com/vishsalons/…
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Beyond The Technique Podcast
In this episode, Kati Whitledge, founder of mya, shares five transformative insights to take into 2025. From her top books of 2024 to her upcoming reads, word of the year, and bold objectives, Kati challenges us to think big and redefine how we say "yes" or "no" to opportunities. Get ready to ignite growth, embrace change, and take powerful steps toward your future goals! WATCH ON YOUTUBE: https://youtu.be/QbvKj6PT5so JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/…
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Beyond The Technique Podcast
Today we are joined by first-time guest and award-winning salon owner Sarah King Lynch reveals her "3-month rule" for making impactful team pivots, whether major or minor. With a crystal-clear vision and massive goals, Sarah inspires you to create effective feedback loops—asking critical questions like "What could go right?" and "What could go wrong?" She also shares her ambitious mission heading into 2025, offering actionable insights to elevate your leadership. WATCH ON YOUTUBE: https://youtu.be/sRcnlJ8deAM JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW INDIGO CHILD & SARAH KING LYNCH Website: https://www.indigochilddallas.com/ Instagram: https://www.instagram.com/indigochilddallas/ Sarah’s Instagram: https://www.instagram.com/sarahkinglynch/…
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Beyond The Technique Podcast
1 569: Overcoming Losing Influential Stylists 45:01
45:01 Play Later Play Later Lists Like Liked45:01
Play Later Play Later Lists Like LikedWe are excited to bring back award-winning salon owner Patricia Uiterwyk, owner of Venue Salon and Spa, an Aveda salon in Lakeland, Florida. Patricia shares how she has navigated the challenges of losing influential stylists and how she and her team have implemented new tools that empower her and her leaders to foster a healthy and connected team culture. She reveals her top two areas of growth in 2024 and offers a glimpse into her key objectives for 2025 to keep her seven-figure business thriving. WATCH ON YOUTUBE: https://youtu.be/8uB98etwrog JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW VENUE SALON Website: https://venuesalon.com/ Instagram: https://www.instagram.com/venuelakeland/ RESOURCES PATRICIA RECOMMENDS No Ego Working Genius DISC Assessment…
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Beyond The Technique Podcast
In this episode, returning guest Jennifer Alvarez shares her powerful story of discovering a $100K loss and the transformative steps she took to design a client funnel that leaves no detail overlooked. Jennifer takes us through her inspiring industry journey, from moving out from behind the chair to purchasing real estate, creating her own hair extension program, and coaching salons on marketing funnels that amplify their unique selling propositions. Salon owners won’t want to miss her insights on building systems, reclaiming control, and achieving lasting success. JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW JENNIFER! Instagram: https://www.instagram.com/jenniferjadealvarez/…
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Beyond The Technique Podcast
In this episode, Katelyn Alberts educates us on the essentials of hosting a successful event, from planning the foundational elements to creating a memorable experience that taps into attendees' senses, learning styles, and love languages. She reveals how long an event should be, the ideal marketing timeline, post-event steps, and offers strategies for finding the perfect location and securing event sponsors. Katelyn’s top takeaway could be the game-changer you need to attract your first attendees or sponsors! WATCH ON YOUTUBE: https://youtu.be/yMhb1_TwdWA JOIN mya! joinmya.com GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW VERVERY Instagram: https://www.instagram.com/_ververy/…
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Beyond The Technique Podcast
In this episode, we’re thrilled to welcome award-winning salon owner Martha Lynn Kale, owner of the acclaimed Mirror Mirror Salon in Austin, TX, and author of The Ambitious Stylist. Martha shares how her unwavering standards have helped her build a team of over 40, creating one of the best places to work in Austin. She also reveals the one thing salon owners need to stop doing out of fear, a decision that has brought her immense peace as a leader. WATCH ON YOUTUBE: https://youtu.be/nXF5iUb4wCk JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW MIRROR MIRROR SALON Website: https://mirrormirroraustin.com/ Instagram: https://www.instagram.com/mirrormirroratx Buy Martha Lynn’s Book: https://www.theambitiousstylist.com/…
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Beyond The Technique Podcast
In this episode, we welcome back Alicia Soulier, founder of SalonScale Technology, as she shares her inspiring journey through the beauty industry and insights from her new book, The Scale. Alicia dives into the essential practices salon owners need to adopt to ensure profitability and sustainability in today’s economic landscape. Tune in to learn strategies that can transform your business into a thriving, financially sound operation. WATCH ON YOUTUBE: https://youtu.be/XaldrHGn0Ew JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW SALONSCALE BUY HER BOOK ON AMAZON Website: https://www.salonscale.com/ Instagram: https://www.instagram.com/salonscale/…
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Beyond The Technique Podcast
1 564: Compensation, Marketing, and Firing Bad Clients 28:42
28:42 Play Later Play Later Lists Like Liked28:42
Play Later Play Later Lists Like LikedIn this episode, our host Kati Whitledge, founder of mya and Beyond The Technique, introduces an innovative approach to boosting retail sales performance among stylists. She also reveals her most successful marketing strategies for filling last-minute appointment gaps. Plus, Kati shares a must-have checklist to help you recognize when it’s time to fire a bad client. Compensation Podcast: https://joinmya.com/podcast/521-new-compensation-structure-for-commission-salons WATCH ON YOUTUBE: https://youtu.be/ppyoqSUxdUs JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/…
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Beyond The Technique Podcast
Join us for an inspiring episode with first-time guest Emily Hankemeier, a 17-year beauty industry veteran and salon owner. Having owned three salons, her current location receives over 12 stylist applications each month, making it the go-to salon in the area. Emily shares her powerful hiring package, growth-focused marketing strategies, and incredible industry journey that will leave you feeling motivated and ready to take action. WATCH ON YOUTUBE: https://youtu.be/oj9NHzA83-8 JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW GROW SALON + WINE BAR Website: https://growsalongtx.com/ Instagram: https://www.instagram.com/growsalongtx/…
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Beyond The Technique Podcast
In this episode, industry legend and first-time guest Chris Baran joins us to share his wealth of knowledge. Known for his innovative teaching programs and cool, edgy style, Chris dives into why trainers in salons often face burnout and how we can proactively support them. Tune in to learn his strategies for keeping trainers inspired and thriving in their roles for years to come. WATCH ON YOUTUBE: https://youtu.be/a0Nws0FfPx8 JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW CHRIS BARAN Website: https://chrisbaran.com/ Instagram: https://www.instagram.com/coachchrisbaran/ Special Offer: https://trainersplaybook.com/index.php/store/…
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Beyond The Technique Podcast
In this episode, returning guest and best-selling author John DiJulius, a multi-location salon owner, shares his expert insights on creating a recruiting experience. It’s not about the questions asked in interviews, but the key qualities his team looks for in identifying Rockstar recruits while filtering out the wrong candidates. Stay tuned until the end as John offers an exclusive training that salon owners and hiring managers won’t want to miss! JOIN mya! joinmya.com LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ Join the PBA: https://www.probeauty.org/ FOLLOW JOHN DIJULIUS GROUP Website: https://thedijuliusgroup.com/ WEB EVENTS: https://thedijuliusgroup.com/livestream/…
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