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How to Optimize Spend for Efficient Growth With Rose Punkunus, Sudozi CEO & Founder

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Manage episode 333811227 series 2802476
Content provided by Brendan Dell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brendan Dell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Rose Punkunus has learned a lot about what it means to optimize growth in her impressive career thus far. She worked for AppleTV as one of its first data scientists and analysts, and then for Uber where she saw the first incarnation of UberEats, and now as the founder and CEO of Sudozi, an IT Services and Consulting firm that streamlines and optimizes spend for finance leaders and operators.

It seems achieving growth is about balance. Balancing the needs of customers and colleagues with your own goals, balancing stepping out of your comfort zone and taking risks, with being strategic and observant.

In this episode, Rose Punkunus offers advice on how to navigate the rough terrain of the approaching financial situation, her advice to anyone starting a new business, and why being face-to-face with people is the best training for any job.

Quotes:

“As you grow, you do want to stay aligned. And it’s harder to stay aligned as the company gets larger.” (8:31-8:36 | Rose)

“As you’re going to market, as a new product in an existing company or a brand new company, really find that middle ground between your incentives as well as your partners incentives, and ultimately the customers’ incentives.” (13:12-13:27 | Rose)

“You have to take a bet. You have to launch with something. You have to bet with what you think the market wants, launch with it and then, and iterate from there, both on the operations and on the product.” (21:53-22:04 | Rose)

“Think about where to use your promotion dollars in the smartest way, and who to bother and who not to bother, to get those incremental growth and objectives.”(31:36-31:46 | Rose)

“Jobs that get you maximum exposure to people are valuable in many careers, particularly founder careers.”(40:03-40:09 | Rose)

Connect with Brendan Dell: LinkedIn: https://www.linkedin.com/in/brendandell/ YouTube: https://www.youtube.com/c/BrendanDell Instagram: @thebrendandellTikTok: @brendandell39 Buy a copy of Brendan’s Book, The 12 Immutable Laws of High-Impact Messaging: https://www.indiebound.org/book/9780578210926

Connect with Rose Punkunus:Website: Sudozi: https://www.sudozi.com/

LinkedIn: https://www.linkedin.com/in/rosezhong/ Check out Rose’s top 3 recommended books:Both/And by Huma Abedin: https://www.indiebound.org/book/9781501194801 My Life in Full by Indra Nooyi: https://www.indiebound.org/book/9780593191798

The Ride of a Lifetime by Robert Iger: https://www.indiebound.org/book/9780399592096

Please don't forget to rate, comment, and subscribe to Billion Dollar Tech on Apple, Spotify, or wherever you listen to podcasts!

Use code Brendan30 for 30% off your annual membership with RiverSide.fm

Podcast production and show notes provided by HiveCast.fm

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 333811227 series 2802476
Content provided by Brendan Dell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brendan Dell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Rose Punkunus has learned a lot about what it means to optimize growth in her impressive career thus far. She worked for AppleTV as one of its first data scientists and analysts, and then for Uber where she saw the first incarnation of UberEats, and now as the founder and CEO of Sudozi, an IT Services and Consulting firm that streamlines and optimizes spend for finance leaders and operators.

It seems achieving growth is about balance. Balancing the needs of customers and colleagues with your own goals, balancing stepping out of your comfort zone and taking risks, with being strategic and observant.

In this episode, Rose Punkunus offers advice on how to navigate the rough terrain of the approaching financial situation, her advice to anyone starting a new business, and why being face-to-face with people is the best training for any job.

Quotes:

“As you grow, you do want to stay aligned. And it’s harder to stay aligned as the company gets larger.” (8:31-8:36 | Rose)

“As you’re going to market, as a new product in an existing company or a brand new company, really find that middle ground between your incentives as well as your partners incentives, and ultimately the customers’ incentives.” (13:12-13:27 | Rose)

“You have to take a bet. You have to launch with something. You have to bet with what you think the market wants, launch with it and then, and iterate from there, both on the operations and on the product.” (21:53-22:04 | Rose)

“Think about where to use your promotion dollars in the smartest way, and who to bother and who not to bother, to get those incremental growth and objectives.”(31:36-31:46 | Rose)

“Jobs that get you maximum exposure to people are valuable in many careers, particularly founder careers.”(40:03-40:09 | Rose)

Connect with Brendan Dell: LinkedIn: https://www.linkedin.com/in/brendandell/ YouTube: https://www.youtube.com/c/BrendanDell Instagram: @thebrendandellTikTok: @brendandell39 Buy a copy of Brendan’s Book, The 12 Immutable Laws of High-Impact Messaging: https://www.indiebound.org/book/9780578210926

Connect with Rose Punkunus:Website: Sudozi: https://www.sudozi.com/

LinkedIn: https://www.linkedin.com/in/rosezhong/ Check out Rose’s top 3 recommended books:Both/And by Huma Abedin: https://www.indiebound.org/book/9781501194801 My Life in Full by Indra Nooyi: https://www.indiebound.org/book/9780593191798

The Ride of a Lifetime by Robert Iger: https://www.indiebound.org/book/9780399592096

Please don't forget to rate, comment, and subscribe to Billion Dollar Tech on Apple, Spotify, or wherever you listen to podcasts!

Use code Brendan30 for 30% off your annual membership with RiverSide.fm

Podcast production and show notes provided by HiveCast.fm

  continue reading

100 episodes

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