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Service & Digital Product Business Model: Pros, Cons & Must-Know Tips | Ep 144
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💰 Making money while you sleep sounds like the ultimate business dream, right?!
We’ve all heard the success stories: people selling templates, courses, or e-books and supposedly raking in cash while they’re out surfing 🏄♀️, sipping cocktails🍹, or living their best laptop-free life.
But is it really that simple? 🤔
Not quite.
Megan Elliott (also known as Megan Taylor), who runs a business selling both DIY copy templates ✍️ and fully done-for-you copy packages, knows firsthand that things are a bit more nuanced.
Her business, Copy Template Shop 🛍️ https://copytemplateshop.com, is all about helping her clients craft copy that’s both connection-driven 💬 and deeply strategic 🎯.
And here’s what she has to say about service vs. digital product business models and the myth of passive income.
The Myth of “Passive” Income
The idea that digital products equal easy money is widespread. But here’s the truth: selling templates may be scalable, but it’s far from hands-off.
💡 “Passive income isn’t as passive as the online business world wants us to believe.” – Megan Elliott
Even with automation, running a digital product shop still requires effort:
✅ Customer support: Answering questions and troubleshooting, which was so time consuming, Megan eventually decided to hire help.
✅ Keeping products updated: Content needs refreshing to stay relevant.
✅ Marketing: Driving traffic and sales isn’t automatic. It’s an ongoing job.
That doesn’t mean digital products aren’t worth it! They just require a different kind of effort than a service-based business.
Megan knows the ins and outs of service-based vs digital product-based business models so let’s compare the realities of each.
Service Vs. Digital Products Business: The Pros And Cons In A Nutshell
Both service and digital product business models have their perks and challenges.
Continue to read how they stack up in Megan’s experience here at: https://www.sandrajulian.co/podcast144
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