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Chatting with Copywriters: Episode 9: 1-in-3 Formula for Ad Copy with Mark Mehling

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Manage episode 312872843 series 3250084
Content provided by Bobbie Maloy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bobbie Maloy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode we interview Mark on his process to create a winning Ad for any platform.

Show Notes:

  • The kid method of marketing to get what they want.
  • The 1 word, three bullet method to take any Ad and pump it up.
  • How marketing to EVERYONE can increase the money you spend on marketing and decrease the effectiveness of your copy.
  • Understanding how to communicate with your avatar with words and phrases they understand.
  • The fastest way to lose your audience with your messaging.
  • What pizza has to do with your messaging.
  • How to get attention when only 3 - 5% of your audience is ready to buy.
  • When failure isn't failure.
  • TakeControlMarketing.com
  • [email protected]

Thanks for tuning in.

If you'd like to be a guest on our podcast let us know by filling out the contact form.

  continue reading

58 episodes

Artwork
iconShare
 
Manage episode 312872843 series 3250084
Content provided by Bobbie Maloy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bobbie Maloy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode we interview Mark on his process to create a winning Ad for any platform.

Show Notes:

  • The kid method of marketing to get what they want.
  • The 1 word, three bullet method to take any Ad and pump it up.
  • How marketing to EVERYONE can increase the money you spend on marketing and decrease the effectiveness of your copy.
  • Understanding how to communicate with your avatar with words and phrases they understand.
  • The fastest way to lose your audience with your messaging.
  • What pizza has to do with your messaging.
  • How to get attention when only 3 - 5% of your audience is ready to buy.
  • When failure isn't failure.
  • TakeControlMarketing.com
  • [email protected]

Thanks for tuning in.

If you'd like to be a guest on our podcast let us know by filling out the contact form.

  continue reading

58 episodes

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