Best B2B Copywriting Podcasts (2025)

1
Turning Pain Into Purpose: Bridget Therese Romo on Work-Life Balance and the Power of Intentional Parenting 30:22

11h ago30:22

30:22

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Bridget Therese Romo's journey— a powerful testament to resilience, transformation, and purpose. After enduring the heartbreak of losing a child, she turned to fitness as a way to rebuild her strength both mentally and physically. This healing process sparked a de…

1
Cybersecurity Marketing: You don’t need to scare people to sell them security (episode #136) 1:13:10

1d ago1:13:10

1:13:10

FUD. Fear, uncertainty, doubt. I first learned about this sales and marketing tactic – which is aimed at influencing perceptions by highlighting potential negative outcomes – early in my career when working with big tech companies. An example – nobody ever got fired for buying IBM. Then later in my career when I worked with cybersecurity companies,…

1
Inside The CEO Project: Jim Schleckser’s Strategy for Scaling Leadership 44:32

1d ago44:32

44:32

Jim Schleckser is a veteran entrepreneur and leadership strategist with decades of experience guiding mid-market company CEOs through critical growth phases. Drawing on lessons from his own career, he emphasizes the importance of identifying and resolving organizational constraints—the core bottlenecks that prevent progress. Schleckser teaches that…

1
Forecasting Revenue with Confidence: Kyle Mealy’s Unconventional Philosophy for Success 37:44

2d ago37:44

37:44

Kyle Mealy’s journey from lab manager to revenue strategist is a powerful example of unconventional success. Without any formal sales or marketing education, he built a unique, results-driven approach that blends both disciplines into a single, unified system. His early success scaling a karate school to $1 million in revenue laid the foundation fo…

1
Lead Generation Strategies That Actually Work: Michael Falato on Ethical Outreach Automation 31:03

3d ago31:03

31:03

Michael Falato brings a refined, results-driven approach to lead generation that prioritizes quality over volume. By automating the top of the funnel while leveraging human expertise for qualification, he ensures that outreach efforts lead to meaningful conversations—not just clicks or cold responses. His process involves highly targeted messaging,…

1
Jen Kem’s Unicorn Leadership: Building Teams That Spark Innovation 50:52

4d ago50:52

50:52

Jen Kem is a dynamic business strategist and author whose leadership philosophy centers around working smarter, not harder—a concept she calls fancy lazy. Rooted in her upbringing in a Hawaiian plantation town with Filipino immigrant grandparents, Kem blends cultural wisdom, psychological insight, and business acumen to help individuals and organiz…

1
How shopping & rewards platforms can work better. 22:03

5d ago22:03

22:03

Today I am talking with Otilia Chan, former Head of Marketing at ShopBack - a leading shopping, rewards, & payments platform, and we are going to be talking through some of the pros and cons of these programs, especially cashback programs and how they can work better. Some of the questions we consider are the following: - How does the cashback rewa…

1
Woven with Purpose: How Andeana Hats is Changing Lives in Peru with Laura Grier 36:50

7d ago36:50

36:50

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Laura Grier’s journey as a travel photojournalist and entrepreneur rooted in a passion for cultural preservation and meaningful impact. Through her global travels and work with National Geographic, she witnessed firsthand the beauty and fragility of indigenous tra…

1
The Cultiveight Method: Caroline Crawford on Why “Less Is More” Works in a Noisy Marketing World 37:52

8d ago37:52

37:52

Caroline Crawford, founder of Cultiveight, brings a refreshing perspective to marketing with her less is more philosophy. With a background in journalism and over a decade of experience in social media and content strategy, she saw firsthand how many businesses were overwhelmed by the pressure to do everything at once. This led her to create Cultiv…

1
How Regal AI Is Reinventing B2B Customer Service with Alex Levin 30:34

9d ago30:34

30:34

Alex Levin, CEO and co-founder of Regal AI, is leading a bold transformation in the customer service industry through the use of advanced AI agents. Drawing from his experience, Levin recognized the inefficiencies and frustrations within traditional contact centers—long hold times, poor automation, and impersonal service. Regal AI was born out of t…

1
DTC Ecommerce Digital Marketing: Sell outcomes, not products (episode #135) 1:00:53

10d ago1:00:53

1:00:53

The artificial intelligence revolution is upon us. Today we see AI doing everything from taking orders in a drive-thru to serving as a pseudo boyfriend or girlfriend. But, according to my most recent guest, more importantly – AI boosts revenue. To hear the story behind that lesson, along with more lesson-filled stories, I talked to Dario Markovic, …

1
Authenticity Over Pressure: Tanya Bugbee on Coaching, Growth, and Real Results 35:30

10d ago35:30

35:30

Tanya Bugbee’s journey from flipping sailboats as a teenager to becoming a transformative business coach is a testament to her fearless mindset and commitment to growth. Her hands-on life experiences—from living on boats and managing an airport to excelling in real estate—have shaped a coaching philosophy rooted in resilience, authenticity, and sel…

1
Motherhood Meets Marketing: Vanessa Wilde’s Journey From Teacher to Copywriter 33:50

11d ago33:50

33:50

Vanessa Wilde’s journey from elementary educator to conversion copywriting expert is a powerful example of embracing change and building a business around what matters most. As a mother of four, she redefined success on her own terms, leaving behind agency life for the flexibility to raise her family while helping coaches and course creators elevat…

1
The SEO Queen’s Guide: Zhe Scott on Building a Strong Digital Presence 34:49

14d ago34:49

34:49

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Zhe Scott's remarkable tale of resilience, adaptability, and ambition. From a young age, she set her sights on the Ivy League, ultimately earning admission to both Yale and MIT. Her academic path, which spanned management, information technology, and music, laid a…

1
Security Marketing: Customers will tell you how to market to them if you ask them (episode #134) 53:54

15d ago53:54

53:54

There are always tough times as you build and grow a startup. So how do you keep a team going when times are tough? ‘Culture is the glue’ my next guest says. To hear the story behind that lesson, along with many more lesson-filled stories, I talked to Dawn van Hoegaerden, CMO, DefectDojo [https://defectdojo.com/]. She is building out the marketing …

1
Holistic Marketing in a Digital World (Part 2): Gee Ranasinha’s Mission to Educate and Elevate Small Businesses 48:38

15d ago48:38

48:38

Gee Ranasinha, founder of KEXINO, delivers a clear and compelling message for businesses: real marketing isn't about talking louder—it's about understanding your customer better. Drawing on decades of experience and grounded in behavioral science, he highlights common mistakes companies make, such as self-centered messaging, overemphasis on feature…

1
Holistic Marketing in a Digital World (Part 1): Gee Ranasinha’s Mission to Educate and Elevate Small Businesses 41:13

16d ago41:13

41:13

Gee Ranasinha brings a much-needed reality check to the modern marketing world. With a background as a global marketing director and founder of the agency KEXINO, he challenges the shallow, tactic-heavy approaches promoted by self-styled marketing gurus. Instead, he champions a holistic view of marketing—one that blends strategic thinking with beha…

1
Vision-Impaired and Visionary: Maxwell Ivey on Building Accessible Businesses 37:45

17d ago37:45

37:45

Maxwell Ivey, The Blind Blogger, is an entrepreneur and accessibility advocate who has transformed personal adversity into purpose-driven work. Losing his vision to retinitis pigmentosa, Maxwell began his entrepreneurial journey brokering amusement park rides online, teaching himself code and navigating platforms that were not built with accessibil…

1
Beyond the Hustle: Kerry Tepedino on High-Impact Adventures for High-Achieving Women 43:29

18d ago43:29

43:29

Kerry Tepedino is a leader in mindset and personal development, whose journey from corporate graphic designer to transformational mentor began with a deep internal misalignment. Despite her professional success, she felt unfulfilled, prompting her to dive into holistic health and emotional healing. Through her own challenges—including emotional eat…

1
Soul Style 101: Amanda Weil on Conscious Styling and Energy Awareness 36:35

21d ago36:35

36:35

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Amanda Weil, a conscious stylist, and her powerful story of transformation and self-trust. After spending over a decade in marketing and digital ad sales, she realized that her career, though lucrative, lacked fulfillment. Through emotional intelligence work and s…

1
Analytics: Driving business value matters more than perfect models (episode #133) 37:49

22d ago37:49

37:49

Want to move up in your organization? Here’s the best advice I’ve gotten in my career – ‘train others to replace you.’ Hey, it’s a bit scary. If others can replace you, it’s easy to fire you, right? However, if you’re truly providing value, once others can do your current tasks, it also makes it possible for you to move up to the next level in your…

1
Guard from Harm: John Horn’s Approach to Ethical, Expert Google Advertising 34:22

22d ago34:22

34:22

John Horn, co-founder of Stub Group, has spent over a decade helping businesses successfully navigate the complex world of digital advertising. From his early days building the agency from scratch to becoming a trusted expert in Google Ads compliance, Horn has consistently focused on protecting and empowering small and medium-sized businesses. His …

1
Scott Beebe’s Podcasting and Marketing Strategy: Building Credibility Through Content Repurposing 49:43

23d ago49:43

49:43

Scott Beebe’s journey from a college football player to a successful business coach is one marked by diverse experiences and a deep commitment to leadership and systems thinking. Initially starting as a deep snapper for the University of South Carolina’s football team, Scott went on to earn a theology degree and work for Pfizer in pharmaceuticals. …

1
DTC Ecommerce: Your worst friend is still better than your best marketing (episode #132) 46:46

24d ago46:46

46:46

I realize everyone who listens to How I Made It In Marketing is not a marketer, per se. Entrepreneurs also listen. Not native to our industry, so to speak, but you still need to know it well enough to get customers…so you can run your business and do whatever it is that you really are passionate about. Well take heart in a lesson from my next guest…

1
Taming the High Cost of College: Insights from Financial Planner Brad Baldridge 46:28

24d ago46:28

46:28

Brad Baldridge, a certified financial planner with over 15 years of experience, has become a trusted authority in college planning. His journey into this specialized field was sparked by both his professional expertise and his personal experience as a parent navigating the complexities of financing a college education. Recognizing the challenges fa…

1
Elizabeth Brunner on Empowering Through Fashion: A Bold Move for Equality 31:13

25d ago31:13

31:13

Elizabeth Brunner, the founder of Stereotype, is redefining the world of children’s fashion with a mission to challenge gender norms and promote self-expression. Through her brand, Stereotype offers sustainable, gender-neutral clothing that allows kids to express their authenticity without the constraints of traditional gender labels. The brand was…

1
MAP to Success: HR Huntsman’s Blueprint for Modern Leadership 35:10

28d ago35:10

35:10

HR Huntsman’s leadership philosophy is deeply rooted in his personal experiences and extensive career in humanitarian work. From his challenging upbringing in a broken home to founding a global nonprofit organization, HR has learned that effective leadership centers around people. His approach emphasizes building teams that are not just functional …

1
Start Small, Evolve Big: Darren Saul's Essential Tips on Monetizing Your Podcast 30:46

29d ago30:46

30:46

Darren Saul is an experienced entrepreneur and podcaster who has successfully leveraged guest appearances to grow his businesses in the recruitment and photography industries. Over the years, Darren has used his insights on job-seeking strategies, leadership, and career development to build credibility and expand his professional network. His journ…

1
Lezli Baskerville on Empowering Women and Advocating for Historically Black Colleges and Universities 50:06

1M ago50:06

50:06

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Lezli Baskerville, CEO of the National Association for Equal Opportunity in Higher Education (NAFEO), has dedicated her career to advocating for Historically Black Colleges and Universities (HBCUs). With a strong foundation in constitutional law and social justice…

1
Premium Consumer Goods & Luxury Retail: Happy makes money (episode #131) 1:09:09

1M ago1:09:09

1:09:09

Perception changes everything. Think about many of the chores your customers endure in their lives. Or you do personally. The perception of a chore is not positive, right? Take shaving – dragging a sharp metal object across your face every morning to meet societal norms…sometimes even drawing blood. Ouch. Literally. So how do you turn something lik…

1
Ray Lutzky on Higher Ed Innovations: The Role of Empathy in AI-Powered Student Engagement 43:35

1M ago43:35

43:35

Ray Lutzky is currently the VP for Strategic Partnerships at Element451, an AI-driven student engagement platform revolutionizing the higher education admissions process. Element451 uses artificial intelligence to streamline admissions, improve communication, and reduce biases, helping institutions create a more personalized experience for prospect…

1
Breaking Free from the 9-5: KC Cohn’s Transformative Journey into Color Consulting & Coaching 34:15

1M ago34:15

34:15

KC Cohn's journey from a corporate 9-5 job to becoming a successful color consultant and coach for women entrepreneurs is a powerful example of transformation and self-discovery. With a background in psychology and interior architecture, KC combines these fields to help women align their authentic selves with their businesses. Through intuitive col…

1
Expanding Business Opportunities for Minority-Owned Enterprises: Linda Chatmon’s Legacy in Government Contracts 39:10

1M ago39:10

39:10

Linda Chatmon’s career is a remarkable example of how strategic vision and dedication can transform communities and individuals. She began her journey in the marketing sector, working for a pharmaceutical company before shifting focus to empower women transitioning from welfare to work. In the 1990s, she founded her own company and successfully sec…

1
Sammie Ellard-King on Pioneering Financial Education for Young Adults in the UK 23:05

1M ago23:05

23:05

Sammie Ellard-King, a UK-based entrepreneur with a background in hospitality and financial education, has dedicated himself to improving financial literacy for young adults. Having experienced financial struggles firsthand, he understands the importance of making financial education accessible and engaging. Through his venture, Up the Gains, King o…

1
Inspiring Confidence Through Natural Hair: Joy-el’s Story and Influence 23:00

1M ago23:00

23:00

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Joy-el and her journey of embracing her natural hair has been one of self-empowerment and transformation. Initially starting a YouTube channel focused on skincare, her shift to documenting her Big Chop marked the beginning of her mission to bring more representati…

1
Marketing Campaigns: Lose the brand ego and lean into humility (episode #130) 44:37

1M ago44:37

44:37

Would you ever launch a campaign celebrating your brand as second best? That’s exactly what Sandy Rubinstein did at Nick at Nite. I sat down with Sandy Rubinstein, CEO, DX [https://dxagency.com/], to discuss that story, and many more lesson-filled stories, in this episode of How I Made It In Marketing. DX is a 20-year-old company with $20 million i…

1
Unlocking New Revenue Streams with CodeADX: Jeffrey Specter’s Insights on Podcast Monetization 44:47

1M ago44:47

44:47

Jeffrey Specter, with his extensive experience in radio and digital entrepreneurship, has played a pivotal role in transforming how content creators approach monetization. As the digital content landscape evolves, he has observed a significant shift from broad, mass-market audiences ("oceans") to niche, targeted audiences ("ponds"). This shift has …

1
Mindset Shifts for Agency Owners: Colby Wegter on Overcoming Fear and Prioritizing Strategic Growth 54:11

1M ago54:11

54:11

Colby Wegter's journey from burnout to business success offers invaluable insights for agency owners looking to create a more balanced life while achieving growth. After facing intense challenges in his teaching career, Colby transitioned to digital marketing, only to encounter burnout once again while managing a large client base. Through strategi…

1
Mastering ERP Systems: Ryan Pollyniak on Building a Future-Proof Business System 40:36

1M ago40:36

40:36

Ryan Pollyniak, an expert in business systems and Enterprise Resource Planning (ERP), emphasizes the importance of adopting a long-term vision when implementing business systems. He warns against siloed technology solutions that create inefficiencies and encourages businesses to opt for comprehensive, integrated ERP systems that streamline core fun…

1
Mowing for Millions: Lance Belline’s Approach to Saving, Investing, and Taxes 25:47

1M ago25:47

25:47

Lance Belline is a seasoned financial planner with over 20 years of experience, dedicated to helping individuals and families build wealth through strategic financial planning and tax efficiency. Growing up with a strong work ethic, Lance learned the value of saving and setting financial goals early in life. He now focuses on asset location strateg…

1
Cerita Battles: A Faith-Driven Approach to Wealth Building and Women's Empowerment 42:10

1M ago42:10

42:10

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Cerita Battles, a powerful example of how to successfully balance faith, finance, and social justice. As a Reverend and managing director, she has created a unique path that combines her corporate expertise with her spiritual calling. Since being divinely called t…

1
From Service Trips to Nonprofit Success: Brittany Grey-Yadav's InfluenceHers Empowering Women of Color 29:14

2M ago29:14

29:14

Brittany Grey-Yadav, the founder of InfluenceHers, is dedicated to empowering women, particularly women of color, by providing opportunities for them to engage in service-driven work and cultural exchanges. Since founding InfluenceHers in 2017, Brittany has focused on creating impactful trips to Africa, where women can collaborate with local commun…

1
Overcoming Domestic Violence and Cancer: Rebeccah Silence's Path to Healing and Transformation 44:48

2M ago44:48

44:48

Rebeccah Silence's journey of healing and transformation is an inspiring example of resilience and emotional growth. Growing up in an environment marked by domestic violence, Rebeccah found herself in an abusive marriage that echoed the trauma of her past. With the courage to leave her marriage and the support of her community, she began her path t…

1
Sustainability in Business: Dr. Misha Kouzeh’s Guide to Avoiding Greenwashing and Boosting Impact 44:23

2M ago44:23

44:23

Dr. Misha Kouzeh’s journey from a corporate career at Coca-Cola to founding Tech Makes History highlights the growing importance of purpose-driven marketing. She advocates for ethical business practices, emphasizing sustainability and social impact. Her experience with organizations like the WHO and Unilever has shaped her belief that businesses mu…

1
Creative Social Media Marketing: When to break the rules (episode #129) 1:04:32

2M ago1:04:32

1:04:32

Sometimes we overlook the ends, because we’re so focused on the means. Today in marketing, that means can be algorithms and machine-built lookalike audiences and automations. But as our latest guest explained in her podcast guest application, all that technology doesn’t matter if you don’t focus on the right ends: “It's all about the story – and it…

1
Rebuilding After Crash: Daniel Blue’s Advice for Navigating Market Volatility 30:47

2M ago30:47

30:47

We’re bringing back one of our favorite episodes packed with an inspiring journey of Daniel Blue and his remarkable transformation, overcoming personal challenges to achieve success in real estate and financial education. After dropping out of college, battling addiction, and losing everything in the 2008-2009 market crash, Daniel rebuilt his life …

1
Sales Strategies and Diversity: Joyce Johnson on Leading in Male-Dominated Fields 38:51

2M ago38:51

38:51

Join us and be inspired in this replay episode from Women Acquiring Assets, featuring Joyce Johnson’s journey from professional sports to becoming a six-time author, business coach, and sales champion and her unwavering commitment to breaking barriers in male-dominated industries. Her early experiences in sales, particularly in challenging environm…

1
The Win-Win Workplace: Building a Respectful, Engaged, and Productive Workforce with Dr. Angela Jackson 39:21

2M ago39:21

39:21

Dr. Angela Jackson’s work serves as a guide for organizations looking to thrive in a rapidly changing world. As the founder of Future Forward Strategies and a lecturer at Harvard Graduate School of Education, she is leading the charge in transforming workplaces to align with the evolving needs of the modern workforce. Her research and work emphasiz…

1
Mastermind Your Way to Entrepreneurial Success with Jeremy Shapiro 47:33

2M ago47:33

47:33

Jeremy Shapiro is a serial entrepreneur, mentor, philanthropist, and coach committed to helping entrepreneurs achieve "entrepreneurial freedom"—the ability to control their time and live life on their own terms. With over two decades of experience, he has empowered countless founders to transition from working "in" their business to working "on" th…

1
From Biochemist to Red Cross Leader: Madelyn Mackie’s Journey of Career Reinvention 49:31

2M ago49:31

49:31

Madelyn Mackie’s journey from biochemistry researcher to professional theater expert and eventually a leader at the Red Cross exemplifies the power of career reinvention. Along the way, she discovered her passion for career coaching and professional speaking, helping others navigate their own career transitions. Through her diverse experiences, Mac…

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