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International FMCG Success for SMEs!? | Kathyrn Read | Clever Hybrids S7E12
Manage episode 455122753 series 2787790
Content provided by GabyV, Cross Gen and Cross Gen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GabyV, Cross Gen and Cross Gen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
SMEs can (and should) export too! Asian consumers are eager to try innovative and new food and drink products from the West. But not all Asians are one way, each culture values different things. This is also the continent where most of the global economy's growth will come from in the next 10 years!
Take a first look with expert Kathryn Read, who explains some principles and mindset shifts needed to work with these vibrant forward-thinking communities.
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Follow her on LinkedIn
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Hosted by Gaby Van Horn (GabyV)
Produced and Edited by Cross Gen
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Follow Clever Hybrids on LinkedIn
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business or collab inquiries: [email protected]
82 episodes
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Manage episode 455122753 series 2787790
Content provided by GabyV, Cross Gen and Cross Gen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GabyV, Cross Gen and Cross Gen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
SMEs can (and should) export too! Asian consumers are eager to try innovative and new food and drink products from the West. But not all Asians are one way, each culture values different things. This is also the continent where most of the global economy's growth will come from in the next 10 years!
Take a first look with expert Kathryn Read, who explains some principles and mindset shifts needed to work with these vibrant forward-thinking communities.
_________________
Follow her on LinkedIn
_______________
Hosted by Gaby Van Horn (GabyV)
Produced and Edited by Cross Gen
_____________________
Follow Clever Hybrids on LinkedIn
_____________________
business or collab inquiries: [email protected]
82 episodes
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Similar to Clever Hybrids with GabyV
As seen in the New York Times, on NPR, and the TODAY Show, Man of the Year is the #1 friendship podcast in the country! Comedians and friendship experts Matt Ritter and Aaron Karo will help you make new friends, reconnect with old ones, and build lifelong social fitness. Each November they award a gigantic Man of the Year trophy to one of their childhood friends – a tradition that has kept their crew going strong since the '80s. But the country is currently facing a friendship recession – 15 ...
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