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Brand Campaigns on Google Ads: Protecting Your Territory and Boosting Conversions
Manage episode 476239906 series 3654767
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In this episode of 'Clicks & Clarity with Claire', Google Ads expert Claire Jarrett tackles a crucial question: Should you be running brand campaigns on Google Ads?
Drawing from real-world audits and success stories, Claire reveals why bidding on your own brand name is not just smart—it's essential in today's competitive digital landscape . She breaks down common misconceptions about brand campaigns and explains how they can be a game-changer for your business.
Learn why brand campaigns are crucial for protecting your territory from competitors, controlling your brand's narrative, and capturing ready-to-buy customers . Claire shares expert insights on crafting precise, effective brand campaigns that avoid wasted spend and attract high-quality leads .
Discover how brand campaigns can boost your account's overall performance and provide valuable data for your marketing strategy . Claire also addresses common objections and shares a real-world example of a company that saw exceptional results from their brand campaign .
Whether you're new to Google Ads or looking to optimize your existing campaigns, this episode is packed with actionable strategies to improve your ROI and business efficiency. Don't miss Claire's expert guidance on transforming your brand campaigns into powerful lead generation tools.
Tune in to 'Clicks & Clarity with Claire' and learn how to make every brand click count
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