
Go offline with the Player FM app!
CRM Glossary: Buyer Persona
Manage episode 215327433 series 2411903
Sure, you may have already identified who your core customer is, but have you ever considered that they're not all exactly alike? You may solve a problem for your customers, but they may have different jobs within their companies or different interests. Creating buyer personas of the different types of customers will help you do more relevant marketing and selling of your products.
63 episodes
Manage episode 215327433 series 2411903
Sure, you may have already identified who your core customer is, but have you ever considered that they're not all exactly alike? You may solve a problem for your customers, but they may have different jobs within their companies or different interests. Creating buyer personas of the different types of customers will help you do more relevant marketing and selling of your products.
63 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.