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CRM Glossary: Buyer Persona

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Content provided by Clues for the Clueless CRM Marketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clues for the Clueless CRM Marketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Sure, you may have already identified who your core customer is, but have you ever considered that they're not all exactly alike? You may solve a problem for your customers, but they may have different jobs within their companies or different interests. Creating buyer personas of the different types of customers will help you do more relevant marketing and selling of your products.

…   continue reading

63 episodes

#Business #Marketing #CRM #Smallbusiness
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CRM Glossary: Buyer Persona

Clues for the Clueless CRM Marketer

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MP3•Episode home
Manage episode 215327433 series 2411903
Content provided by Clues for the Clueless CRM Marketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clues for the Clueless CRM Marketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Sure, you may have already identified who your core customer is, but have you ever considered that they're not all exactly alike? You may solve a problem for your customers, but they may have different jobs within their companies or different interests. Creating buyer personas of the different types of customers will help you do more relevant marketing and selling of your products.

…   continue reading

63 episodes

#Business #Marketing #CRM #Smallbusiness

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