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Attraction-based marketing with Racheli Edelkopf (Re-published)
Manage episode 457597824 series 3564743
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In this episode of the Confessions Podcast, we sat down with Racheli Edelkopf, the mastermind behind Pedal Marketing - a consulting biz that helps nonprofits up their marketing game. Racheli talked about her journey as a program director and how that led her to start her own business. Racheli has valuable insights into the realm of marketing and specifically attraction-based marketing, which is the approach she has taken to build her business.
Highlights:
- Racheli's transition from the nonprofit sector into marketing consultancy
- Attraction-based marketing strategies
- The balance of working on your business vs. in your business
- How to leverage your strengths and find a marketing strategy that suits your abilities and business style.
Connect with Racheli Edelkopf:
Pedal Marketing: https://www.thepedal.co/
Instagram: https://www.instagram.com/thepedal.co/?hl=en
LinkedIn: linkedin.com/in/racheli-edelkopf-0484a81a3
Find Us Online: https://www.confessionswithjessandcindy.com/
Connect with Cindy:
Cindy Wagman Coaching https://cindywagman.com/
The Good Partnership https://www.thegoodpartnership.com/
Connect with Jess:
Out In the Boons: https://www.outintheboons.me
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