Bonus Content Cuts from 2024

Content Matters

In this special edition of Content Matters, host Nicole MacLean revisits some of the best tips from the Compose.ly crew and past guests, including unseen clips. Key topics include goal setting, giving and receiving feedback, and fostering a strong sales and marketing partnership.

Tune in to hear the valuable content that didn’t make the final cut.

In this episode, you’ll learn how to:

• Build Better Content Briefs: Share clear, unique insights to help writers and AI deliver content that drives results.
• Turn Feedback into Progress: Improv techniques can help you give and receive constructive criticism that strengthens your work.
• Align Teams: Set goals that balance oversight and autonomy to keep everyone focused on driving impact.

Things to listen for:

(00:00) Introduction

(00:22) Creating a Great Brief with Ashley Strosnider

(04:04) Using Improv Comedy for Better Feedback with Franny Harold

(09:32) Strengthening Sales and Marketing Partnerships with Ana Osuna

(10:19) Setting and Reporting Goals with Mike Leonhard

(13:28) Wrapping up

Resources:

• Connect with Ashley Strosnider: https://www.linkedin.com/in/ashley-strosnider/
• Connect with Franny Harold: https://www.linkedin.com/in/frannyharold/
• Connect with Ana Osuna:https://www.linkedin.com/in/ana-osuna-57487a17b/
• Connect with Michael Leonhard: https://www.linkedin.com/in/michael-leonhard/
• Connect with Nicole: https://www.linkedin.com/in/nicolemmaclean/
• More from Compose.ly: https://compose.ly/content-matters
• Submit Your Own Friend’s Matter Story: https://compose.ly/friends-matter
• Produced in partnership with Share Your Genius: https://shareyourgenius.com/