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140. Sparking Socially Conscious Connections

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Manage episode 493294458 series 2740219
Content provided by WGSN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WGSN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Create Tomorrow host Cassandra Napoli welcomes Lauren Scott-Harris to discuss how EARNT connects brands with social causes through volunteerism. Lauren emphasises how to leverage social consciousness in marketing to create meaningful connections between consumers and brands.

As consumer interest in social good and the role of influencers evolve, Lauren shares how the innovative ETY (Earned Thank You) currency rewards volunteer efforts. Gain insights on brand partnerships, the vetting process for causes and EARNT’s future aspirations to expand its impact globally while maintaining a local focus.

  continue reading

141 episodes

Artwork
iconShare
 
Manage episode 493294458 series 2740219
Content provided by WGSN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WGSN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Create Tomorrow host Cassandra Napoli welcomes Lauren Scott-Harris to discuss how EARNT connects brands with social causes through volunteerism. Lauren emphasises how to leverage social consciousness in marketing to create meaningful connections between consumers and brands.

As consumer interest in social good and the role of influencers evolve, Lauren shares how the innovative ETY (Earned Thank You) currency rewards volunteer efforts. Gain insights on brand partnerships, the vetting process for causes and EARNT’s future aspirations to expand its impact globally while maintaining a local focus.

  continue reading

141 episodes

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