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Write for People, Not Platforms: How to Build a Loyal Audience

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Manage episode 447254529 series 3011353
Content provided by Melanie Ferguson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Ferguson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this quick episode, I'm exploring why you should focus on writing blog posts for your readers instead of just for Google or Pinterest. Here’s why this shift is so important:

https://creativesonfirepodcast.com/episode167

Connect with Your Ideal Reader:

  • Writing for your readers builds loyalty and engagement.
  • Focus on their challenges, interests, and questions to make your content valuable.
  • Loyal readers are more likely to share your posts, driving organic growth.

Try a Balanced Approach:

  • If you publish often, experiment with different types of posts: one for Google, one for Pinterest, and one for your ideal reader.
  • See what performs best and adjust your strategy based on what resonates.

Use a Conversational Tone:

  • Start posts like you’re writing an email to a friend, making your content feel more personal.
  • Share stories and experiences to build a deeper connection with your audience.

Why It Works:

  • Writing for real people creates better engagement, which helps improve your SEO over time too!

New to blogging or looking for a refresh? Visit CreativesOnFirePodcast.com/start to get started. Remember, no one is you, and that’s your superpower!

Links and resources mentioned during this episode:

  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 447254529 series 3011353
Content provided by Melanie Ferguson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Ferguson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this quick episode, I'm exploring why you should focus on writing blog posts for your readers instead of just for Google or Pinterest. Here’s why this shift is so important:

https://creativesonfirepodcast.com/episode167

Connect with Your Ideal Reader:

  • Writing for your readers builds loyalty and engagement.
  • Focus on their challenges, interests, and questions to make your content valuable.
  • Loyal readers are more likely to share your posts, driving organic growth.

Try a Balanced Approach:

  • If you publish often, experiment with different types of posts: one for Google, one for Pinterest, and one for your ideal reader.
  • See what performs best and adjust your strategy based on what resonates.

Use a Conversational Tone:

  • Start posts like you’re writing an email to a friend, making your content feel more personal.
  • Share stories and experiences to build a deeper connection with your audience.

Why It Works:

  • Writing for real people creates better engagement, which helps improve your SEO over time too!

New to blogging or looking for a refresh? Visit CreativesOnFirePodcast.com/start to get started. Remember, no one is you, and that’s your superpower!

Links and resources mentioned during this episode:

  continue reading

200 episodes

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