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How NewFronts 2025 Showed the Future of How Brands and Creators Collab

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Manage episode 481682268 series 2638414
Content provided by Tubefilter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tubefilter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

This week, Lauren and Josh unpack the NewFronts, including major updates from Meta, LinkedIn, and YouTube as they roll out new tools and monetization opportunities designed to connect brands with creators. From Meta's AI-powered ad formats and enhanced Creator Marketplace to LinkedIn's new BrandLink Program and YouTube's Creator Partnerships Hub, find out what these changes mean for how brands and creators interact on platform.Plus, we discuss Spotify's move to display podcast play counts, the Golden Globes introducing a "Best Podcast" category, and YouTube's massive $100 million investment in India's booming creator economy. Then, the exciting relaunch of the Just For Laughs comedy festival with new creator-focused initiatives and the impressive multi-million dollar sale of Yes Theory's merch fulfillment business.

Creator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.

Here's more detail on what we covered this week:

  continue reading

249 episodes

Artwork
iconShare
 
Manage episode 481682268 series 2638414
Content provided by Tubefilter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tubefilter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

This week, Lauren and Josh unpack the NewFronts, including major updates from Meta, LinkedIn, and YouTube as they roll out new tools and monetization opportunities designed to connect brands with creators. From Meta's AI-powered ad formats and enhanced Creator Marketplace to LinkedIn's new BrandLink Program and YouTube's Creator Partnerships Hub, find out what these changes mean for how brands and creators interact on platform.Plus, we discuss Spotify's move to display podcast play counts, the Golden Globes introducing a "Best Podcast" category, and YouTube's massive $100 million investment in India's booming creator economy. Then, the exciting relaunch of the Just For Laughs comedy festival with new creator-focused initiatives and the impressive multi-million dollar sale of Yes Theory's merch fulfillment business.

Creator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.

Here's more detail on what we covered this week:

  continue reading

249 episodes

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