277. How a Self-Published Book Attracts $50K Clients Through Amazon + Word of Mouth

Cubicle to CEO

What if writing a book could triple your rates and position you as the top expert in your field?

Today’s case study explores how a self-published book became the ultimate lead generator for Abi Prendergast’s service-based business. Abi is the creator of Day #1 Evergreen, the evergreen funnel system that has helped clients generate up to $1.8 million annually — without the stress of live launches.

But it wasn’t her system that put her on the map—it was the book she wrote about it.

In 2023, Abi turned her proven framework into a book designed to position her as the go-to expert in evergreen strategies. With a small email list of just 800 subscribers, her book gained traction almost entirely through Amazon and word of mouth recommendations.

The result? Dream clients started reaching out to hire her and ask her to speak in rooms she never imagined being in, Abi’s evergreen funnel service tripled in price to $50K while staying in demand, and she began generating $1-2K per month in passive course sales—all without ads or a large audience.

If you play in the high ticket space, discover how a self-published book can amplify your authority and sell out your services.

View the transcript for this episode at: https://otter.ai/u/mixuJmG8eHVWvu9NOk-rFHfNYgU?utm_source=copy_url

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Connect with Abi:

• www.aptcontent.co.uk
• IG: @aptcontent
• https://www.linkedin.com/in/abi-prendergast-2a5953b1/

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